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The perils and rewards of working on stuff that matters
 

The perils and rewards of working on stuff that matters

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The perils and rewards of working on stuff that matters The perils and rewards of working on stuff that matters Presentation Transcript

  • The perils and rewardsof working onstuff that mattersAlex PayneBrooklyn Beta 2012
  • WorkSimpleTwitterstartup that never launchedinformation security stuffcampaign & non-profit toolsNot exactly workProgramming Scala (OReilly, 2009)10+ years of writing onlineEmerging Languages Campspeaking & teachinginvesting & advising
  • “work onstuff that matters – Tim OReilly, 2009
  • What matters?
  • Jurisprudence Economics ✖ Ethics Aesthetics
  • Stripe Nest GitHubKickstarter Etsy …
  • What happens if I take on something like this?
  • Perils
  • “ Entrepreneurship is not cool, its not sexy, and its totally uncomfortable. Its boring and grueling, and that part is never part of the movie. – Eric Ries
  • Peril 1.All the stuff thats hardabout doing anything, plus the crazy thing youre trying to do
  • Peril 2. Incumbents(as competitors or partners)
  • Peril 3.Naysayers
  • Peril 4.Investors
  • Rewards
  • Reward 1.Tangible impact
  • Reward 2.Recruiting is easier
  • Reward 3.Publicity comes naturally
  • Reward 4.Support flows freely
  • The bigcaveat
  • Thank you.Questions?