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What to Blog About?

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What to Blog About - How to Choose a Topic to Blog About? …

What to Blog About - How to Choose a Topic to Blog About?

By reading this presentation you will discover 6 recommendations that will help you to choose the right topic for your blog. These recommendations are:

1. Passion
2. Knowledge
3. Popularity
4. Timeless
5. Twist
6. Income

If you have learned something new from the presentation number 3 - What to Blog About, please leave a comment, like it or subscribe to this channel so we can stay in touch.

Thanks for reading, and I’ll see you in the presentation number 4!

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Work With Alek - http://www.alekstanojevic.com/work-with-alek/

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Transcript

  • 1. WHAT TO BLOG ABOUT CREATE YOUR FIRST BLOG WITH ALEK www.AlekStanojevic.com
  • 2. YOU CAN START A BLOG BY WRITING ABOUT YOURSELF, YOUR HOBBY, YOUR FAVORITE MUSIC, YOUR DOG... LITERALLY ANYTHING. CREATE YOUR FIRST BLOG WITH ALEK – WHAT TO BLOG ABOUT
  • 3. WHILE IT MAY BE EASIER TO MANAGE ONE BLOG ON MANY TOPICS, IT DOES NOT ALWAYS MAKE GOOD SENSE TO DO SO, BECAUSE YOU WILL END UP LOSING A FOCUSED NICHE. CREATE YOUR FIRST BLOG WITH ALEK – WHAT TO BLOG ABOUT
  • 4. HAVING A NICHE TOPIC FOR YOUR BLOG IS ADVANTAGEOUS BECAUSE IT BRINGS IN LOYAL READERS WHO ARE SPECIFICALLY INTERESTED IN YOUR TOPIC, AND WHO WILL BOOKMARK YOUR BLOG OR SUBSCRIBE TO IT VIA RSS FEEDS. CREATE YOUR FIRST BLOG WITH ALEK – WHAT TO BLOG ABOUT
  • 5. HAVING A FOCUSED TOPIC ALSO MAKES YOUR BLOG MORE ATTRACTIVE TO ADVERTISERS WHO ARE LOOKING FOR SITES WITH CONTENT THAT IS RELEVANT TO THEIR PRODUCT OR SERVICE. CREATE YOUR FIRST BLOG WITH ALEK – WHAT TO BLOG ABOUT
  • 6. WRITING ABOUT A SPECIFIC TOPIC WILL ALSO BUILD YOUR CREDIBILITY, ESPECIALLY IF YOUR POSTS ARE REFERENCED BY OTHER BLOGGERS WRITING ON THE SAME TOPIC, ESTABLISHING YOUR REPUTATION AS AN AUTHORITY OR EXPERT ON THAT SPECIFIC FIELD OR TOPIC. CREATE YOUR FIRST BLOG WITH ALEK – WHAT TO BLOG ABOUT
  • 7. HOW DO YOU CHOOSE A TOPIC TO BLOG ABOUT CREATE YOUR FIRST BLOG WITH ALEK www.AlekStanojevic.com
  • 8. Write about something that  interests you. Do not choose  a topic just because you think  it’s popular, or because you  think advertisers will like it. www.AlekStanojevic.com CREATE YOUR FIRST BLOG WITH ALEK – WHAT TO BLOG ABOUT 1. PASSION
  • 9. Readers will sense if you are  truly passionate about what  you are writing about. If you  choose a topic that you’re not  really interested in, your lack  of expertise will show  through. www.AlekStanojevic.com CREATE YOUR FIRST BLOG WITH ALEK – WHAT TO BLOG ABOUT 1. PASSION
  • 10. No one wants to read  something that the writer is  just 'hacking out' for the sake  of having something to post. www.AlekStanojevic.com CREATE YOUR FIRST BLOG WITH ALEK – WHAT TO BLOG ABOUT 1. PASSION
  • 11. It also takes time and effort  to become a popular or  successful blogger, and it  doesn’t happen overnight. www.AlekStanojevic.com CREATE YOUR FIRST BLOG WITH ALEK – WHAT TO BLOG ABOUT 1. PASSION
  • 12. So ask yourself: “Am I willing to write about  this theme for several weeks,  months, or even years?” www.AlekStanojevic.com CREATE YOUR FIRST BLOG WITH ALEK – WHAT TO BLOG ABOUT 1. PASSION
  • 13. If not, then it’s better for you  to choose another topic. www.AlekStanojevic.com CREATE YOUR FIRST BLOG WITH ALEK – WHAT TO BLOG ABOUT 1. PASSION
  • 14. If you are knowledgeable in  your chosen topic, then you  should not have any problem  coming up with fresh content  as the days go by. www.AlekStanojevic.com CREATE YOUR FIRST BLOG WITH ALEK – WHAT TO BLOG ABOUT 2. KNOWLEDGE
  • 15. If you are NOT knowledgeable  in your chosen topic, then  chances are you will one day  run out of things to say, and  that spells the death of your  blog. www.AlekStanojevic.com CREATE YOUR FIRST BLOG WITH ALEK – WHAT TO BLOG ABOUT 2. KNOWLEDGE
  • 16. Find out if you have enough  to say about your chosen  topic. You should also have  access to good sources and  reference materials that can  help you write about your  topic. www.AlekStanojevic.com CREATE YOUR FIRST BLOG WITH ALEK – WHAT TO BLOG ABOUT 2. KNOWLEDGE
  • 17. If you have good content,  traffic to your blog will  increase. www.AlekStanojevic.com CREATE YOUR FIRST BLOG WITH ALEK – WHAT TO BLOG ABOUT 2. KNOWLEDGE
  • 18. While you should not choose  a topic simply because it’s  popular, it is sensible to  consider a theme that a lot of  people would want to read  about. www.AlekStanojevic.com 3. POPULARITY CREATE YOUR FIRST BLOG WITH ALEK – WHAT TO BLOG ABOUT 3. POPLUARITY
  • 19. Doing this ensures that there  will be a large market for your  content. www.AlekStanojevic.com 3. POPULARITY CREATE YOUR FIRST BLOG WITH ALEK – WHAT TO BLOG ABOUT 3. POPLUARITY
  • 20. Blogs about technology,  politics, pets, sports, and  making money online are  among the most popular  topics in the net today. www.AlekStanojevic.com CREATE YOUR FIRST BLOG WITH ALEK – WHAT TO BLOG ABOUT 3. POPLUARITY
  • 21. Pursue these topics only if  you can offer something  more valuable than what  others blogs are already  offering. www.AlekStanojevic.com CREATE YOUR FIRST BLOG WITH ALEK – WHAT TO BLOG ABOUT 3. POPLUARITY
  • 22. It’s all about striking a  balance and finding the right  niche. If your aim is to make  money out of your blog  through advertising or  sponsorships, then… www.AlekStanojevic.com CREATE YOUR FIRST BLOG WITH ALEK – WHAT TO BLOG ABOUT 3. POPLUARITY
  • 23. …consider the less popular  themes that only a few seem  to be blogging about, but are  still broad or popular enough  to gather a healthy following. www.AlekStanojevic.com CREATE YOUR FIRST BLOG WITH ALEK – WHAT TO BLOG ABOUT 3. POPLUARITY
  • 24. In short, choose a popular  enough topic, but one that’s  not too popular or your blog  will be drowned out by the  competition. www.AlekStanojevic.com CREATE YOUR FIRST BLOG WITH ALEK – WHAT TO BLOG ABOUT 3. POPLUARITY
  • 25. Remember that you want to  build a community among  bloggers, and not create  competition. www.AlekStanojevic.com CREATE YOUR FIRST BLOG WITH ALEK – WHAT TO BLOG ABOUT 3. POPLUARITY
  • 26. What good would it be to  blog about something that  nobody will care about by  next year? www.AlekStanojevic.com 4. POTENTIAL CREATE YOUR FIRST BLOG WITH ALEK – WHAT TO BLOG ABOUT 4. TIMELESS
  • 27. When deciding on a topic for  your blog, choose one that has  the potential to persist ‐ a theme  that even the succeeding  generations will appreciate  reading in the future. www.AlekStanojevic.com 4. POTENTIAL CREATE YOUR FIRST BLOG WITH ALEK – WHAT TO BLOG ABOUT 4. TIMELESS
  • 28. If you really want to write  about a common topic, then  set yourself apart by giving it  a twist. Use a different angle  or write it for a specific group  of people. www.AlekStanojevic.com CREATE YOUR FIRST BLOG WITH ALEK – WHAT TO BLOG ABOUT 5. TWIST
  • 29. Instead of just writing reviews  about the latest apps, why  not make a blog that shares  how‐to’s, tips and tricks, and  useful 'hacks' for specific  apps? www.AlekStanojevic.com CREATE YOUR FIRST BLOG WITH ALEK – WHAT TO BLOG ABOUT 5. TWIST
  • 30. If one of your aims is to make  money out of your blog, then  you should consider a topic  that has obvious potential  income streams. www.AlekStanojevic.com CREATE YOUR FIRST BLOG WITH ALEK – WHAT TO BLOG ABOUT 6. INCOME
  • 31. There are many different  ways to earn money through  blogging such as affiliate  programs, Google Adsense,  etc., but not every topic is  suitable for each of them. www.AlekStanojevic.com CREATE YOUR FIRST BLOG WITH ALEK – WHAT TO BLOG ABOUT 6. INCOME
  • 32. NOW THAT YOU KNOW WHAT TO BLOG ABOUT AND HOW TO CHOOSE YOUR BLOG TOPIC, IT’S TIME TO THINK ABOUT YOUR BLOGGING PLATFORM www.AlekStanojevic.com CREATE YOUR FIRST BLOG WITH ALEK – WHAT TO BLOG ABOUT
  • 33. THIS IS WHY I INVITE TO READ THE NEXT PRESENTATION… www.AlekStanojevic.com CREATE YOUR FIRST BLOG WITH ALEK – WHAT TO BLOG ABOUT
  • 34. WHY WORDPRESS CREATE YOUR FIRST BLOG WITH ALEK www.AlekStanojevic.com
  • 35. WE WILL DISCUSS IN MORE DETAILS ABOUT THE REASONS WHY WORDPRESS IS THE MOST POPULAR BLOGGING PLATFORM IN THE WORLD, AND… www.AlekStanojevic.com CREATE YOUR FIRST BLOG WITH ALEK – WHAT TO BLOG ABOUT
  • 36. …WHY IT MAY BE THE BEST AND EASIEST OPTION FOR YOU TO CREATE YOUR FIRST BLOG. www.AlekStanojevic.com CREATE YOUR FIRST BLOG WITH ALEK – WHAT TO BLOG ABOUT
  • 37. THANKS FOR READING alekstanojevic.com/work‐with‐alek CREATE YOUR FIRST BLOG WITH ALEK www.AlekStanojevic.com
  • 38. CONNECT WITH ALEK CREATE YOUR FIRST BLOG WITH ALEK www.AlekStanojevic.com

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