Facebook 101 Small Business IM Basic Training

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Akiva Ben-Ezra
akiva@benezramarketing.com
804-592-6591

Published in: Business, Technology
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Facebook 101 Small Business IM Basic Training

  1. 1. Facebook Marketing 101 Akiva Ben-Ezra Ben-Ezra Marketing Akiva@BenEzraMarketing.com 804-592-6591 US TXT Akiva to 50500
  2. 2. What am I going to cover today  Personal Page  Business Page  Set up a business page  Invite friends to like Facebook page  Post Relevent Content  ADS  Contests
  3. 3. Personal Page
  4. 4. Business Page
  5. 5. How to create a business page  Facebook.com/pages  Chose Category  Url  Upload Cover Image  Profile Image  Tabs
  6. 6. Images
  7. 7. Facebook Ads  Use catchy headline text and image  What is the purpose of the ad  Facebook Fan Page  Website  Target Market  Budget
  8. 8. Facebook Ads 101  Find Target Market Quantcast Alexa  Live in Israel  Males and femals  20-50  Like Netflix Pandora and Hulu
  9. 9. CPM OR CPC  Want People to see ad or click on the ad?
  10. 10. Use the power editor  UIDS  Email List  Desktops
  11. 11. Facebook Ad
  12. 12. Contests
  13. 13. Questions  ?
  14. 14. Small Business IM Basic Training

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