Your SlideShare is downloading. ×
CCM&E Albany, NY
CCM&E Albany, NY
CCM&E Albany, NY
CCM&E Albany, NY
CCM&E Albany, NY
CCM&E Albany, NY
CCM&E Albany, NY
CCM&E Albany, NY
CCM&E Albany, NY
CCM&E Albany, NY
CCM&E Albany, NY
CCM&E Albany, NY
CCM&E Albany, NY
CCM&E Albany, NY
CCM&E Albany, NY
CCM&E Albany, NY
CCM&E Albany, NY
CCM&E Albany, NY
CCM&E Albany, NY
CCM&E Albany, NY
CCM&E Albany, NY
CCM&E Albany, NY
CCM&E Albany, NY
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×
Saving this for later? Get the SlideShare app to save on your phone or tablet. Read anywhere, anytime – even offline.
Text the download link to your phone
Standard text messaging rates apply

CCM&E Albany, NY

176

Published on

See all that Clear Channel Media & Entertainment Albany NY can offer our clients - from on-air, on-line, event and sponsorship marketing to on-line video and Advergames and social media intergration - …

See all that Clear Channel Media & Entertainment Albany NY can offer our clients - from on-air, on-line, event and sponsorship marketing to on-line video and Advergames and social media intergration - we connect over half a million listeners with businesses and services every week. See what we can do for you today by letting me earn your business. alangreen@clearchannel.com

Published in: Business
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
176
On Slideshare
0
From Embeds
0
Number of Embeds
0
Actions
Shares
0
Downloads
1
Comments
0
Likes
0
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide

Transcript

  • 1. 2013 Capabilities Your Name Alan Green WKKF/WRVE/WTRY 1203 Troy-Schenectady Road Latham, NY 12110 (518) 452-4816 alangreen@clearchannel.com
  • 2. Today, CC Albany is MORE than Radio • WGY, WKKF, WOFX, WPYX, WRVE & WTRY LOCAL PROMOTIONS • Ultimate Contests • 6 Stations on 7 Frequencies BRANDS & CONTESTS • Photo Submission Contests • Local & Syndicated Shows • Holiday Themed Contests • 6 Sports Franchises • Benchmark Contests • Talent Endorsements LIVE CREATIVE EVENTS SERVICES GROUP• Radiothon• Bike Helmet & Safety Day Albany, NY • Campaign Planning• Holiday Toy Drive • Audio Production• iHeartRadio Music Festival • Digital Production• Jingle Ball • Video Production DIGITAL SOCIAL • 6 Branded Websites MEDIA • iHeartRadio • Facebook • Website Portals • Twitter • Banner Ads • Pinterest • Homepage Takeovers • YouTube Clear Channel Media + Entertainment 2 I WGY I WKKF I WOFX I WPYX I WRVE I WTRY
  • 3. CCM+E: Albany, NY • Sports Talk Radio • Men 25-54 • CHR • Rodger Wyland’s Big Board Sports • Adults 18 – 34 • Home of the NFL, Red Sox, & WKKF • Elvis Duran & the Morning Show WOFX UAlbany Basketball & Football • Maroon 5, Nicki Minaj, Taylor Swift, Justin Bieber, Bruno Mars• Classic Rock WPYX WRVE• Adults 25-54 Albany, NY• Mornings with Quinn & Cantara • Adults Contemporary• Home of the NY Giants • Adults 25-54• Santana, Rush, Guns n Roses, Led Zeppelin • The River Morning Crew with Randi & Kevin • Matchbox 20, Bon Jovi, Katy Perry, Kelly Clarkson, Adele, Journey • News Talk Radio • Adults 25-64 • Classic Hits WGY WTRY • Morning News with Chuck & Kelly • Adults 35-64 • Home of Syracuse Football & Basketball • Jaime in the Morning • Glen Beck, Rush Limbaugh, Sean Hannity • The Beach Boys, Chicago, CCR, Rolling Michael Berry, Mark Levin Stones, Neil Diamond Clear Channel Media + Entertainment 3 I WGY I WKKF I WOFX I WPYX I WRVE I WTRY
  • 4. Unique Options to Stand Out We offer various spot lengths to accommodate various length messages :02’s :05’s :15’s :30’s :60’s :90’s :120’s We offer fixed break positions within stop setClear Channel Media + Entertainment 4 I WGY I WKKF I WOFX I WPYX I WRVE I WTRY
  • 5. Personality Endorsements * Personality Endorsements Give Advertisers:  A trusted source of information.  Instant credibility by association.  A connection to the local community.  Category exclusivity.  Prime spot placement.  Cross-platform points of engagement with on-air, iHeartRadio, social media and onsite. *Limited AvailabilityClear Channel Media + Entertainment 5 I WGY I WKKF I WOFX I WPYX I WRVE I WTRY
  • 6. Studio Naming Rights Studio Naming Rights* provide you the opportunity to become integrated with the Programming of the Radio Station. Studio Naming Rights Give Advertisers:  A Branding Campaign with high frequency.  On-Air Sweepers, played every hour, every day as part of the Programming of the station.  Additional elements available, including iHeartRadio.  Available stations: *Limit of 1 per station, 1 year commitmentClear Channel Media + Entertainment 6 I WGY I WKKF I WOFX I WPYX I WRVE I WTRY
  • 7. Ultimate Contests • CCM+E brings to market a variety of unimaginable giveaways that standout & engage our audience. • These exclusive giveaways & artist experiences will excite any music fan & now can benefit your with the branding benefits of exclusive sponsorship opportunities. • Each station will participate in 2013. They are currently scheduled for: • January 14 – February 22, 2013 • April 8 – May 17, 2013 • October 14 – November 22, 2013 • This is your chance to become a local sponsor of one of these unforgettable Ultimate Experiences!Clear Channel Media + Entertainment 7 I WGY I WKKF I WOFX I WPYX I WRVE I WTRY
  • 8. iHeartRadio Digital Assets • Some of our Digital Assets Include: • Run of Site Display Ads • Homepage Takeovers with Rich Media Overlays or Pushdowns • Interactive Games • Station Newsletters • Endorsements • Custom Pages • iHeartRadio Companion Ad • :15 Pre-Roll • Auction • Digital Portals • River VIP • And More!Clear Channel Media + Entertainment 8 I WGY I WKKF I WOFX I WPYX I WRVE I WTRY
  • 9. Digital Integration: River VIP  An Integrated Promotion done in the Fall & Spring on 99.5 The River  Listeners have an opportunity to “Crack the Vault” in the Spring or “Pick A Purse” (or other prize) in the Fall for a chance to win one of 4 or more $1,000 prizes OR a $4,000 prize from one of the sponsors; whatever $4,000 prize is won, we buy from you!  Sponsors are included in on-air promos, iHeartRadio at 995TheRiver.com, had custom videos created highlighting their products/prizes, on-site inclusion at final event (Fall only) & more.  Past sponsors have included A-Frame, Rotterdam Square, Wilton Mall, Price Chopper, Mooradian’s Furniture, Hippo’s, LiaAuto Group & LanganAudi.Clear Channel Media + Entertainment 9 I WGY I WKKF I WOFX I WPYX I WRVE I WTRY
  • 10. Events  An Integrated campaign supported by all 6 CCM+E stations across several platforms to weave our 2012 Radiothon Sponsors together with the Cares for Kids Radiothon to benefit the Children’s Hospital at Albany Medical Center raising over $564,000 in two days.  iHeartRadio elements include custom pages, banner ads & homepage takeovers with rich media floating ads  Intensive Social Media interaction during event  On-Site Radiothon with WGY & 99.5 The River at Albany Med with on-site opportunities for our sponsors, including interviews, power hours, listener incentives & more  Past sponsors have included Keeler Motor Car Company, Price Chopper, Freihofer’s, Quick Response, Star Roofing & Restoration, Lindsay Drug Company, Dunkin Donuts, GA Bove Fuels, Hoffman’s Playland& Trustco BankClear Channel Media + Entertainment 10 I WGY I WKKF I WOFX I WPYX I WRVE I WTRY
  • 11. Events  Integrated campaign that ran across several platforms on multiple stations to weave clients into a community focused promotion which gave free bike helmets to children.  Featured Page on station websites  Social Media Inclusion  On-Site Appearance with 99.5 The River & Martin, Harding & Mazzotti.* Past participants have included Taft Furniture, National Center for Missing & Exploited Children, the Colonie Police Department, Midway Fire Department, FidelisCare, Plaine& Sons Bike Shops & LanganVW.  Over 1,500 Listeners attended & over 700 Helmets were given away*Participation pending Martin,Harding & Mazzotti approval Clear Channel Media + Entertainment 11 I WGY I WKKF I WOFX I WPYX I WRVE I WTRY
  • 12. Events  Integrated campaign that ran across several platforms on multiple stations to support a local event.  Featured Page on station’s iHeartRadio  Social Media Inclusion  Kelly’s Training Challenge, an interactive way to connect with listeners to train & also promote the event at the same time, sponsored by MarianiFoods  On-Site Appearances by 99.5 The River both days of the event, plus Kelly Lynch participated in the 5K.  Thousands of women attended & over 50 people joined Kelly’s TeamClear Channel Media + Entertainment 12 I WGY I WKKF I WOFX I WPYX I WRVE I WTRY
  • 13. Events  An Integrated Campaign supported by 5 CCM+E Stations across several platforms to collect toys for Toys for Tots & 8 other local charities in the Capital Region for kids in need during the Holiday Season  Featured page on iHeartRadio station websites  Social Media Inclusion  Live appearances at local area Walmartlocations from Jaime Roberts (WTRY), Quinn & Cantara (WPYX), Kevin, Randi, Randy, Tred & Jim (WRVE) & even Santa Claus  Past sponsors included Snapple, Vernor’s Gingerale, Pepperidge Farm Goldfish, Walmart& Sondra’s Fine JewelryClear Channel Media + Entertainment 13 I WGY I WKKF I WOFX I WPYX I WRVE I WTRY
  • 14. Events  Plus we can do Custom Events! Your  Allow us to put together an Integrated Campaign for your next upcoming event or promotion, including on-air, iHeartRadio, digital & on-site! Custom  Example of clients we’ve created custom events for:  CDTA – Launch of the Northway Xpress Event  Frank Adams Jewelers Diamond Dash Here!  Wilton Mall & Rotterdam’s Rock My Ride, Back to School Contest  And many more!Clear Channel Media + Entertainment 14 I WGY I WKKF I WOFX I WPYX I WRVE I WTRY
  • 15. iHeartRadio Music Festival And YOU can be a part of it!Clear Channel Media + Entertainment 15 I WGY I WKKF I WOFX I WPYX I WRVE I WTRY
  • 16. iHeartRadio Music FestivalThe 2012 Line Up Included:• Green Day • Aerosmith• Rihanna • Brad Paisley• Miranda Lambert • Pink• Bon Jovi • Pitbull• Usher • Taylor Swift • AND MORE!! Looking to get involved with the 2013 iHeartRadio Music Festival? Let us know what you’re interested in & we’ll get you more info! Ultimate VIP Trip Platinum Package On-Air SponsorshipClear Channel Media + Entertainment 16 I WGY I WKKF I WOFX I WPYX I WRVE I WTRY
  • 17. Get Involved with WGY AM & FM There are plenty of opportunities to get involved with WGY in 2013! Let us know what you’re interested in & we’ll get you more info!  Ultimate Contest, January 14 – February 22 (page 7)  College Hoops Bracket Contest, March 19 – 30  Ultimate Contest, April 8 – May 17 (page 7)  Radiothon, May 3-4 (page 19)  Freihofer’s Run for Women, June 1 (page 21)  Tri-City ValleyCats, June – September  Saratoga Race Course, July – August  iHeartRadio Music Festival, local sponsorship (page 24)  Ultimate Contest, October 14 – November 22 (page 7)  Trans-Siberian Orchestra, November – December  Christmas Wish, November – DecemberClear Channel Media + Entertainment 17 I WGY I WKKF I WOFX I WPYX I WRVE I WTRY
  • 18. Get Involved with Kiss 102-3 There are plenty of opportunities to get involved with Kiss 102-3 in 2013! Let us know what you’re interested in & we’ll get you more info!  Ultimate Contest, January 14 – February 22 (page 7)  Valentine’s Contest, January 23 – February 10, Jewelry & other prize sponsors  Kiss Cabin Fever Party & Trip Giveaway, February 25 – March 28  Anti-Bullying Campaign – March/April  Ultimate Contest, April 8 – May 17 (page 7)  Mother’s Day Photo Submission Contest – Spa, jewelry & other Mother’s Day related prize sponsors  Kiss Car Giveaway, May 20 – June 28  Tri-City ValleyCats, June – September  iHeartRadio Music Festival, local sponsorship (page 24)  Kiss Summer Concert at SPAC – TBD  Saratoga Race Course – Elvis Duran Broadcast, July/August  Kiss Your Dorm Contest, July/August – electronics & college appropriate sponsors  Ultimate Contest, October 14 – November 22 (page 7)  Trans-Siberian Orchestra, November – December  Holiday Toy Drive, November – December (page 22)  Jingle Ball in NYC Contest – November/December – TBD  12 Days of Kissmas – December, one large prize each day for 12 daysClear Channel Media + Entertainment 18 I WGY I WKKF I WOFX I WPYX I WRVE I WTRY
  • 19. Get Involved with Fox Sports 980 There are plenty of opportunities to get involved with Fox Sports 980 in 2013! Let us know what you’re interested in & we’ll get you more info!  College Basketball, January – March – coverage of college basketball games with opportunities to advertise during the games  Boston Red Sox, Spring Training in March – up to October, coverage of Boston Red Sox games with opportunities to advertise during the games  College & NFL Football, August – February – Coverage of games with opportunities to advertise during the games  Syracuse Coaches’ Show – Football, September thru December & Basketball thru March; a segment featuring the Syracuse Coaches’ with opportunities to advertise during the segment  UAlbany Sports – Football & Basketball to run in 2013 with opportunities to advertise in games  Ultimate Contest, January 15 – February 22 (page 7)  Babe Bracketology, March 19 – 30 – online bracket with female celebrities, prize sponsor opportunity  Ultimate Contest, April 8 – May 17 (page 7)  Tri-City ValleyCats, June – September  iHeartRadio Music Festival, local sponsorship (page 24)  Saratoga Race Course, July/August  Giant’s Training Camp, August  Monday Night Football, August – January  Ultimate Contest, October 14 – November 22 (page 7)  Trans-Siberian Orchestra, November – December  Holiday Toy Drive, November – December (page 22)Clear Channel Media + Entertainment 19 I WGY I WKKF I WOFX I WPYX I WRVE I WTRY
  • 20. Get Involved with PYX106 There are plenty of opportunities to get involved with PYX106 in 2013! Let us know what you’re interested in & we’ll get you more info!  Ultimate Contest, January 15 – February 22 (page 7)  Big Game Promotion, January – Big Screen TV, food & other prize sponsors  Valentine’s Day Promotion, February – Jewelry & other Valentine’s Day related prize sponsors  Valentine’s Day Comedy Show on 2/14/13  St. Patrick’s Day Event, March  Ultimate Contest, April 8 – May 17 (page 7)  Harley Giveaway (late April/early May)  Hot Mom Photo Submission Contest, April/May – Mother’s Day related prize sponsors  Motorcycle Photo Submission Contest, June – Motorcycle related or cash prize sponsor  Tri-City ValleyCats, June – September  iHeartRadio Music Festival, local sponsorship (page 24)  Saratoga Race Course, July/August  Monday Night Football, September – December  Ultimate Contest, October 14 – November 22 (page 7)  Halloween, Trunk or Treat – Family Friendly event  Halloween, Bar type event – location must be pre-approved  Movember, November – moustaches in support of men’s health awareness/prostate cancer  Trans-Siberian Orchestra, November – December  Holiday Toy Drive, November – December (page 22)  Breakfast with Santa, DecemberClear Channel Media + Entertainment 20 I WGY I WKKF I WOFX I WPYX I WRVE I WTRY
  • 21. Get Involved with 99.5 The River There are plenty of opportunities to get involved with 99.5 The River in 2013! Let us know what you’re interested in & we’ll get you more info!  Ultimate Contest, January 15 – February 22 (page 7)  Women’s Expo, January 19 – 20  Valentine’s Day Promotion, February – Jewelry & other Valentine’s Day related prize sponsors  Winter Cabin Fever Party & Trip (or other prize) Giveaway, February 25 – March 28 – Trip/Prize & Location Sponsors  Mutt Madness Dog Photo Contest, March – Pet & Pet Owner Related Prize Sponsors  Ultimate Contest, April 8 – May 17 (page 7)  Radiothon, May 2 – 3 (page 19)  Mother’s Day Contest, May – Mother’s Day related prize sponsors  River VIP Showcase, Hi-Lo Vault, May 20 – June 21 (page 18)  Freihofer’s Run for Women, June 2 (page 21)  Free Bike Helmet & Safety Day, June (page 20)  Tri-City ValleyCats, June – September  iHeartRadio Music Festival, local sponsorship (page 24)  Saratoga Race Course, July/August  River Summer Night Out Concert, July/August – TBD  River VIP Showcase, Pick a Prize (purse, shoes, etc), September 16 – September 10 (page 18)  Who Do You Wear Pink For? – Breast Cancer Awareness Initiatives, October  Ultimate Contest, October 14 – November 22 (page 7)  Trans-Siberian Orchestra, November – December  Scary Santa Photo Submission Contest, November – December – Mall Prize Sponsor  Wrap Up A Ride Car Giveaway, November 25 – December 19  Holiday Toy Drive, November – December (page 22)  Acoustic Snowball, December – TBDClear Channel Media + Entertainment 21 I WGY I WKKF I WOFX I WPYX I WRVE I WTRY
  • 22. Get Involved with Oldies 98-3 There are plenty of opportunities to get involved with Oldies 98-3 in 2013! Let us know what you’re interested in & we’ll get you more info!  Jaime’s Karaoke Challenge – Monthly thru all of 2013  Ultimate Contest, January 15 – February 22 (page 7)  Ultimate Contest, April 8 – May 17 (page 7)  Tri-City ValleyCats, June – September  iHeartRadio Music Festival, local sponsorship (page 24)  Sail with Jaime & AAA Northway, July – November  Ultimate Contest, October 14 – November 22 (page 7)  Trans-Siberian Orchestra, November – December  Holiday Music  Tunes for Tree’s, November – Tree Prize Sponsor  Holiday Grab Bag, December – Various Prize Sponsors  Radio City Music Spectacular Bus Trip with Yankee Trails  Holiday Toy Drive, November – December (page 22)  Holiday iHeartRadio Web Portal Opportunities, ie: E-Card, Match Game, Recipe Exchange, Letter to Santa, etc.Clear Channel Media + Entertainment 22 I WGY I WKKF I WOFX I WPYX I WRVE I WTRY
  • 23. Thank You.

×