See all that Clear Channel Media & Entertainment Albany NY can offer our clients - from on-air, on-line, event and sponsorship marketing to on-line video and Advergames and social media intergration - we connect over half a million listeners with businesses and services every week. See what we can do for you today by letting me earn your business. alangreen@clearchannel.com
1. 2013 Capabilities
Your Name
Alan Green
WKKF/WRVE/WTRY
1203 Troy-Schenectady Road
Latham, NY 12110
(518) 452-4816
alangreen@clearchannel.com
2. Today, CC Albany is MORE than Radio
• WGY, WKKF, WOFX, WPYX,
WRVE & WTRY LOCAL PROMOTIONS • Ultimate Contests
• 6 Stations on 7 Frequencies BRANDS & CONTESTS • Photo Submission Contests
• Local & Syndicated Shows • Holiday Themed Contests
• 6 Sports Franchises • Benchmark Contests
• Talent Endorsements
LIVE CREATIVE
EVENTS SERVICES
GROUP
• Radiothon
• Bike Helmet & Safety Day Albany, NY • Campaign Planning
• Holiday Toy Drive • Audio Production
• iHeartRadio Music Festival • Digital Production
• Jingle Ball • Video Production
DIGITAL SOCIAL
• 6 Branded Websites
MEDIA
• iHeartRadio • Facebook
• Website Portals • Twitter
• Banner Ads • Pinterest
• Homepage Takeovers • YouTube
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3. CCM+E: Albany, NY
• Sports Talk Radio
• Men 25-54 • CHR
• Rodger Wyland’s Big Board Sports • Adults 18 – 34
• Home of the NFL, Red Sox, & WKKF • Elvis Duran & the Morning Show
WOFX
UAlbany Basketball & Football • Maroon 5, Nicki Minaj, Taylor Swift,
Justin Bieber, Bruno Mars
• Classic Rock WPYX WRVE
• Adults 25-54 Albany, NY
• Mornings with Quinn & Cantara • Adults Contemporary
• Home of the NY Giants • Adults 25-54
• Santana, Rush, Guns n Roses, Led Zeppelin • The River Morning Crew with Randi & Kevin
• Matchbox 20, Bon Jovi, Katy Perry, Kelly
Clarkson, Adele, Journey
• News Talk Radio
• Adults 25-64 • Classic Hits
WGY WTRY
• Morning News with Chuck & Kelly • Adults 35-64
• Home of Syracuse Football & Basketball • Jaime in the Morning
• Glen Beck, Rush Limbaugh, Sean Hannity • The Beach Boys, Chicago, CCR, Rolling
Michael Berry, Mark Levin Stones, Neil Diamond
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4. Unique Options to Stand Out
We offer various spot lengths to
accommodate various length messages
:02’s :05’s :15’s :30’s :60’s :90’s :120’s
We offer fixed break positions within stop set
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5. Personality Endorsements
*
Personality Endorsements Give Advertisers:
A trusted source of information.
Instant credibility by association.
A connection to the local community.
Category exclusivity.
Prime spot placement.
Cross-platform points of engagement with
on-air, iHeartRadio, social media and onsite.
*Limited Availability
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6. Studio Naming Rights
Studio Naming Rights* provide you the opportunity to become
integrated with the Programming of the Radio Station.
Studio Naming Rights Give Advertisers:
A Branding Campaign with high frequency.
On-Air Sweepers, played every hour, every day as part of
the Programming of the station.
Additional elements available, including iHeartRadio.
Available stations:
*Limit of 1 per station, 1 year commitment
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7. Ultimate Contests
• CCM+E brings to market a variety of unimaginable giveaways that
standout & engage our audience.
• These exclusive giveaways & artist experiences will excite any
music fan & now can benefit your with the branding benefits of
exclusive sponsorship opportunities.
• Each station will participate in 2013. They are currently scheduled
for:
• January 14 – February 22, 2013
• April 8 – May 17, 2013
• October 14 – November 22, 2013
• This is your chance to become a local sponsor of one of these
unforgettable Ultimate Experiences!
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8. iHeartRadio Digital Assets
• Some of our Digital Assets Include:
• Run of Site Display Ads
• Homepage Takeovers with Rich Media Overlays or Pushdowns
• Interactive Games
• Station Newsletters
• Endorsements
• Custom Pages
• iHeartRadio Companion Ad
• :15 Pre-Roll
• Auction
• Digital Portals
• River VIP
• And More!
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9. Digital Integration: River VIP
An Integrated Promotion done in the Fall & Spring on 99.5 The River
Listeners have an opportunity to “Crack the Vault” in the Spring or “Pick A
Purse” (or other prize) in the Fall for a chance to win one of 4 or more $1,000
prizes OR a $4,000 prize from one of the sponsors; whatever $4,000 prize is
won, we buy from you!
Sponsors are included in on-air promos, iHeartRadio at
995TheRiver.com, had custom videos created highlighting their
products/prizes, on-site inclusion at final event (Fall only) & more.
Past sponsors have included A-Frame, Rotterdam Square, Wilton Mall, Price
Chopper, Mooradian’s Furniture, Hippo’s, LiaAuto Group & LanganAudi.
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10. Events
An Integrated campaign supported by all 6 CCM+E stations across several
platforms to weave our 2012 Radiothon Sponsors together with the Cares
for Kids Radiothon to benefit the Children’s Hospital at Albany Medical
Center raising over $564,000 in two days.
iHeartRadio elements include custom pages, banner ads & homepage
takeovers with rich media floating ads
Intensive Social Media interaction during event
On-Site Radiothon with WGY & 99.5 The River at Albany Med with on-site
opportunities for our sponsors, including interviews, power hours, listener
incentives & more
Past sponsors have included Keeler Motor Car Company, Price
Chopper, Freihofer’s, Quick Response, Star Roofing & Restoration, Lindsay
Drug Company, Dunkin Donuts, GA Bove Fuels, Hoffman’s Playland& Trustco
Bank
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11. Events
Integrated campaign that ran across several platforms on multiple stations to
weave clients into a community focused promotion which gave free bike
helmets to children.
Featured Page on station websites
Social Media Inclusion
On-Site Appearance with 99.5 The River & Martin, Harding & Mazzotti.* Past
participants have included Taft Furniture, National Center for Missing &
Exploited Children, the Colonie Police Department, Midway Fire
Department, FidelisCare, Plaine& Sons Bike Shops & LanganVW.
Over 1,500 Listeners attended & over 700 Helmets were given away
*Participation pending Martin,
Harding & Mazzotti approval
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12. Events
Integrated campaign that ran across several platforms on multiple stations to
support a local event.
Featured Page on station’s iHeartRadio
Social Media Inclusion
Kelly’s Training Challenge, an interactive way to connect with listeners to train
& also promote the event at the same time, sponsored by MarianiFoods
On-Site Appearances by 99.5 The River both days of the event, plus Kelly
Lynch participated in the 5K.
Thousands of women attended & over 50 people joined Kelly’s Team
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13. Events
An Integrated Campaign supported by 5 CCM+E Stations across several
platforms to collect toys for Toys for Tots & 8 other local charities in the
Capital Region for kids in need during the Holiday Season
Featured page on iHeartRadio station websites
Social Media Inclusion
Live appearances at local area Walmartlocations from Jaime Roberts
(WTRY), Quinn & Cantara (WPYX), Kevin, Randi, Randy, Tred & Jim (WRVE) &
even Santa Claus
Past sponsors included Snapple, Vernor’s Gingerale, Pepperidge Farm
Goldfish, Walmart& Sondra’s Fine Jewelry
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14. Events
Plus we can do Custom Events!
Your Allow us to put together an Integrated Campaign for your next upcoming
event or promotion, including on-air, iHeartRadio, digital & on-site!
Custom Example of clients we’ve created custom events for:
CDTA – Launch of the Northway Xpress
Event Frank Adams Jewelers Diamond Dash
Here! Wilton Mall & Rotterdam’s Rock My Ride, Back to School Contest
And many more!
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15. iHeartRadio Music Festival
And YOU can be a part of it!
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16. iHeartRadio Music Festival
The 2012 Line Up Included:
• Green Day • Aerosmith
• Rihanna • Brad Paisley
• Miranda Lambert • Pink
• Bon Jovi • Pitbull
• Usher • Taylor Swift • AND MORE!!
Looking to get involved with the 2013 iHeartRadio Music Festival?
Let us know what you’re interested in & we’ll get you more info!
Ultimate VIP Trip
Platinum Package
On-Air Sponsorship
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17. Get Involved with WGY AM & FM
There are plenty of opportunities to get involved with WGY in 2013!
Let us know what you’re interested in & we’ll get you more info!
Ultimate Contest, January 14 – February 22 (page 7)
College Hoops Bracket Contest, March 19 – 30
Ultimate Contest, April 8 – May 17 (page 7)
Radiothon, May 3-4 (page 19)
Freihofer’s Run for Women, June 1 (page 21)
Tri-City ValleyCats, June – September
Saratoga Race Course, July – August
iHeartRadio Music Festival, local sponsorship (page 24)
Ultimate Contest, October 14 – November 22 (page 7)
Trans-Siberian Orchestra, November – December
Christmas Wish, November – December
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18. Get Involved with Kiss 102-3
There are plenty of opportunities to get involved with Kiss 102-3 in 2013!
Let us know what you’re interested in & we’ll get you more info!
Ultimate Contest, January 14 – February 22 (page 7)
Valentine’s Contest, January 23 – February 10, Jewelry & other prize sponsors
Kiss Cabin Fever Party & Trip Giveaway, February 25 – March 28
Anti-Bullying Campaign – March/April
Ultimate Contest, April 8 – May 17 (page 7)
Mother’s Day Photo Submission Contest – Spa, jewelry & other Mother’s Day related prize sponsors
Kiss Car Giveaway, May 20 – June 28
Tri-City ValleyCats, June – September
iHeartRadio Music Festival, local sponsorship (page 24)
Kiss Summer Concert at SPAC – TBD
Saratoga Race Course – Elvis Duran Broadcast, July/August
Kiss Your Dorm Contest, July/August – electronics & college appropriate sponsors
Ultimate Contest, October 14 – November 22 (page 7)
Trans-Siberian Orchestra, November – December
Holiday Toy Drive, November – December (page 22)
Jingle Ball in NYC Contest – November/December – TBD
12 Days of Kissmas – December, one large prize each day for 12 days
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19. Get Involved with Fox Sports 980
There are plenty of opportunities to get involved with Fox Sports 980 in 2013!
Let us know what you’re interested in & we’ll get you more info!
College Basketball, January – March – coverage of college basketball games with opportunities to advertise during
the games
Boston Red Sox, Spring Training in March – up to October, coverage of Boston Red Sox games with opportunities
to advertise during the games
College & NFL Football, August – February – Coverage of games with opportunities to advertise during the games
Syracuse Coaches’ Show – Football, September thru December & Basketball thru March; a segment featuring the
Syracuse Coaches’ with opportunities to advertise during the segment
UAlbany Sports – Football & Basketball to run in 2013 with opportunities to advertise in games
Ultimate Contest, January 15 – February 22 (page 7)
Babe Bracketology, March 19 – 30 – online bracket with female celebrities, prize sponsor opportunity
Ultimate Contest, April 8 – May 17 (page 7)
Tri-City ValleyCats, June – September
iHeartRadio Music Festival, local sponsorship (page 24)
Saratoga Race Course, July/August
Giant’s Training Camp, August
Monday Night Football, August – January
Ultimate Contest, October 14 – November 22 (page 7)
Trans-Siberian Orchestra, November – December
Holiday Toy Drive, November – December (page 22)
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20. Get Involved with PYX106
There are plenty of opportunities to get involved with PYX106 in 2013!
Let us know what you’re interested in & we’ll get you more info!
Ultimate Contest, January 15 – February 22 (page 7)
Big Game Promotion, January – Big Screen TV, food & other prize sponsors
Valentine’s Day Promotion, February – Jewelry & other Valentine’s Day related prize sponsors
Valentine’s Day Comedy Show on 2/14/13
St. Patrick’s Day Event, March
Ultimate Contest, April 8 – May 17 (page 7)
Harley Giveaway (late April/early May)
Hot Mom Photo Submission Contest, April/May – Mother’s Day related prize sponsors
Motorcycle Photo Submission Contest, June – Motorcycle related or cash prize sponsor
Tri-City ValleyCats, June – September
iHeartRadio Music Festival, local sponsorship (page 24)
Saratoga Race Course, July/August
Monday Night Football, September – December
Ultimate Contest, October 14 – November 22 (page 7)
Halloween, Trunk or Treat – Family Friendly event
Halloween, Bar type event – location must be pre-approved
Movember, November – moustaches in support of men’s health awareness/prostate cancer
Trans-Siberian Orchestra, November – December
Holiday Toy Drive, November – December (page 22)
Breakfast with Santa, December
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21. Get Involved with 99.5 The River
There are plenty of opportunities to get involved with 99.5 The River in 2013!
Let us know what you’re interested in & we’ll get you more info!
Ultimate Contest, January 15 – February 22 (page 7)
Women’s Expo, January 19 – 20
Valentine’s Day Promotion, February – Jewelry & other Valentine’s Day related prize sponsors
Winter Cabin Fever Party & Trip (or other prize) Giveaway, February 25 – March 28 – Trip/Prize & Location Sponsors
Mutt Madness Dog Photo Contest, March – Pet & Pet Owner Related Prize Sponsors
Ultimate Contest, April 8 – May 17 (page 7)
Radiothon, May 2 – 3 (page 19)
Mother’s Day Contest, May – Mother’s Day related prize sponsors
River VIP Showcase, Hi-Lo Vault, May 20 – June 21 (page 18)
Freihofer’s Run for Women, June 2 (page 21)
Free Bike Helmet & Safety Day, June (page 20)
Tri-City ValleyCats, June – September
iHeartRadio Music Festival, local sponsorship (page 24)
Saratoga Race Course, July/August
River Summer Night Out Concert, July/August – TBD
River VIP Showcase, Pick a Prize (purse, shoes, etc), September 16 – September 10 (page 18)
Who Do You Wear Pink For? – Breast Cancer Awareness Initiatives, October
Ultimate Contest, October 14 – November 22 (page 7)
Trans-Siberian Orchestra, November – December
Scary Santa Photo Submission Contest, November – December – Mall Prize Sponsor
Wrap Up A Ride Car Giveaway, November 25 – December 19
Holiday Toy Drive, November – December (page 22)
Acoustic Snowball, December – TBD
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22. Get Involved with Oldies 98-3
There are plenty of opportunities to get involved with Oldies 98-3 in 2013!
Let us know what you’re interested in & we’ll get you more info!
Jaime’s Karaoke Challenge – Monthly thru all of 2013
Ultimate Contest, January 15 – February 22 (page 7)
Ultimate Contest, April 8 – May 17 (page 7)
Tri-City ValleyCats, June – September
iHeartRadio Music Festival, local sponsorship (page 24)
Sail with Jaime & AAA Northway, July – November
Ultimate Contest, October 14 – November 22 (page 7)
Trans-Siberian Orchestra, November – December
Holiday Music
Tunes for Tree’s, November – Tree Prize Sponsor
Holiday Grab Bag, December – Various Prize Sponsors
Radio City Music Spectacular Bus Trip with Yankee Trails
Holiday Toy Drive, November – December (page 22)
Holiday iHeartRadio Web Portal Opportunities, ie: E-Card, Match Game, Recipe Exchange, Letter
to Santa, etc.
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