How we were testing the value proposition with customers?!Questions with Google form:1. Which social networks and services do you use?2. Is it a problem for you to manage all your networks and services?3. Would you like to have single profile to manage all social networks accounts?
Results and market opportunity (what we have learned) Networks popularity is congruous
People actually experience some problems with those quantity of accounts
What we learned from face-to- face customer meetingsEach person has own environment of services he use to manage dataBut nearly everyone has integration problem with instant data flowMany people are ready to pay for service if it would solve integration problem in his environment
There are lots of data we manageAnd actually any service can be plugged into our infrastructure to push and get updates