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Promet.manila2011.selling drupal

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Drupal Camp Manila 2011 Presentation by Andrew Kucharski - Selling Drupal to a Large Organization

Drupal Camp Manila 2011 Presentation by Andrew Kucharski - Selling Drupal to a Large Organization

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  • 1. Selling Drupal to the Enterprisewww.prometsource.com
  • 2. About Promet Source
    Build websites – we built using open source tools on LAMP stack, specializing in Drupal development
    www.prometsource.com
    Drupal Websites for Associations – FREE websites?? Maybe. Ask me.
    www.isupportdigital.com
    Managed hosting in our Chicago Data center
    History
    Founded in 2003
    WHQ in Chicago, but mostly virtual
    Customers
  • 3. Who is this guy?
  • 4. Selling Drupal to a large Organization
    Overcoming FUD
    Explaining Advantages of Open Source vs. Proprietary Code
    Drupal vs. Other CMS
    Why Drupal ?
    Obtaining Credibility with a large organization as a Drupal Vendor
  • 5.
  • 6. FUD – Fear, Uncertainty and Doubt
    Open Source is Buggy
    Drupal is not secure
    No control over new features
    You can’t trust those Drupal programmers, they’re hippies!
    Fear, uncertainty and doubt (FUD) is a tactic used in sales, marketing, public relations,[1][2] politics and propaganda. FUD is generally a strategic attempt to influence public perception by disseminating negative and dubious/false information designed to undermine the credibility of their beliefs.
  • 7. Drupal vs. The World
    Use Cases
    Awards
    Framework
  • 8. Drupal – big three
  • 9. Who Uses Drupal?
  • 10. Why Drupal? – Flexible Content
    Flexible contentDefine custom fields that can be used across content types, users, comments, terms and other entities. Store the data for these fields in SQL, NoSQL, or use remote storage
  • 11. Why Drupal? Better Theming
    Flexible contentDefine custom fields that can be used across content types, users, comments, terms and other entities. Store the data for these fields in SQL, NoSQL, or use remote storage.Better theming
  • 12. Why Drupal
    AccessibleAdministration screens are now far more accessible. Many front-end improvements make it easier for you to build highly accessible websites.
    Images and filesAdding images to content is now built in. Generate different versions for thumbnails, previews and other image styles. Private file handling can now be used alongside public files.
    Automated code testingA new automated testing framework with over 30,000 built-in tests allows forcontinuous integration testing of all Drupal core patches and contributed modules.
  • 13. Why Drupal?
    Improved database support
    A new database layer provides out-of-the-box support for SQLite, MySQL/MariaDB, and PostgreSQL. Install contributed modules to use MS SQL Server,Oracle, and more.
    Better distribution support
    Use installation profiles to distribute your custom Drupal product. A new API and exportable configurations let you capture more settings in code.
    Extend
    Thanks to a great community effort, over 800 modules are available or under active development for Drupal 7, including Views, Pathauto, andWYSIWYG, with more on the way every day.
  • 14. Architecture
    Apache or IIS, Unix / Linux / BSD / Solaris / Windows / Mac OS X support - Drupal was designed from the start to be multi-platform. Not only can you use it with either Apache or Microsoft IIS but also Drupal runs on Linux, BSD, Solaris, Windows, and Mac OS X platforms
    Database independence - Drupal is built on top of a database layer that enables you to use Drupal with MySQL and PostgreSQL. Other SQL databases can be supported
  • 15. What is Drupal?
    Drupal is a free software package that allows an individual or a community of users to easily publish, manage and organize a wide variety of content on a website. Tens of thousands of people and organizations are using Drupal to power scores of different web sites, including
    Community web portals
    Discussion sites
    Corporate web sites
    Intranet applications
    Personal web sites or blogs
    Aficionado sites
    E-commerce applications
    Resource directories
    Social Networking sites
    The built-in functionality, combined with dozens of freely available add-on modules, will enable features such as:
    Electronic commerce
    Blogs
    Collaborative authoring environments
    Forums
    Peer-to-peer networking
    Newsletters
    Podcasting
    Picture galleries
    File uploads and downloads
  • 16. Current State
  • 17. Resource problem?
    Big Organization Headaches
    Different teams
    Different needs
    Dfferent resources
    More cost
  • 18. TA DA! Drupal
  • 19. Drupal Distributions
    Install Profiles
    Open Publish
    Drupal Commons
  • 20. Can you sell to the big organization?
    YES! They Need you!
    BUT
    Have good references
    Have legal protection and a good contract
    Beware of hidden costs
    Communicate and Deliver
  • 21. ANDY@PROMETSOURCE.COM
    Blog: www.linuxsysadminblog.com
    Site: www.prometsource.com
    Questions ?

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