Your SlideShare is downloading. ×
Green management practices and ecopreneurship in africa
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×

Saving this for later?

Get the SlideShare app to save on your phone or tablet. Read anywhere, anytime - even offline.

Text the download link to your phone

Standard text messaging rates apply

Green management practices and ecopreneurship in africa

680
views

Published on

DOUALA ENTREPRENEURSHIP ASSOCIATION

DOUALA ENTREPRENEURSHIP ASSOCIATION

Published in: Business, Technology

0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
680
On Slideshare
0
From Embeds
0
Number of Embeds
1
Actions
Shares
0
Downloads
6
Comments
0
Likes
0
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide

Transcript

  • 1. GREEN MANAGEMENT AND ECOPRENEURSHIP IN AFRICA By ALAIN NDEDI DOUALA ENTREPRENEURSHIP ASSOCIATION Email: Ndedi.alain at gmail.comThe adoption of environmentally responsible business practices can, conceivably, open up anadditional range of opportunities for entrepreneurs. The move to a sustainable businessframework provides numerous niches that enterprising individuals and firms can successfullyidentify and service. These include, among other things, the development of new products andservices, improvements to the efficiency of existing firms, new methods of marketing and thereconfiguration of existing business models and practices.However, green entrepreneurship is not only important because it provides new opportunitiesfor the nimble first movers who identify and exploit such opportunities but also because it hasthe potential to be a major force in the overall transition to a more sustainable businessparadigm. In a market-based economy, entrepreneurs play a critical role in the eventualadoption of green business practices by the wider business community through the lead rolethat they provide to other firms. By demonstrating the economic benefits that come frombeing greener, green managers and ecopreneurs act as a pull factor that entices other firms toproactively go green, in contrast to the ‘push’ factors of government regulation andstakeholder or lobby-group pressure.Key word: Entrepreneurship; environment; Education; Business; AA Ndedi