Citizen Survey 2006

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This is a presentation given at the January 15, 2007 City Coucil Meeting regarding the 2006 West Des Moines Citizen Survey from ETC Institute.

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Citizen Survey 2006

  1. 1. w . m 0 M as m w W 2006 Community Survey Results Presented By ETC Institute January 15, 2006
  2. 2. Agenda Methodology Demographics Survey Results Summary Questions
  3. 3. Methodology Survey was similar to the 2002 and 2004 surveys Administered by phone in both English and Spanish Conducted during the fall of 2006 Random sample of more than 400 households Precision of +/ -5% at the 95% level of confidence Results were geocoded and mapped
  4. 4. Location of Survey Respondents City of West Des Moines 2006 DirectionFi'ndeI® Survey 'l
  5. 5. Demographics
  6. 6. Demographics: How Many Years Have You Lived in the City of West Des Moines? by percentage of respondents 5-10 years Less than 5 years 5'1g5{; ’a'5 Less than 5 years 28% T ~ M 24% ° 220/, K 11-20 years 1 1'20 YGBTS more than years 23°/0 ’ ’ more than years 22%: 26°/ o 30°/0 Smlr(‘t'. ‘ ETC Inxlirule DiI‘t’(‘! i(II)Filldé‘I' (Nm'eInb¢*r 2006 - Wes‘! Dex Maintax, IA )
  7. 7. Where Did You Live Prior to Moving to West Des Moines? by percentage of respondents Metro outside City C")! 0f Des Moines 14% - , O T 20% Always West Des Moines _ 7% '“"" Outside of U. S. 2% Metro in Iowa 24% Outside State 33% Snurcv: ETC‘ Inslirurc Dir¢'cn'unFimIe'r (Nr)'£‘Irtb('I‘ 2006 ~ W'¢'s! Des Mnimtv, IA)
  8. 8. OVERALL RATINGS
  9. 9. Overall Satisfaction Index 2002 thru 2006 derived from the mean overall satisfaction rating provided by residents Year 20022100 120 100 80 2002 2004 2006 : West Des Moines DNationa| Srmrr'r’: ETC Inxritmr’ Dir: 'i‘IinrzFimI¢’r' — 2006
  10. 10. Overall Satisfaction With City Services by Major Category by percentage of respondents who rated the item as a 1 to 5 on a 5-point scale excluding don't knows Quality of poIice»'fire. l'emergency medical services Quality of parks 8. recreation. programs. facilltie Customer service from City employees Quality of City sewer utilities Overall enforcement of code violations Quality of City's stormwater management system Maintenance of City streetsfbuildings Effectiveness of City communication with public Quality of City water services Flow of traffic/ congestion in West Des Moines 0% 20% 40% 60% 80% 1 00% lVery Satisfied (5) Clsatisfied (4) LJNeutra| (3) '1DissatisIied (112) Srmr¢*¢': ETC liislirurc Dirct-timtFimIer (NU| ‘('IIfb(’I‘ 2006 - West D('. " Moi‘m*. s. I. ‘-U
  11. 11. Overall Satisfaction With City Services by Major Category for 2006, 2004, 2002 by percentage of respondents who rated the item as a 4 or 5 on a 5-point scale excluding don't knows Quality of policelfire/ emergency medical services Quality of City parks programsffacilities Quality of City sewer utilities Customer service from City employees Quality of City water services Quality of City's stormwater management system Effectiveness of City communication with public Overall enforcement of code violations Maintenance of City streets/ buildings Flow of traffic/ ‘congestion in West Des Moines 0% 20% 40% 60% 80% 1 00% H2006 -2004 -2002 Source. " ET C / n.m'ruIi* Dir: 'r‘! r'onFinder' (. ’l/ nrmrbcr 2006 - W33! Des Moines, IA)
  12. 12. Overall Satisfaction With City Services 2006 by percentage of respondents who rated the item as a 4 or 5 on a 5-point scale excluding don't knows Underlined items Rated Among the Tag 25% of All DirectionFinder Cities West Des Moines Police, Fire, and Ambulance Services 91 % Parks and recreation 92% Overall quality of customer service 87% City water & sewer utilities 46% l ’ I ’ "_': ' 85% 76% Effectiveness of communication with the public 25% j I : j ’ 80% 7 7% Maintenance of City streets/ butidingslfactlitles 19% 0 j 79% 7 7 % City stormwater runoff system 32% l; %'%_ I 80% 73% 0% 20% 40% 60°/ o 80% 100% LOW---—-MEAN-—--HIGH S0ur¢'r'. ‘ l; "l'C In. r(iIuI¢—' Diru'IiwiI"imIer
  13. 13. Services That Residents Thin k Are Most Important for the City to Provide by percentage of respondents who selected the item as one of their top three choices Flow of traffic/ congestion management Maintenance of City streets/ buildings Quality of City water services Overall enforcement of code violations Effectiveness of City communication with public Quality of City's stormwater management system Quality of policerfire/ emergency medical services Quality of City parks programs/ facilities Customer service from City employees Quality of City sewer utilities 00/0 20% 40% g__-1st choice -(2nd choice I_3rd choice I Source: ETC lrzsrirrltc Direz'tr'anFin(ler (November 2006 - West Des Moiries. IA)
  14. 14. Perceptions of the City
  15. 15. Perceptions Residents Have of the City in Which They Live — 2006 by percentage of respondents who rated the item as a 4 or 5 on a 5-point scale excluding don't knows Underlined items Rated Among the Tag 25% of All DirectionFinder Cities le Overall Image ot the City 1 9% Overall quality of life in the City 28% H I 97% 92% 20% __ 31% 75% 0% 20% 40% 60% 80% 100% LOW--—-MEAN——--HIGH Overall value received tor your tax dollars Suurvr: ETC Institute Dirv¢'I(m1I"imIvr
  16. 16. PUBLIC SAFETY
  17. 17. Satisfaction with Various Aspects of Public Safety by percentage of respondents who rated the item as a 1 to 5 on a 5-point scale excluding don't knows How quickly fire fighters respond to emergencies 63%, . Overall quality of local fire protection 63%, How quickly emergency medical services respond 62%, Quality of emergency medical services 62°/0 Overall quality of local police protection 59%, How quickly police respond to emergencies Overall competence of Police Dept employees Quality of fire prevention education Emergency medical involvementfcommunity awareness Officers attitudes and behavior towards citizens Enforcement of local traffic laws 0% 20% 40% 60% 80% 1 00% “ivory Satisfied (5) i: iSatisfied(4) l: lNeutral(3) l—lDissatisfied (1/2) . S’nrrru’. ' ETC Iristittrtc DiI'(‘('! i(}IIFiIId(’I‘ (N()l'(’Inb(’I‘ 2006 » Wart Des ilr2irrc. r. IA)
  18. 18. Satisfaction with Various Aspects of Public Safety - 2006, 2004, 2002 by percentage of respondents who rated the item as a 4 or 5 on a 5-point scale exgigging don’; know§ Overall quality of local police protection Overall quality of local fire protection I. i l Overall competence of Police Dept employees _ l. Quality of emergency medical services How quickly firefighters respond to emergencies How quickly emergency medical services respond How quickly police respond to emergencies Officers attitudes and behavior towards citizens i E »- 1 Quality of fire prevention education 77‘; . . . I §,4°/ . Emergency medical involvement in comm awareness <9 0 ' i 79% Enforcement of local traffic laws 5‘/ t§/ fro 0°/ o 20% 40% 60°/ o 80% 100% @2006 :2oo4 :2oo2 j Snur<'c. ' ETC Itlslillllt’ [)if(’(‘Iil)llFiIl(1(’I' t. i"rn'r’inbr'I' 2006 - l’l"r’. vI Dos . i-lniilm. l. ~‘)
  19. 19. Satisfaction with Various Public Safety 2006 by percentage of respondents who rated the item as a 4 or 5 on a 5-point scale excluding don't knows Underlined items Rated Among the Tag 25% at All DirectionFinder Cities West Des Moines Overall quality of local fire protection 7% 92% How quickly public safety personnel respond 92% Overall quality of local police protection 90% Enforcement of local traffic laws 2 80% 79% 0% 20% 40% 60% 80°/ o 100°/ o LOW-? MEAN-—-HIGH Soru'('c: ETC ]I1.liftfllI(’ Direr'tirmFimlcr
  20. 20. Public Safety Services That Are Most important to Provide by percentage of respondents who selected the item as one of their top two choices Enforcement of local traffic laws Overall quality of local police protection Officers attitudes and behavior towards citizens Emergency medical involvement/ community awarenes How quickly police respond to emergencies Quality of fire prevention education Overall quality of local fire protection How quickly emergency medical services respond Quality of emergency medical services How quickly fire fighters respond to emergencies Overall competence of Police Dept employees 0% 1 0% 20% 30% -1 st choice l2nd choice | Srmr('e'. ' ETC Institute DirectionFinder (November 2006 - West Des Moines. IA)
  21. 21. PARKS & RECREATION
  22. 22. Have You Visited a West Des Moines Park During the Past Year? by percentage of respondents g Yes ’ T E 82% SlPllI‘(‘(’. ‘ ETC Irt. vtt'tutt’ Dirt'r‘tirmFintIr't' (N()l't’IIlht'I‘ 2006 » ll/ inst Dos Moittcs. I/ ll
  23. 23. Satisfaction with Various Aspects of Parks and Recreation by percentage of respondents who rated the item as a 1 to 5 on a 5-point scale Maintenance of City parks Raccoon River Park Nature Lodge Raccoon River Park Softball Complex City Aquatic Centers Outdoor athletic fields The number of City parks The City's special events programs Overall quality of programs Number and quality of greenway areas Ease of registering for programs The City's youth recreation programs Walking and biking trails in the City Adult recreation programs The City's senior citizen recreation programs West Des Moines Community Center City Park Restrooms and Shelters Fees charged for recreation programs Accessibility to desired destinations 0% excluding don't knows I 29% 6% » I 68% 63% 62% — 53°/ o 10°/ o "' 59% 53% '» 47°/ o 38°/ o 12°/ o V} 50% 11% 47% i—_—3WJ*"TW 47% 36% 14% f 54% T EV? ', 47% CE ' 47% 32% 16% -V 43% 15% x 41% 37% 16% 1- J 44% j: 17% 20% 40% 60% 80% averyfinisiiéd (5) l: lSatisli/ edT(4) jfiuirai ta) ufissatisfied (112) S0ur('£‘. ‘ ETC IN. ‘IIIllIt’ DII‘('('IIO! lFIIl(It'I‘ INUl't’IIlI)(‘I‘ 2006 - Went‘! Des MoiIte'. s. IA) 100%
  24. 24. Satisfaction with Various Aspects of Parks and Recreation - 2006, 2004, 2002 by percentage of respondents who rated the item as a 4 or 5 on a 5-point scale excluding don't knows Maintenance of City parks City Aquatic Centers Raccoon River Park Nature Lodge The City's special events programs The number of City parks Walking and biking trails in the City Number and quality of greenway areas Overall quality of programs mm , M . ,, Raccoon River Park Softball Complex Outdoor athletic fields Adult recreation programs The City's youth recreation programs Ease of registering for programs The City's senior citizen recreation programs Fees charged for recreation programs West Des Moines Community Center ‘ ‘ W City Park Restrooms and Shelters __ I Accessibility to desired destinations nu. ma . . 2 or 200-: 0% 20% 40% 60% 80°/ o 100% -2006 -2004 -2002 i Source: ETC Institute DirectionFinder (November 2006 - West Des Moines. IA)
  25. 25. Satisfaction with Parks and Recreation 2006 by percentage of respondents who rated the item as a 4 or 5 on a 5-point scale excluding don't knows Underlined Items Rated Among the Tog 25% of All DirectionFinder Cities Wes, Des Moines Maintenance of City parks 91% The number of City parks 87% Ease of registering for programs 84% Outdoor athletic fields 88% City swimming pools 90% Walking/ biking trails in the City 84 % 0% 20% 40% 60% 80% 1 00% LOW------MEAN-----HIGH Source: I; "I‘CII1.’IiIurt' Dirc'('IimrI’iI1der
  26. 26. Parks and Recreation Services that Are Most Important to Provide by percentage of respondents who selected the item as one of their top three choices City Park Restrooms and Shelters Walking and biking trails in the City Accessibility to desired destinations The number ot City parks Maintenance of City parks West Des Moines Community Center The City's senior citizen recreation programs Fees charged for programs Number and quality of greenway areas The City's special events programs The City's youth recreation programs City Aquatic Centers Ease of registering for programs Adult recreation programs Overall quality of programs Outdoor athletic fields Raccoon River Park Nature Lodge Raccoon River Park Softball Complex 0% 10% 20% l -1 st choice I2nd choice Source: l: ”l'C Institute Dt're¢‘tionI~'t'mler (November 2006 - West Des Moines. IA)
  27. 27. CODE ENFORCEMENT
  28. 28. Satisfaction with Code Enforcement - 2006, 2004, 2002 by percentage of respondents who rated the item as a 4 or 5 on a 5-point scale gxgluding don’; knows Enforcing fire safety codes/ regulations Enforcing the maintenance of business property Enforcing sign regulations Enforcing the maintenance of residential property Enforcing building codes commercial construction rm asked in 2002 or 2004 Enforcing building codes residential construction not asked In 2002 or 2004 0% 20% 40% 60% 80% 100°/ o lmzooe 42004 :2oo2 l Sotircc: ETC ln. ‘IiIuI¢' Dt't'e'(tt'0nFt'tuI¢'I‘ lNoi'eIrtber 3006 — West Dex Mrtittm. IA)
  29. 29. CITY MAINTENANCE
  30. 30. Satisfaction with Various Aspects of City Maintenance by percentage of respondents who rated the item as a 1 to 5 on a 5-point scale excluding don't knows Maimenance of City buildings Overall cleanliness of City streets/ public areas Maintenance of traffic signals and street signs Weekly curbside trash collection Mowing/ trimming of along city streets Snow removal on City streets Maintenance and preservation of businesses Weekly curbside recycling collection Maintenance of sidewalks in public areas Yard waste collection Adequacy of City street lighting Maintenance of city streets Maint/ preservation homes 0% 20% 40% 60% 80% 1 00% | IVery Satisfied (5) Clsatistied (4) DNeutra| (3) IDissatisfied (1.-'2) I SOUI'(‘(‘. ‘ ETC Itisrirute DirectionFinder (Nnveniber 2006 - Wart Des Mnt'ne. c, IA)
  31. 31. Satisfaction with Various Aspects of City Maintenance - 2006, 2004, 2002 by percentage of respondents who rated the item as a 4 or 5 on a 5-point scale excluding don't knows Maintenance of City buildings 7 7 I 9.2 Overall cleanliness of City streets/ public areas Weekly curbside recycling collection 7 C C . B1;°i: §’6°/ o Weekly curbside trash collection I I 80‘°%i§’*/ l?o Adequacy of City street lighting 7 I I Lay‘ Maintenance of traffic signals and street signs N : Yard waste collection J 7‘%‘Z3%84% Mowingttrimming of public areas I I C C : _/08% : /° Snow removal on City streets I I ‘ Maintenance of sidewalks in public areas 7 I I- Maintfpreserv homes Valley Junction /0 Maintenance of City streets 7 T‘ 75% 79% Maintenance and preservation of businesses "0, med M 200, 0, mm 0°/ o 20°/ o 40°/ o 60% 80% 100% r2006 r2004 l :2oo2 Sotrrces ETC Institute‘ Dit'er'tirtrtI"irirler (Novertrber 2006 ~ West Des iW0iI1t’. l'. IA)
  32. 32. Satisfaction with Maintenance Service 2006 by percentage of respondents who rated the item as a 4 or 5 on a 5-point scale excluding don't knows Underlined Items Rated Among the Tag 2 % of All DirectionFinder Cities West Des Moines Maintenance of City buildings 92% Maintenance of traffic signals/ street signs 35% Snow removal on city streets 81% Overall cleanliness of City streets/ public areas 33% Mowing/ trimming of public areas 35% Adequacy of City street lighting 77% Maintenance of City Streets 75% 0% 20% 40% 60% 80% 100% LOW---—-MEAN-—-—HIGH Srurr¢‘e. ' ETC Irtslilirle Diru‘tinttFiItrIc*r
  33. 33. City Maintenance Services that are Most Important to Provide by percentage of respondents who selected the item as one of their top two choices Maintenance of City streets Snow removal on City streets Adequacy of City street lighting Maintenance of sidewalks in public areas Maintfpreserv homes Valley Junction Yard waste collection Weekly curbside recycling collection Maintenance of traffic signals and street signs Maintenance and preservation of businesses Weekly curbside trash collection Mowingitrimming along streets Overall cleanliness of City streets Maintenance of City buildings 0% 1 7% 1 4% 1 0% iii 20% Est choice _l2nd choice 30% S0llft‘(‘. ' ETC ltistittitc Dirt'crir. ttiFittdcr(Nm'uttibur2006 - Wart Dar Moi'ttcs, [At
  34. 34. OTHER
  35. 35. Satisfaction with Various Aspects of City Growth by percentage of respondents who rated the item as a 1 to 5 on a 5-point scale excluding don't knows Quality of business growth Quality of residential growth Rate of growth in West Des Moines 0% 20% 40°/ o 60°/ o 80°/ o 1 00°/ o 1 Very Satisfied (5) Elsatisfied (4) _lNeulral (3) l_lDissatisfied (1t'2) _ S0llI'(‘(’. ' ETC lllllillllt’ Dtri’i‘It'nriFt'tu! i'r (Nr>i'i*rttIti*r 2006 ~ Writ Des‘ lull/ ll(’$, IA)
  36. 36. Satisfaction with Various Aspects of City Water Services by percentage of respondents who rated the item as a 1 to 5 on a 5-point scale excluding don't knows Reliabilty of water service to your home 5° Quality of Water Works customer service 13% 4°/ Water Works efforts to keep you informed Taste & appearance of your city water 0% 20% 40% 60% 80°/ o 1 00°/ o Il_Very Satisfied (5) Dsatisfied (4) l_Neutra| (3) I: Dissatisfied (1.-'2) I S(lflI'('(’. ' ETC Itmitirte DirectionFinder I. ’t'nt'etrtbcr 2006 ~ West Des Mnittex. IA)
  37. 37. Have You Visited a City Library in the Last Six Months? by percentage of respondents Yes 67% Srturcc: ETC Irtxtitrite Dift’('ff(lIlFlIl(I('r (t'"ni-ctriber 2006 - lIt'iai't Des . 'WrItIt¢'5, IA)
  38. 38. Satisfaction with Various Aspects of Library and Human Services - 2006, 2004, 2002 by percentage ol respondents who rated the item as a 4 or 5 on a 5-point scale excluding don‘; knows West Des Moines Public Library Quality library programsistory hourfbook disc. Quality library materials: bookswideoslmagazines Quality of services delivered by Human Services 0% 20% 40% 60% 80% 100% E2006 I2oo4 2002 1 S0llI'(‘e’. ' ETC Inltillllr’DlI‘<’(‘IinnFlI1dt'r(NI>l'r‘nlI7r*r 2006 ~ Wm! Des Mninrt, I/ U
  39. 39. Satisfaction with Various Aspects of City Communications - 2006, 2004, 2002 by percentage of respondents who rated the item as a 4 or 5 on a 5-point scale exclgging don't know§ Quality of the City's WDM Magazine Availability of info on City programs/ services Quality of City’s web site The level of public involvement in local decision Online services offered on city's website not asked in zoo: or zoo: west Des Moines Service Desk "0, asked in 200, O, 2004 0°/ o 20°/ o 40°/ o 60% 80% 1 00% -2006 -2004 -2002 l Source: ET C Inxlitule DirectionFinder (November 2006 - West Des Moines, IA;
  40. 40. Satisfaction with City Communications 2006 by percentage of respondents who rated the item as a 4 or 5 on a 5-point scale excluding don't knows Underlined items Rated Among the Tag 2 % of All DirectionFinder Cities West Des Moines 85% Availability of information about programs/ service Level of public involvement in local decisions 72% 0% 20% 40% 60% 80% 100% LOW--———MEAN-—-HIGH Source: ETC Insrirulu Direr'! irmFr'nd¢'r
  41. 41. Which One of Various Issues is Most Needed In Your Neighborhood? by percentage of respondents Enforce traffic laws 25% Better stormwater mgmt 8% Enforce property maint Better access to parks 11% 1 1% Don't know Street maintenance 21% 25% Source: ETC Institute Direclirvnfinrler l’r'rrvember 2006 - West Des Moines. I. -ll
  42. 42. Which One Thing Would You Change About West Des Moines to Improve Your Quality of Life? by percentage of respondents Affordable housing 19% Employment opportun. 13 / ° Recreation opportun. 13% Don't know _ 17% Visual/ cultural 38% Source: I; ‘I'C Institute I)irectiunI~'inrIer {Nm'ember 2006 - West Des Moines. IA l
  43. 43. Overall Satisfaction Index 2002 thru 2006 derived from the mean overall satisfaction rating provided by residents Year 20022100 120 100 80 2002 2004 2006 : West Des Moines l3Nationa| Snurr'r’: ETC Inxrimtr’ Dit'r'r‘IinrrFiruI¢’t' — 2006
  44. 44. Summary ° West Des Moines is setting the standard for other cities — Satisfaction levels among residents in West Des Moines are among the highest in the nation - Top priorities — Traffic Flow — Maintenance — Water Services (new) - Don’t become complacent — Expectations will continue to rise — The City must continue to assess and respond to changing needs
  45. 45. Questions ? ??

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