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Introduction of Talent Communications

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Transcript

  • 1.
    • Prepared by the account servicing team
    INTRODUCTION OF TALENT COMMUNICATIONS
  • 2.
    • In the next 10 minutes, you will know:
      • Who are we?
      • Who the man?
      • Who are our clients?
      • What is the difference?
      • Why choose us?
      • What we promise?
  • 3. WHO ARE WE?
  • 4.
    • We are a group of dedicated people who know how to do PRs, and are willing to help others to get familiar with PR as a tool to widen their business network and promote themselves or their products.
    • Although the company is new, our team isn’t! We have over 10 years experiences in PR industry.
  • 5.
    • Specialized in consumers brands, IT and finance, our experiences in PR, IR and media industries which can definitely offer you solutions in addressing many PR concerns.
    • We know exactly what you need to meet your management expectations, deliver results, ultimately utilize your time and budget effectively.
  • 6.
    • WHO THE MAN?
  • 7.
    • Founder Alan Fung has over 10 years experiences in media and PR industry, he was:-
      • White House Internship during 90s;
      • Business news editor of regional publication Asia Times ;
      • Press secretary of Legislative Council Member Hon Patrick Lau ;
      • Corporate communications director of HK listed company Fortune Telecom (110) ;
      • Served key accounts during his time with PR agencies incl. Microsoft, Samsung, IBM, Lenovo etc.
  • 8.
    • Co-founder Winnie Cheung has over 10 years experiences in PR industry both in-house and agency, she served:-
      • Consumer client: Watson’s the Chemist, AMC International cinema complex
      • IT client: Microsoft, Samsung, HTC,
      • Skincare client: Origins
      • Watch & jewelry: Charriol
  • 9.
    • WHO ARE OUR CLIENTS?
  • 10. (Your company would be the next……we hope.)
  • 11.
    • OUR PAST EXPERIENCES :
  • 12.
    • Art:
      • Organizing the Philippe Charriol Foundation, an annual modern art competition and charity auction from 2002-2007
      • Tolo Harbour Hoarding Painting Competition for Students in Sha Tin and Tai Po
    • Entertainment:
      • The opening of AMC International cinema complex
      • The opening of TGI Friday’s
      • World Cyber Game 2007
    • IT & Education:
      • Young Scientist Competitions at University of Science & Technology, Hong Kong
      • IBM Ex.I.T.E. Camp 2008
      • Microsoft® Imagine Cup HK Final Presentation and Award Ceremony
  • 13.
    • Finance:
      • Fortune Telecom (HK.110) FY2006 Interim Report Announcement Press Conference
      • Fortune Telecom (HK.110) FY2006 Annual Report Announcement Press Conference
      • Fortune Telecom (HK.110) FY2006 AGM
    • Healthcare:
      • GE Healthcare XT-VCT medical scanner HK launch
    • Luxury:
      • The launch of CHARRIOL ACTOR™ watch and CHARRIOL Kucha™ watch in Asia Pacific
    • Mobile Communications:
      • The Asia Launch of HTC Touch
      • Palm Treo 680, 750 and 750v HK Launch
      • Nokia Zhongshan Mid-Autumn Banquet 2006
  • 14.
    • Politics and Public Affairs:
      • Lai Wai Hung for Yuen Long District Council, 2003 and 2007 Election Campaigns
      • Patrick Lau for Legislative Council, 2004 Election Campaign
    • Skincare:
      • Launch of A Perfect World White Tea Deep Cleanser
      • Launch of Dr. Andrew Weil for Origins Skin Calming Face Mask
      • Launch of Youthtopia Age-Correcting Serum
      • Launch of Brighter By Nature, brightening regimen
      • Dr. Andrew for Origins Night Health regimen
    • Sports:
      • Olympic Day Run 2007, a local mini-marathon
      • Recruitment of Olympic Torch Relay Hong Kong Representatives 2008
  • 15.
    • Technology:
      • Lenovo Y430, Y530, Y730, Ideapad S9, S10 Launch
      • Lenovo S9, S10 Bloggers event
      • Microsoft ® RehabPower PC Donation Ceremony
      • Samsung Chinese New Year Media Gathering
      • eBay media training
  • 16. WHAT IS THE DIFFERENCE?
  • 17. What we do: Headcounts only apply when you really need them ; (you only need one person to tell you what we have done for you monthly right?) Only one price per job , no extra charge unless you request more; We present you a realistic scenario, if we say we can, we really can; We deliver results, not leaving you alone with “cannots” and excuses . What they do: Deploying more manpower than you need to manage your account in order to charge more; (you don’t need 4 people to partake a routine monthly meeting right?) Charging hourly rate like a lawyer; (Guess what? They even bill you for tea time after your event......) Too much conversations, too less work done.
  • 18. What the crap?!! What can I do to avoid being fooled?
  • 19.
    • Good question…
  • 20. WHY CHOOSE US?
  • 21.
    • We got Greater China (Hong Kong, Macau, Taiwan and PRC) media connections and know how to work with them differently
    • We cherish your money like ours –
      • won’t offer what you don’t really need;
      • won’t charge what you never use;
      • won’t put extra headcounts in your account unless you really need;
    • We deliver quality and solution – only the best for our clients.
  • 22. Nice try! But it is not enough for me to retain you guys…
  • 23. WHAT WE PROMISE?
  • 24.
    • Remember - we are from in-house too.
    • We know what you encounter now and upcoming… budget cuts and deliverable remains high from management.
    • We promise to share your headaches during the economic crisis, within in 2008 – 2009:
      • We offer you the lowest price guaranteed, bring us any original copy of cost estimate from other agency, we promise we beat them in price!
      • Though the price going down, the quality doesn’t! We promise we will deliver the same quality as every professional agencies do.
  • 25. Our Moto: Animis opibusque parati - Ready in soul and resource.
  • 26.