Ecolodge

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Ecolodge

  1. 1. Ecolodge Development Models A New Paradigm in Donor Project Interventions By Megan Epler Wood
  2. 2. CONTEXT Private Sector’s Pivotal Role in the implementation of ecotourism in LDCs Based on: • World Bank/IFC Study on Business, Market, & Technical Assistance Models for Ecolodges • Competitiveness US AID Model Ecolodge project in Sri Lanka
  3. 3. OBJECTIVES Improving the Financial Sustainability of Donor Interventions in Ecotourism: • Channeling Funds Through Local Socially and Environmentally Responsible Companies • Performing Advance Business & Market Due Diligence • Funding Monitoring & Evaluation • Triple Bottom Line Cost-Sharing
  4. 4. Key Findings IFC Study • Determinants of Demand – Wildlife, Access, Quality of Information, Destination Image • Ecolodge Business Fundamentals – Long break even period of 4-5 years – Emerging business sector with 10% annual growth potential – Low marketing costs of 10%, high expertise required – Need for patient investment, mix of loans and grants
  5. 5. Results of IFC Study • Ecolodge Technical Assistance Needs – Market & Business Systems – Technical Systems to reduce waste, water, energy – Guide & Business Training – Triple Bottom Line Approaches • Recommended Approach – Business Mentorships – Support from Senior Ecotourism Businesses
  6. 6. Sri Lanka Case Sri Lanka Model Ecolodge • 4 year research program -- Tourism Cluster Identifies Market Opportunities • Private Sector Model Ecolodge Company -- $1 million investment via consortium of leading hoteliers
  7. 7. Sri Lanka Case • $ 900K US AID Support towards: – Technical Assistance on Environmental Systems – International Market Outreach – Guide & Business Training for Staff – Community Development Program – Trust Fund Strategic Planning – Evaluation & Monitoring • Biodiversity • Sociocultural • Economic development
  8. 8. Strategic Recommendations Ecolodge Business Models • Develop competence, awareness, & create alliances within business community • Develop strategic market approach • Fund triple-bottom line costs - do not shift this burden onto private sector until there are adequate profits - this is an emerging economy • Develop long-term plan for replication of model • Work towards a profitable model that will fund triple bottom line in long-term
  9. 9. For more information: EplerWood International www.eplerwood.com

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