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Esa bocconi octber_2010_20

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  • 1. Memory of the events and events of the memory: how the Net can change our way of constructing collective memory Alessandra Micalizzi IULM University – Communication dept. [email_address] Culture and the Making of the Worlds 3° ESA mid-term conference – Bocconi University 7th-9th October 2010
  • 2. Collective memory in Post-orality Age Device of the memory (Sciolla,2005) Objectivation of the History Social Practice (Halbwachs, 1950) narratives storage socialization processing
  • 3. Collective memory in Post-orality Age Manipulating narratives Role of the media Circulating narratives Producing narratives About: Public past The Past for the publics (audience)
  • 4. Collective memory in Post-orality Age
    • «the Net is a processing space of the networked public opinion, where the cultural citizenship experiences with a personal reflexivity, above all, by conversational dynamics» (Boccia Artieri, 2010)
    Internet as: Narrative technology (Walzer, 2000:2002) New public arena Technological memory device (?)
  • 5. Collective memory of traumatic events Narratives about traumatic events Negotiation of confirmative memory (Namer, 1994) Opportunity to processing and coping trauma The first coin of exchange in online conversation
  • 6. The earthquake in Abruzzi: an empirical research could the Net can be considered as a social and anthropological environment where negotiating the collective memory and where processing the trauma?
      • Characteristics of digital narratives
        • Internet websites that hosted the messages
        • The net-authors of the posts
        • The main themes proposed
  • 7. The earthquake in Abruzzi: an empirical research
    • First step : explorative research on the Net by some keywords
    • Second step : qualitative content analysis of posts published on the first 5 groups opened on Facebook about the earthquake
    • Third step : visual analysis of 500 images about the earthquake used as profile photo on Facebook's groups.
    • Fourth step : e-mail interviews with users
  • 8. The earthquake in Abruzzi: the results Institutional space participated space Typologies of website Autonomous space
  • 9. The earthquake in Abruzzi: the results Extreme public sphere Peer to peer public sphere Semi-public sphere
  • 10. The earthquake in Abruzzi: the results
    • The authors:
      • Im-mediated (unmediated) witness: people that “attend” the earthquake by media
      • The victims: people directly involved
      • The direct witness: journalists, rescuers, abruzzi’s people less involved
  • 11. The earthquake in Abruzzi: the results
    • theme:
      • Reports: news and neutral reconstruction
      • Personal experiences:
        • Anecdote
        • Emotion
        • Remembrance
      • Technical information: about the earthquake
  • 12. The earthquake in Abruzzi: an empirical research Do we face with collective memory?
  • 13. The earthquake in Abruzzi: contextual aspects of paritcipation First hours after the earthquake Collective participation anniversary New shakes time
  • 14. The earthquake in Abruzzi: the phases of the processing of collective memory 1.Sedimentation of narratives 2. Processing memory 3. Construction of a Story 4. The risk of oblivious
  • 15. The earthquake in Abruzzi: an example of digital collective memory
    • Confirmative memory
  • 16. The earthquake in Abruzzi: the phases of the processing of collective memory
    • Chrono-digital narratives:
    • «micro-fragments that don’t produce a proper ordered narration, but they mix each others giving back a plural and polyedral image, which complexity is very close to the reality, even if the image doesn’t coincides with it»
      • First level narrative material
      • Source of the collective memory
      • Without order and selection
  • 17. The earthquake in Abruzzi: the phases of the processing of collective memory
    • Rememoration seed (Halbwachs, 1950):
    • The selective process acted by the surfer through the on-line research that is at the same time unique and contingent
  • 18. The earthquake in Abruzzi: the risk of oblivious
    • The chrono-digital narratives are:
    • Searchable and persistent (boyd, 2007)
      • But at the same time
    • Ephemeral under the constant risk of oblivious
    «We face with a culture that is at the same tima eternal and ephemeral» (Catells, 2000)