Innovation 
How Collaboration Software !
Powers The Process!

© 2010 - 2014 Constellation Research, Inc. All rights reserv...
Innovation reimagines an
existing process or market, or creates a
brand new one.!

Improvement enhances an

existing proce...
Characteristics Of Innovation
•  Transforms a product, process or experience!
•  Creates new ecosystems and opportunities!...
Innovation Creates An Industry

© 2010 - 2014 Constellation Research, Inc. All rights reserved.

4	
  
Improvements Are Good, But Not Innovation

Upsell	
  Customers	
  With	
  Similar	
  Idea	
  
© 2010 - 2014 Constellation ...
Innovation Changes Not Just Products,

But Processes

How	
  do	
  you	
  purchase?	
  

Trip	
  to	
  the	
  store	
  

i...
Innovation Transforms The Way We Do Things

© 2010 - 2014 Constellation Research, Inc. All rights reserved.

7	
  
Innovation Creates Ecosystems

60,000,000,000+	
  downloads!	
  

© 2010 - 2014 Constellation Research, Inc. All rights re...
Innovation Creates/Disrupts Industries

© 2010 - 2014 Constellation Research, Inc. All rights reserved.

9	
  
Innovation Redefines An Experience

Does	
  an	
  MRI	
  need	
  to	
  be	
  scary?	
  

© 2010 - 2014 Constellation Resear...
Failing To Innovate Has Consequences

© 2010 - 2014 Constellation Research, Inc. All rights reserved.

11	
  
Collaboration / 

Social Software

Your Secret Weapon
For Innovation 
© 2010 - 2014 Constellation Research, Inc. All right...
Collaboration in the Innovation Process
•  Promote	
  the	
  outcomes	
  
•  Communicate	
  with	
  customers/
employees	
...
Innovation Across Your Organization
HR	
  

Marke:ng	
  

Sales	
  

Support	
  

Engineering	
  

Leadership	
  

Payment...
Are You
Ready To
Innovate?
© 2010 - 2014 Constellation Research, Inc. All rights reserved.

15	
  
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Innovation Powered By Collaboration

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This is a sample subset of my longer talk about innovation. For more details, please contact me.

Both innovation and improvement are important, but there is a difference between the two terms. This presentation discusses these differences and shows how collaboration software can be used through all the stage of the innovation process.

Published in: Technology, Business

Transcript of "Innovation Powered By Collaboration"

  1. 1. Innovation How Collaboration Software ! Powers The Process! © 2010 - 2014 Constellation Research, Inc. All rights reserved.
  2. 2. Innovation reimagines an existing process or market, or creates a brand new one.! Improvement enhances an existing process or market, but does not create disruption.! © 2010 - 2014 Constellation Research, Inc. All rights reserved. 2  
  3. 3. Characteristics Of Innovation •  Transforms a product, process or experience! •  Creates new ecosystems and opportunities! •  Redefines perceptions and expectations! •  These points differ based on point of view! •  What’s old in one area, may be new in another! © 2010 - 2014 Constellation Research, Inc. All rights reserved. 3  
  4. 4. Innovation Creates An Industry © 2010 - 2014 Constellation Research, Inc. All rights reserved. 4  
  5. 5. Improvements Are Good, But Not Innovation Upsell  Customers  With  Similar  Idea   © 2010 - 2014 Constellation Research, Inc. All rights reserved. 5  
  6. 6. Innovation Changes Not Just Products,
 But Processes How  do  you  purchase?   Trip  to  the  store   iTunes   What  do  you  purchase?   En:re  album   Individual  songs   © 2010 - 2014 Constellation Research, Inc. All rights reserved. 6  
  7. 7. Innovation Transforms The Way We Do Things © 2010 - 2014 Constellation Research, Inc. All rights reserved. 7  
  8. 8. Innovation Creates Ecosystems 60,000,000,000+  downloads!   © 2010 - 2014 Constellation Research, Inc. All rights reserved. 8  
  9. 9. Innovation Creates/Disrupts Industries © 2010 - 2014 Constellation Research, Inc. All rights reserved. 9  
  10. 10. Innovation Redefines An Experience Does  an  MRI  need  to  be  scary?   © 2010 - 2014 Constellation Research, Inc. All rights reserved. 10  
  11. 11. Failing To Innovate Has Consequences © 2010 - 2014 Constellation Research, Inc. All rights reserved. 11  
  12. 12. Collaboration / 
 Social Software
 Your Secret Weapon For Innovation © 2010 - 2014 Constellation Research, Inc. All rights reserved. 12  
  13. 13. Collaboration in the Innovation Process •  Promote  the  outcomes   •  Communicate  with  customers/ employees   •  Gather  feedback  and  refine   •  Rewards  and  mo:va:on   Discover   Deliver   •  Open  communica:on  enables   companies  to  learn  what  problem   customers/employees  are  having   •  Idea  can  happen  at  any  :me   •  Innova:on  Communi:es:  Social   media,  forums,  IdeaJams,  Idea:on   tools   Design   •  Discuss,  vote  and  priori:ze  ideas   •  Crea:ng  /  edi:ng  /  brainstorming  /  documen:ng   •  Assigning  tasks  (find  right  people)  and  project  workflow   •  Ensuring  repeatable  processes   © 2010 - 2014 Constellation Research, Inc. All rights reserved. 13  
  14. 14. Innovation Across Your Organization HR   Marke:ng   Sales   Support   Engineering   Leadership   Payments   Shipping   Adver:sing   © 2010 - 2014 Constellation Research, Inc. All rights reserved. 14  
  15. 15. Are You Ready To Innovate? © 2010 - 2014 Constellation Research, Inc. All rights reserved. 15  

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