SHARP Business Solution Seminar

Copyright © Swag Soft LLP, All Rights Reserved, 2013
6-Nov-2013

Confidential - for inter...
www.SWAGSOFT.com
Here at Swag Soft, we are all about designing and developing great applications, websites and games with ...
MOBILE APPS
MOBILE GAMES
AUGMENTED REALITY
VIRTUAL ENVIRONMENTS
DIGITAL MARKETING

SHARP Business Solution Seminar

Copyri...
SWAG SOFT CLIENTS

SHARP Business Solution Seminar

Copyright © Swag Soft LLP, All Rights Reserved, 2013
6-Nov-2013

Confi...
BRANDING
MARKETING
ENGAGEMENT
ENTERTAINMENT
EDUCATION
SALES

SHARP Business Solution Seminar

Copyright © Swag Soft LLP, A...
SHARP Business Solution Seminar

Copyright © Swag Soft LLP, All Rights Reserved, 2013
6-Nov-2013

Confidential - for inter...
SHARP Business Solution Seminar

Copyright © Swag Soft LLP, All Rights Reserved, 2013
6-Nov-2013

Confidential - for inter...
SHARP Business Solution Seminar

Copyright © Swag Soft LLP, All Rights Reserved, 2013
6-Nov-2013

Confidential - for inter...
SHARP Business Solution Seminar

Copyright © Swag Soft LLP, All Rights Reserved, 2013
6-Nov-2013

Confidential - for inter...
TOPIC FOR THE DAY

SHARP Business Solution Seminar

Copyright © Swag Soft LLP, All Rights Reserved, 2013
6-Nov-2013

Confi...
HOW
MOBILE APPS
+ AUGMENTED REALITY
CAN HELP GROW YOUR BUSINESS
SHARP Business Solution Seminar

Copyright © Swag Soft LLP...
AN INTRODUCTION TO
AUGMENTED REALITY

SHARP Business Solution Seminar

6-Nov-2013
Copyright © Swag Soft LLP, All Rights Re...
http://www.youtube.com/watch?v=0oOIhtHq5Qc

SHARP Business Solution Seminar

Copyright © Swag Soft LLP, All Rights Reserve...
SHARP Business Solution Seminar

Copyright © Swag Soft LLP, All Rights Reserved, 2013
6-Nov-2013

Confidential - for inter...
WHAT IS AUGMENTED REALITY?

SHARP Business Solution Seminar

Copyright © Swag Soft LLP, All Rights Reserved, 2013
6-Nov-20...
It is a technology that superimposes

a
computer-generated image on a
user's view of the real world, thus
providing a comp...
HOW IT WORKS

SHARP Business Solution Seminar

Copyright © Swag Soft LLP, All Rights Reserved, 2013
6-Nov-2013

Confidenti...
Courtesy of Christian Doppler Laboratory
SHARP Business Solution Seminar

Copyright © Swag Soft LLP, All Rights Reserved, ...
SHARP Business Solution Seminar

Copyright © Swag Soft LLP, All Rights Reserved, 2013
6-Nov-2013

Confidential - for inter...
WHAT YOU NEED

SHARP Business Solution Seminar

Copyright © Swag Soft LLP, All Rights Reserved, 2013
6-Nov-2013

Confident...
WEBCAM | TO CAPTURE
DISPLAY UNIT | TO SHOWCASE
3D MODELS | TO SUPERIMPOSE

MARKER | TO ACTIVATE THE APPLICATION
APPLICATIO...
APPLICATIONS

SHARP Business Solution Seminar

Copyright © Swag Soft LLP, All Rights Reserved, 2013
6-Nov-2013

Confidenti...
PRINT
VIDEO

MUSIC
GAMES

SHARP Business Solution Seminar

Copyright © Swag Soft LLP, All Rights Reserved, 2013
6-Nov-2013...
ENGAGEMENT OUTSIDE STORES
. BRING IN THE CUSTOMERS

SHARP Business Solution Seminar

Copyright © Swag Soft LLP, All Rights...
SHARP Business Solution Seminar

Copyright © Swag Soft LLP, All Rights Reserved, 2013
6-Nov-2013

Confidential - for inter...
http://www.youtube.com/watch?v=8eu3nRXFa3c

SHARP Business Solution Seminar

Copyright © Swag Soft LLP, All Rights Reserve...
1

2

3

4

SHARP Business Solution Seminar

Copyright © Swag Soft LLP, All Rights Reserved, 2013
6-Nov-2013

Confidential...
SHARP Business Solution Seminar

Copyright © Swag Soft LLP, All Rights Reserved, 2013
6-Nov-2013

Confidential - for inter...
http://www.youtube.com/watch?v=thUSRM13_PY

SHARP Business Solution Seminar

Copyright © Swag Soft LLP, All Rights Reserve...
1

2

3

4

SHARP Business Solution Seminar

Copyright © Swag Soft LLP, All Rights Reserved, 2013
6-Nov-2013

Confidential...
ENGAGEMENT WITHIN STORES
. HELP CUSTOMERS DECIDE

SHARP Business Solution Seminar

Copyright © Swag Soft LLP, All Rights R...
SHARP Business Solution Seminar

Copyright © Swag Soft LLP, All Rights Reserved, 2013
6-Nov-2013

Confidential - for inter...
http://www.youtube.com/watch?v=BUDIduApeLI

SHARP Business Solution Seminar

Copyright © Swag Soft LLP, All Rights Reserve...
SHARP Business Solution Seminar

Copyright © Swag Soft LLP, All Rights Reserved, 2013
6-Nov-2013

Confidential - for inter...
SHARP Business Solution Seminar

Copyright © Swag Soft LLP, All Rights Reserved, 2013
6-Nov-2013

Confidential - for inter...
SHARP Business Solution Seminar

Copyright © Swag Soft LLP, All Rights Reserved, 2013
6-Nov-2013

Confidential - for inter...
SHARP Business Solution Seminar

Copyright © Swag Soft LLP, All Rights Reserved, 2013
6-Nov-2013

Confidential - for inter...
SHARP Business Solution Seminar

Copyright © Swag Soft LLP, All Rights Reserved, 2013
6-Nov-2013

Confidential - for inter...
http://www.youtube.com/watch?v=QU5DrVu2gdg

SHARP Business Solution Seminar

Copyright © Swag Soft LLP, All Rights Reserve...
1

2

3
SHARP Business Solution Seminar

Copyright © Swag Soft LLP, All Rights Reserved, 2013
6-Nov-2013

Confidential - f...
http://www.youtube.com/watch?v=-PlAr9ymFSM

SHARP Business Solution Seminar

Copyright © Swag Soft LLP, All Rights Reserve...
1
SHARP Business Solution Seminar

2
Copyright © Swag Soft LLP, All Rights Reserved, 2013
6-Nov-2013

3
Confidential - for...
ENGAGEMENT AWAY FROM STORES

. TRAFFIC & SALES

SHARP Business Solution Seminar

Copyright © Swag Soft LLP, All Rights Res...
GROCERY

SALES
SHARP Business Solution Seminar

Copyright © Swag Soft LLP, All Rights Reserved, 2013
6-Nov-2013

Confident...
TRESURE HUNT

TRAFFIC
SHARP Business Solution Seminar

Copyright © Swag Soft LLP, All Rights Reserved, 2013
6-Nov-2013

Co...
LINGERIE

ENGAGEMENT
SHARP Business Solution Seminar

Copyright © Swag Soft LLP, All Rights Reserved, 2013
6-Nov-2013

Con...
QUESTION

SHARP Business Solution Seminar

Copyright © Swag Soft LLP, All Rights Reserved, 2013
6-Nov-2013

Confidential -...
+ MOBILE APPS
+ AUGMENTED REALITY
=?

SHARP Business Solution Seminar

Copyright © Swag Soft LLP, All Rights Reserved, 201...
SHARP Business Solution Seminar

Copyright © Swag Soft LLP, All Rights Reserved, 2013
6-Nov-2013

Confidential - for inter...
ALDRIC@SWAGSOFT.COM

SHARP Business Solution Seminar

Copyright © Swag Soft LLP, All Rights Reserved, 2013
6-Nov-2013

Con...
www.SWAGSOFT.com

SHARP Business Solution Seminar

Copyright © Swag Soft LLP, All Rights Reserved, 2013
6-Nov-2013

Confid...
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How Augmented Reality and Mobile Apps Can Help Grow Your Business

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http://www.swagsoft.com.sg/augmented-reality-development/

I was invited to give a talk at Sharp Singapore in November 2013. These are my slides - in which I discussed how augmented reality + mobile apps can be combined to drive traffic to a retail store and also help customers make their purchase decisions faster and more effectively.

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How Augmented Reality and Mobile Apps Can Help Grow Your Business

  1. 1. SHARP Business Solution Seminar Copyright © Swag Soft LLP, All Rights Reserved, 2013 6-Nov-2013 Confidential - for internal use only
  2. 2. www.SWAGSOFT.com Here at Swag Soft, we are all about designing and developing great applications, websites and games with fun, functionality and style for the world. SHARP Business Solution Seminar Copyright © Swag Soft LLP, All Rights Reserved, 2013 6-Nov-2013 Confidential - for internal use only
  3. 3. MOBILE APPS MOBILE GAMES AUGMENTED REALITY VIRTUAL ENVIRONMENTS DIGITAL MARKETING SHARP Business Solution Seminar Copyright © Swag Soft LLP, All Rights Reserved, 2013 6-Nov-2013 Confidential - for internal use only
  4. 4. SWAG SOFT CLIENTS SHARP Business Solution Seminar Copyright © Swag Soft LLP, All Rights Reserved, 2013 6-Nov-2013 Confidential - for internal use only
  5. 5. BRANDING MARKETING ENGAGEMENT ENTERTAINMENT EDUCATION SALES SHARP Business Solution Seminar Copyright © Swag Soft LLP, All Rights Reserved, 2013 6-Nov-2013 Confidential - for internal use only
  6. 6. SHARP Business Solution Seminar Copyright © Swag Soft LLP, All Rights Reserved, 2013 6-Nov-2013 Confidential - for internal use only
  7. 7. SHARP Business Solution Seminar Copyright © Swag Soft LLP, All Rights Reserved, 2013 6-Nov-2013 Confidential - for internal use only
  8. 8. SHARP Business Solution Seminar Copyright © Swag Soft LLP, All Rights Reserved, 2013 6-Nov-2013 Confidential - for internal use only
  9. 9. SHARP Business Solution Seminar Copyright © Swag Soft LLP, All Rights Reserved, 2013 6-Nov-2013 Confidential - for internal use only
  10. 10. TOPIC FOR THE DAY SHARP Business Solution Seminar Copyright © Swag Soft LLP, All Rights Reserved, 2013 6-Nov-2013 Confidential - for internal use only
  11. 11. HOW MOBILE APPS + AUGMENTED REALITY CAN HELP GROW YOUR BUSINESS SHARP Business Solution Seminar Copyright © Swag Soft LLP, All Rights Reserved, 2013 6-Nov-2013 Confidential - for internal use only
  12. 12. AN INTRODUCTION TO AUGMENTED REALITY SHARP Business Solution Seminar 6-Nov-2013 Copyright © Swag Soft LLP, All Rights Reserved, 2013 Confidential - for internal use only
  13. 13. http://www.youtube.com/watch?v=0oOIhtHq5Qc SHARP Business Solution Seminar Copyright © Swag Soft LLP, All Rights Reserved, 2013 6-Nov-2013 Confidential - for internal use only
  14. 14. SHARP Business Solution Seminar Copyright © Swag Soft LLP, All Rights Reserved, 2013 6-Nov-2013 Confidential - for internal use only
  15. 15. WHAT IS AUGMENTED REALITY? SHARP Business Solution Seminar Copyright © Swag Soft LLP, All Rights Reserved, 2013 6-Nov-2013 Confidential - for internal use only
  16. 16. It is a technology that superimposes a computer-generated image on a user's view of the real world, thus providing a composite view. SHARP Business Solution Seminar Copyright © Swag Soft LLP, All Rights Reserved, 2013 6-Nov-2013 Confidential - for internal use only
  17. 17. HOW IT WORKS SHARP Business Solution Seminar Copyright © Swag Soft LLP, All Rights Reserved, 2013 6-Nov-2013 Confidential - for internal use only
  18. 18. Courtesy of Christian Doppler Laboratory SHARP Business Solution Seminar Copyright © Swag Soft LLP, All Rights Reserved, 2013 6-Nov-2013 Confidential - for internal use only
  19. 19. SHARP Business Solution Seminar Copyright © Swag Soft LLP, All Rights Reserved, 2013 6-Nov-2013 Confidential - for internal use only
  20. 20. WHAT YOU NEED SHARP Business Solution Seminar Copyright © Swag Soft LLP, All Rights Reserved, 2013 6-Nov-2013 Confidential - for internal use only
  21. 21. WEBCAM | TO CAPTURE DISPLAY UNIT | TO SHOWCASE 3D MODELS | TO SUPERIMPOSE MARKER | TO ACTIVATE THE APPLICATION APPLICATION | TO RUN EVERYTHING SHARP Business Solution Seminar Copyright © Swag Soft LLP, All Rights Reserved, 2013 6-Nov-2013 Confidential - for internal use only
  22. 22. APPLICATIONS SHARP Business Solution Seminar Copyright © Swag Soft LLP, All Rights Reserved, 2013 6-Nov-2013 Confidential - for internal use only
  23. 23. PRINT VIDEO MUSIC GAMES SHARP Business Solution Seminar Copyright © Swag Soft LLP, All Rights Reserved, 2013 6-Nov-2013 Confidential - for internal use only
  24. 24. ENGAGEMENT OUTSIDE STORES . BRING IN THE CUSTOMERS SHARP Business Solution Seminar Copyright © Swag Soft LLP, All Rights Reserved, 2013 6-Nov-2013 Confidential - for internal use only
  25. 25. SHARP Business Solution Seminar Copyright © Swag Soft LLP, All Rights Reserved, 2013 6-Nov-2013 Confidential - for internal use only
  26. 26. http://www.youtube.com/watch?v=8eu3nRXFa3c SHARP Business Solution Seminar Copyright © Swag Soft LLP, All Rights Reserved, 2013 6-Nov-2013 Confidential - for internal use only
  27. 27. 1 2 3 4 SHARP Business Solution Seminar Copyright © Swag Soft LLP, All Rights Reserved, 2013 6-Nov-2013 Confidential - for internal use only
  28. 28. SHARP Business Solution Seminar Copyright © Swag Soft LLP, All Rights Reserved, 2013 6-Nov-2013 Confidential - for internal use only
  29. 29. http://www.youtube.com/watch?v=thUSRM13_PY SHARP Business Solution Seminar Copyright © Swag Soft LLP, All Rights Reserved, 2013 6-Nov-2013 Confidential - for internal use only
  30. 30. 1 2 3 4 SHARP Business Solution Seminar Copyright © Swag Soft LLP, All Rights Reserved, 2013 6-Nov-2013 Confidential - for internal use only
  31. 31. ENGAGEMENT WITHIN STORES . HELP CUSTOMERS DECIDE SHARP Business Solution Seminar Copyright © Swag Soft LLP, All Rights Reserved, 2013 6-Nov-2013 Confidential - for internal use only
  32. 32. SHARP Business Solution Seminar Copyright © Swag Soft LLP, All Rights Reserved, 2013 6-Nov-2013 Confidential - for internal use only
  33. 33. http://www.youtube.com/watch?v=BUDIduApeLI SHARP Business Solution Seminar Copyright © Swag Soft LLP, All Rights Reserved, 2013 6-Nov-2013 Confidential - for internal use only
  34. 34. SHARP Business Solution Seminar Copyright © Swag Soft LLP, All Rights Reserved, 2013 6-Nov-2013 Confidential - for internal use only
  35. 35. SHARP Business Solution Seminar Copyright © Swag Soft LLP, All Rights Reserved, 2013 6-Nov-2013 Confidential - for internal use only
  36. 36. SHARP Business Solution Seminar Copyright © Swag Soft LLP, All Rights Reserved, 2013 6-Nov-2013 Confidential - for internal use only
  37. 37. SHARP Business Solution Seminar Copyright © Swag Soft LLP, All Rights Reserved, 2013 6-Nov-2013 Confidential - for internal use only
  38. 38. SHARP Business Solution Seminar Copyright © Swag Soft LLP, All Rights Reserved, 2013 6-Nov-2013 Confidential - for internal use only
  39. 39. http://www.youtube.com/watch?v=QU5DrVu2gdg SHARP Business Solution Seminar Copyright © Swag Soft LLP, All Rights Reserved, 2013 6-Nov-2013 Confidential - for internal use only
  40. 40. 1 2 3 SHARP Business Solution Seminar Copyright © Swag Soft LLP, All Rights Reserved, 2013 6-Nov-2013 Confidential - for internal use only
  41. 41. http://www.youtube.com/watch?v=-PlAr9ymFSM SHARP Business Solution Seminar Copyright © Swag Soft LLP, All Rights Reserved, 2013 6-Nov-2013 Confidential - for internal use only
  42. 42. 1 SHARP Business Solution Seminar 2 Copyright © Swag Soft LLP, All Rights Reserved, 2013 6-Nov-2013 3 Confidential - for internal use only
  43. 43. ENGAGEMENT AWAY FROM STORES . TRAFFIC & SALES SHARP Business Solution Seminar Copyright © Swag Soft LLP, All Rights Reserved, 2013 6-Nov-2013 Confidential - for internal use only
  44. 44. GROCERY SALES SHARP Business Solution Seminar Copyright © Swag Soft LLP, All Rights Reserved, 2013 6-Nov-2013 Confidential - for internal use only
  45. 45. TRESURE HUNT TRAFFIC SHARP Business Solution Seminar Copyright © Swag Soft LLP, All Rights Reserved, 2013 6-Nov-2013 Confidential - for internal use only
  46. 46. LINGERIE ENGAGEMENT SHARP Business Solution Seminar Copyright © Swag Soft LLP, All Rights Reserved, 2013 6-Nov-2013 Confidential - for internal use only
  47. 47. QUESTION SHARP Business Solution Seminar Copyright © Swag Soft LLP, All Rights Reserved, 2013 6-Nov-2013 Confidential - for internal use only
  48. 48. + MOBILE APPS + AUGMENTED REALITY =? SHARP Business Solution Seminar Copyright © Swag Soft LLP, All Rights Reserved, 2013 6-Nov-2013 Confidential - for internal use only
  49. 49. SHARP Business Solution Seminar Copyright © Swag Soft LLP, All Rights Reserved, 2013 6-Nov-2013 Confidential - for internal use only
  50. 50. ALDRIC@SWAGSOFT.COM SHARP Business Solution Seminar Copyright © Swag Soft LLP, All Rights Reserved, 2013 6-Nov-2013 Confidential - for internal use only
  51. 51. www.SWAGSOFT.com SHARP Business Solution Seminar Copyright © Swag Soft LLP, All Rights Reserved, 2013 6-Nov-2013 Confidential - for internal use only

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