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Watch out! you’re on facebook


The material is a compilation of data regarding the facebook. This slide also included the threat people may facing. All is based on assumption and articles in the web. Tq

The material is a compilation of data regarding the facebook. This slide also included the threat people may facing. All is based on assumption and articles in the web. Tq

Published in Business , Technology , Education
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  • 1. You’re  on  Facebook?  Watch  Out!   Mohd  Farid  Awang   Norhaizum  Sahril   Kar@ni  Abdul  Manaf   Lina  Syamimi  Abu  Bakar  
  • 2.                                    What  is        •  Facebook  is  a  social  networking  service  and  website  launched  in   February  2004,  operated  and  privately  owned  by  Facebook  Inc.    •  As  of  February  2012,  Facebook  has  more  than  845  million  ac@ve   users.  •  Users  must  register  before  using  the  site,  aRer  which  they  may   create  a  personal  profile,  add  other  users  as  friends,  and  exchange   messages,  including  automa@c  no@fica@ons  when  they  update  their   profile.    •  Addi@onally,  users  may  join  common-­‐interest  user  groups,   organized  by  workplace,  school  or  college,  or  other  characteris@cs,   and  categorize  their  friends  into  lists  such  as  "People  From  Work"   or  "Close  Friends".    •  The  name  of  the  service  stems  from  the   colloquial  name  for  the  book  given  to  students  at  the  start  of  the   academic  year  by  some  university  administra@ons  in  the  United   States  to  help  students  get  to  know  each  other.    •  Facebook  allows  any  users  who  declare  themselves  to  be  at  least  13   years  old  to  become  registered  users  of  the  site.  
  • 3. Mark  Elliot  Zuckerberg      May  14,  1984  (age  27)      White  Plains,  New  York,  U.S.  Residence  Palo  Alto,  California,  U.S.  Ethnicity    Jewish  Alma  mater  Harvard  University  (Dropped  out)      Phillips  Exeter  Academy  OccupaSon  CEO  of  Facebook      (24%  shareholder  in  2010)  Known  for  Co-­‐founding  Facebook  in  2004;      becoming  worlds  youngest  billionaire  as  of  2008  Net  worth    US$  17.5  billion  (2011)  Religion    None  (Atheist)  RelaSves    Randi,  Donna  and  Arielle  (sisters)  Awards    TIME  Person  of  the  Year  2010  
  • 4. The   company   dropped  The  from  its  name  a^er  purchasing   the   domain  name   in  2005  for  $200,000  
  • 5.                            Facts  on                          •  Entertainment  Weekly  included  the  site  on  its   end-­‐of-­‐the-­‐decade  "best-­‐of"  list,  saying,  "How   on  earth  did  we  stalk  our  exes,  remember  our   co-­‐workers  birthdays,  bug  our  friends,  and  play   a  rousing  game  of  Scrabulous  before   Facebook?“  •  Facebook  filed  for  an  ini@al  public  offering  on   February  1,  2012.  
  • 6.                                    Facebook  Inc.                          •  Type  :  Public    •  Founded  :  Cambridge,  Massachusebs,  United  States  (2004  )  •  Founder(s)  :  Mark  Zuckerberg,  Eduardo  Saverin,  Dus@n  Moskovitz,     Chris  Hughes  •  Headquarters  :  Menlo  Park,  California,  U.S.    •  Area  served  :  Worldwide    •  Key  people  :  Mark  Zuckerberg  (CEO),  Sheryl  Sandberg  (COO),  David  Ebersman   (CFO),  Donald  Graham  (Chairman)  •  Industry:  Internet    •  Revenue  :US$  3.71  billion  (2011),  up  from  $1.97b  (2010)  •  Employees  :3000+  (2011)  •  Website  :    •  Type  of  site  :  Social  networking  service,  Adver@sing  Banner  ads,   referral  marke@ng,  casual  games    •  Users  :  845  million[2]  (ac@ve  December  31,  2011)    •  Available  in  Mul@lingual  •  Launched  February  4,  2004  (2004-­‐02-­‐04)    •  Current  status  Ac@ve  
  • 7.            Advantages  of    •  Lets  user  search  for  new  and  old  friends  •  Available  to  chosen  universi@es  having  a  high   level  of  security  •  Makes  it  less  difficult  when  communica@ng  with   strangers  or  individuals  you  do  not  know  •  Makes  it  simpler  to  join  groups  having   corresponding  likes  and  dislikes  •  Lets  users  to  check  students  who  are  in  the  same   class,  living  within  the  same  loca@on,  or  coming   from  the  same  academy  
  • 8.            Disadvantages  of    •  More  and  more  people  •  Long  distance  rela@onship  weakening  •  Unsupported  by  physical  adjacency  •  Contributes  wide-­‐range  procras@na@on  •  Rampant  addic@on  •  Possible  stalking  •  Acquaintances  be  labeled  as  friends  
  • 9.  5  Dangers  of                                                to  children  and  young  adults    1.  Facebook  and  college  admissions:   –  2008  Kaplan  study,  one  in  10  college  admissions   officers  rou@nely  check  out  college  applicants’   Facebook  and  MySpace  pages.     –  38%  of  them  found  posts  and  pictures  that  reflected   poorly  on  those  prospec@ve  students.    2.  Grad  school  and  careers:     –  Business  and  medical  school  admissions  officers  surf   social  networking  sites  in  even  greater  numbers  than   their  undergrad  brethren.     –  So  do  prospec@ve  employers,  none  of  whom  are   impressed  by  posts  that  holler  “Par-­‐tay!  Woo  hoo!”  
  • 10.  5  Dangers  of                                          for  teens  and   young  adults    3.  Fellow  students:     –  It’s  not  just  admissions  officers  doing  the  surfing.   –  Some  upper  classmen  at  the  University  of  Redlands  were  so  incensed  by   partying  comments  made  by  several  incoming  freshmen  on  the  Redlands   Facebook  group  site,  they  showed  the  posts  to  college  officials.     –  College  administrators  said  they  called  the  teens’  parents  a  few  weeks  before   school  began  to  have  a  lible  talk.  4.  Courtroom  consequences:     –  One  of  the  first  things  aborneys  do  with  a  new  case  is  search  online  for   informa@on  about  plain@ffs,  defendants  and  witnesses  alike.     –  In  one  Rhode  Island  case,  a  20-­‐year-­‐old’s  drunk  driving  accident,  which   severely  injured  another  youth,  could  have  resulted  in  a  rela@vely  light  s@nt   at  county  jail  or  the  considerably  more  severe  state  prison.  But,  as  the   prosecutor  in  the  case  quickly  discovered,  two  weeks  aRer  the  accident,  while   his  vic@m  was  s@ll  in  the  hospital,  the  youth  posted  photos  on  Facebook  of   himself  at  a  Halloween  party,  prancing  around  in  a  prisoner  costume.  He  was   sentenced  to  two  years  in  state  prison.  
  • 11.  5  Dangers  of                                      to  children  and   young  adults    5.  Child  pornography  charges:     –  Pos@ng  or  sending  photos  of  oneself  or  friends  in   scanty  clothing  or  sexually  sugges@ve  poses  may  be  a   popular  pas@me  among  the  younger  set,  but  if  any  of   the  people  posing  are  under  18,  the  prac@ce  may  result   in  child  pornography  charges.     –  There  were  several  such  cases  in  2008,  including  an   Ohio  15-­‐year-­‐old  who  was  charged  with  child   pornography  aRer  sending  nude  cell  phone  images  of   herself  to  friends.  At  the  @me,  officials  in  Licking  County   considered  charging  recipients  of  those  images  as  well.   –  Its  one  thing  to  be  charged  with  sending  or  receiving   child  pornography  as  a  minor,  but  those  charges  in   adult  court  may  carry  not  only  prison  @me,  but  a   life@me  of  registering  as  a  sex  offender.  
  • 12.          5  hidden  Security  risk  of  On  "The  Early  Show  on  Saturday  Morning,“  Joan   Goodchild,  senior  editor  of   CSO  (Chief  Security  Officer)  Online  spotlighted  five   dangers.  She  says:  •  Facebook  users  expose  themselves  to,  probably   without  being  aware  of  them:    •  Your  informa@on  is  being  shared  with  third  par@es  •  Privacy  seungs  revert  to  a  less  safe  default  mode   aRer  each  redesign  •  Facebook  ads  may  contain  malware  •  Your  real  friends  unknowingly  make  you  vulnerable  •  Scammers  are  crea@ng  fake  profiles    
  • 13. Ques@ons  for  us  to  ponder…   "Five  Hidden  Dangers  of  Facebook,"  was  originally  published  on  •  Is  Facebook  a  secure  plaborm  to  communicate  with  your   friends?     –  Internet  Crime  Complaint  Center,  vic@ms  of  Internet-­‐related   crimes  lost  $559  million  in  2009  up  110  percent  from  the   previous  year.     –  If  youre  not  careful  using  Facebook,  poten@al  for  iden@ty  theR,   or  possibly  assault,  if  you  share  informa@on  with  a  dangerous   person  you  think  is  actually  a  "friend."     –  One  Bri@sh  police  agency  recently  reported  that  the  number  of   crimes  it  has  responded  to  involving  Facebook  climbed  346   percent.  These  are  real  threats.     –  TechCrunch  discovered  a  security  hole  that   made  it  possible  for  users  to  read  their  friends  private  chats.     –  researchers  at  VeriSigns  iDefense  group  discovered  that  a   hacker  was  selling  Facebook  usernames  and  passwords  in  an   underground  hacker  forum.  It  was  es@mated  that  he  had  about   1.5  million  accounts-­‐-­‐and  was  selling  them  for  between  $25  and   $45.  
  • 14. Ques@ons  for  us  to  ponder…  •  Do  people  really  have  privacy  on  Facebook?   –  No.     –  third  par@es  can  access  informa@on  about  you.   –  For  instance,  you  may  not  realize  that,  when  you   are  playing  the  popular  games  on  Facebook,   such  as  FarmVille,  or  take  those  popular  quizzes-­‐-­‐ every  @me  you  do  that,  you  authorize  an   applica@on  to  be  downloaded  to  your  profile  that   gives  informa@on  to  third  par@es  about  you  that   you  have  never  signed  off  on.    
  • 15. Ques@ons  for  us  to  ponder…  •  Does  Facebook  share  info  about  users  with   third  parSes  through  things  such  as   Open  Graph?     –  Open  Graph  is  a  new  concept  for  Facebook,  which   unveiled  it  last  month  at  its  F8  conference.     –  It  actually  is  basically  a  way  to  share  the   informa@on  in  your  profile  with  all  kinds  of  third   par@es,  such  as  adver@sers,  so  they  can  have  a   beber  idea  of  your  interests  and  what  you  are   discussing,  so  Facebook  can-­‐-­‐as  portrayed-­‐-­‐"make   it  a  more  personal  experience."  
  • 16. Ques@ons  for  us  to  ponder…  •  The  theory  behind  Open  Graph-­‐-­‐even  if  it  has   not  implemented  it-­‐-­‐is  its  whole  business   model,  isnt  it?     –  That  is  the  business  model-­‐   –  Facebook  is  trying  to  get  you  to  share  as  much   informa@on  as  possible  so  it  can  mone@ze  it  by   sharing  it  with  adver@sers.    
  • 17. Ques@ons  for  us  to  ponder…  •  Isnt  it  in  Facebooks  best  interest  to  get  you   to  share  as  much  info  as  possible?       –  It  absolutely  is.     –  Facebooks  mission  is  to  get  you  to  share  as  much   informa@on  as  it  can  so  it  can  share  it  with   adver@sers.     –  As  it  looks  now,  the  more  info  you  share,  the   more  money  it  is  going  to  make  with  adver@sers.  
  • 18. Ques@ons  for  us  to  ponder…  •  Isnt  there  also  a  security  problem  every  Sme  it   redesigns  the  site?     –  Every  @me  Facebook  redesigns  the  site,  which   [usually]  happens  a  few  @mes  a  year,  it  puts  your   privacy  seungs  back  to  a  default  in  which,  essen@ally,   all  of  your  informa@on  is  made  public.  It  is  up  to  you,   the  user,  to  check  the  privacy  seungs  and  decide   what  you  want  to  share  and  what  you  dont  want  to   share.     –  Facebook  does  not  [necessarily]  no@fy  you  of  the   changes,  and  your  privacy  seungs  are  set  back  to  a   public  default.  Many  @mes,  you  may  find  out  through   friends.     –  Facebook  is  not  aler@ng  you  to  these  changes;  it  is   just  leung  you  know  the  site  has  been  redesigned.    
  • 19. Ques@ons  for  us  to  ponder…  •  Can  your  real  friends  on  Facebook  also  can  make   you  vulnerable?     –  Absolutely.     –  Your  security  is  only  as  good  as  your  friends  security.   If  someone  in  your  network  of  friends  has  a  weak   password,  and  his  or  her  profile  is  hacked,  he  or  she   can  now  send  you  malware,  for  example.     –  There  is  a  common  scam  called  a  419  scam,  in  which   someone  hacks  your  profile  and  sends  messages  to   your  friends  asking  for  money  -­‐  claiming  to  be  you-­‐-­‐ saying,  "Hey,  I  was  in  London,  I  was  mugged,  please   wire  me  money."  People  fall  for  it.  People  think  their   good  friend  needs  help-­‐-­‐and  end  up   wiring  money  to  Nigeria.    
  • 20. Ques@ons  for  us  to  ponder…  •  A  lot  of  Web  sites  we  use  display  banner  ads,   but  do  we  have  to  be  wary  of  them  on   Facebook?     –  Absolutely:  Facebook  has  not  been  able  to  screen   all  of  its  ads.  It  hasnt  done  a  great  job  of  veung   which  ads  are  safe  and  which  are  not.  As  a  result,   you  may  get  an  ad  in  your  profile  when  you  are   browsing  around  one  day  that  has  malicious  code   in  it.     –  In  fact,  last  month,  there  was  an  ad  with  malware   that  asked  people  to  download  an@virus  soRware   that  was  actually  a  virus.    
  • 21. Ques@ons  for  us  to  ponder…  •  Is  too  big  a  network  of  friends  dangerous?     –  You  know  people  with  a  lot  of  friends-­‐-­‐500,  1,000  friends   on  Facebook?  What  is  the  likelihood  they  are  all  real?     –  There  was  a  study  in  2008  that   concluded  that  40  percent  of  all  Facebook  profiles  are   fake.  They  have  been  set  up  by  bots  or  impostors.     –  If  you  have  500  friends,  it  is  likely  there  is  a  percentage   of  people  you  dont  really  know,  and  you  are  sharing  a   lot  of  informa@on  with  them,  such  as  when  you  are  on   vaca@on,  your  childrens  pictures,  their  names.  Is  this   informa@on  you  really  want  to  put  out  there  to  people   you  dont  even  know?  
  • 22. 10  Tips  to  Be  Safe!  •  Tip  #1.  Do  not  place  your  personal  informaSon  on  your   Facebook  profile.     –  Items  such  as  your  residenSal  address,  phone  number,  cell  phone   number,  date  of  birth  will  all  become  very  public  informaSon   instantly  and  it  may  come  back  to  haunt  you  in  many  ways.     –  Check  your  profile  constantly  to  ensure  that  you  are  not  displaying   personal  informaSon.  The  risk  of  idenSty  the^  or  being  tracked   down  by  others  is  too  great.      •  Tip  #2.  Be  careful  when  placing  photographs  of  you  or  your   children  on  Facebook.     –  Please  ensure  that  you  have  all  your  privacy  segngs  set  to   maximum.     –  There  was  a  reported  instance  of  a  family  photo  being  “snapped  up”   and  used  for  commercial  purposes.  One  family  was  surprised  to  find   their  Facebook  family  photo  on  a  billboard  in  Europe.  
  • 23. 10  Tips  to  Be  Safe!  •  Tip  #3.  Do  not  ever  think  that  your  Facebook  page  is  private   amongst  only  your  friends  and  family.     –  Job  interviewers,  lawyers,  invesSgators,  the  police,  and  the  enSre   world  will  be  searching  for  informaSon  on  your  Facebook  site  at   some  point.     –  Your  whole  life  is  up  for  dissecSon  and  a  simple  Google  search  on   your  name  will  pull  up  your  Facebook  profile.  Try  it.    •   Tip  #4.  Do  not  accept  all  Friend  Requests.     –  Of  course  the  purpose  of  Facebook  is  to  socially  connect  with   people  you  know.  However,  not  every  Friend  Request  is   legiSmate.     –  There  have  been  reported  instances  of  private  invesSgators,   police  officers,  sex  offenders  and  the  like  creaSng  fake  accounts   to  gain  access  to  you  online.  I   –  f  you  do  not  know  the  person,  then  do  not  add  them  to  your   accepted  friends.  
  • 24. 10  Tips  to  Be  Safe!  •  Tip  #5.  Be  sure  to  keep  your  house  clean.     –  Most  people  who  use  Facebook  have  run  into  the  situaSon   where  their  page  is  clean  and  professional  only  to  have   someone  post  a  photo  of  you  that  you  would  prefer  to  keep   private.     –  These  scenarios  are  o^en  not  done  to  harm  you  but  they   can  be  quite  damaging  to  your  professional  and  personal   life.  NoSfy  them  immediately  when  such  an  item  is  posted   to  take  it  down.    •  Tip  #6.  Be  sure  to  watch  what  you  place  on  your  Wall.     –  The  Wall  is  exactly  that,  a  wall  such  as  the  bulleSn  board  at   work  or  in  school.  When  you  make  posSngs  to  your  wall,   the  post  is  placed  prominently  on  your  Facebook  site  and   also  copied  to  all  your  friends  and  family  as  an  update  of   what  you  are  doing.  
  • 25. 10  Tips  to  Be  Safe!  •  Tip  #7.  Do  not  leave  your  computer  on  with  your  Facebook   account  open.     –  Leaving  access  to  your  Facebook  account  is  the  equivalent  of   leaving  your  wallet  or  cell  phone  in  public  on  the  table.     –  Anyone  can  sit  down  and  start  making  posts  to  your  Wall,   redesigning  your  site,  or  even  enSce  friends  to  play  the  greatest   prank  on  you  in  your  life.  Be  sure  to  sign  out.    •  Tip  #8.  Be  sure  to  have  virus  so^ware  for  your  computer  and   keep  it  updated.     –  There  are  several  viruses  out  there  that  aoack  your  email  address   library.  The  viruses  then  send  out  posts  to  everyone  in  your   library  asking  them  to  become  your  friend  in  Facebook  while   giving  them  the  same  virus.     –  This  has  happened  to  several  persons  and  there  is  no  stopping  it   once  it  has  begun.  
  • 26. 10  Tips  to  Be  Safe!  •  Tip  #9.  Spend  Sme  to  check  your  spelling  and  grammar.     –  We  are  all  busy  people  with  busy  lives.  However,  not  checking   your  spelling  and  grammar  on  your  posSngs  can  lead  to  several   unwanted  consequences.     –  You  can  mistakenly  type  a  word  that  is  offensive  or  leads  to  a   direct  contradicSon  in  your  intended  message.     –  Save  yourself  the  hassle  of  trying  to  correct  a  mistake  that  may   have  been  offensive  to  someone.  •     •  10.  Be  careful  not  to  provide  too  much  informaSon.     –  Facebook  is  intended  to  be  a  social  network.  However,  you  do   not  need  to  go  into  every  detail.     –  Share  in  the  appropriate  environment.  If  you  feel  the  need  to   share  details  then  do  it  in  person  or  over  the  phone.     –  Do  not  divulge  other  persons  details  as  they  might  not  have   wanted  this  informaSon  in  the  public  domain.     –  Respect  their  privacy  and  youll  be  beoer  for  it.  
  • 27. Words  of  wisdom     Prepare and prevent, dont repair and repent.                                                                                                                                                       ~Author  Unknown       As soon as you see a mistake and dont fix it, it becomes your mistake.                                                                                                                                                            ~Author  Unknown       Who can hope to be safe? who sufficiently cautious? Guard himself as he may, every moments an ambush. ~Horace    
  • 28. THANK  YOU