Social Media: How to Balance All Those Selves

Slide 1: QuickTimeﾪ and a decompressor are needed to see this picture. Technology and Media in Practice: 4 February 2008 A.Krotoski@surrey.ac.uk

Slide 2: Blogger? Social Networker? Lifeblogger? Second Lifer?

Slide 3: Blogger User/Producer Social Networker Medium = Control Lifeblogger Medium = Playground Second Lifer Researcher Responsibility

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Slide 9: User consumer customer reader listener participant

Slide 10: Producer creator designer innovator generator colleague

Slide 11: User Producer consumer creator customer designer reader innovator listener generator participant colleague collaborator

Slide 12: Collaborator Old media vs. New media •Limited options vs. Plethora options •Passive feedback vs. Active feedback •Slow iteration vs. Immediate iteration •Low expectation vs. High expectation •Distributed responsibility vs. Personal responsibility

Slide 13: Privacy Control

Slide 14: Privacy Control Identity

Slide 15: Identity in online space: Can such a thing exist? Who’s who online?

Slide 16: Production of self in text Production of self as avatar Production of self as website Production of self as online identity

Slide 17: Learning online Live, interactive, iterative, immediate, visual, visceral, demonstrable, prolonged, pervasive, collaborative, ludic, aware, responsive, attentive, directed, involved, participatory, engaged

Slide 18: Online space Extension, elaboration, outlet, playground

Slide 19: Trust: the only currency in cyberspace

Slide 20: Your task: Design 3 avatars profiles, drawings, homes • Public figure • Researcher • Self-expression How do they relate to your offline roles? What do you have to consider in terms of control for each?