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GC 2010: The Future of Digital Gaming
 

GC 2010: The Future of Digital Gaming

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Fabio Viola's GameConvention Online 2010 speech note - July 9 Leipzig. A digital gaming overview, including hot trends from mobile gaming to social gaming, with a strong focus on the italian market.

Fabio Viola's GameConvention Online 2010 speech note - July 9 Leipzig. A digital gaming overview, including hot trends from mobile gaming to social gaming, with a strong focus on the italian market.

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    GC 2010: The Future of Digital Gaming GC 2010: The Future of Digital Gaming Presentation Transcript

    • GAMEIFICATION OF THE LIFE DIGITAL GAMING INDUSTRY
    • Fabio Viola Founder @ Mobile Idea s.r.l. and DigitalFun s.r.l. Teacher @ IULM University (Milan) – Digital Entertainment MBO Mob: +39 3315789157 Skype: fabio.viola1 www.linkedin.com/in/fabioviola www.slideshare.net/akiraa ABOUT ME
    • 2010 : 6.8 miliardi le persone nel mondo 2014 : 9 milIardi le persone nel mondo 2014: 9 billion 2010: 6.8 billion people in the world
    • Play is primary to, and is a necessary condition of the generation of culture .
    • $77 bilion videogames industry
    • A console generation has never sold more than 200 million units worldwide
    • BEDROOM GAMER
    •  
    •  
    • WHAT ARE WE PLAYING?
    • *HOW TO PUBLISH A GAME – A BOOK OF NICHOLAS LOVELL OLD PARADIGM
    • *HOW TO PUBLISH A GAME – A BOOK OF NICHOLAS LOVELL NEW PARADIGM *HOW TO PUBLISH A GAME – A BOOK OF NICHOLAS LOVELL
    • GAMING 1.0 GAMING 1.5 GAMING 2.0 DIFFERENCES IN MAIN BIZ MODEL
    • CONSOLE VIRTUAL STORES
    • ALSO THE CONSOLE MARKET EMBRACES FREEMIUM MODEL BAKUMATSU REVOLUTION (BY ACQUIRE) PSN DOWNLOADABLE GAME June 26 dayone TOTALLY FREE -  10 HOURS FREE GAMEPLAY Virtual Goods Based : priced 1 and 2 dollars Extra Quests and Maps : 3 and 4 dollars
    • MOBILE IS THE KING
    • MOBILE GAMING 1.0 32 milion USIM 31 milion USIM 18 milion USIM 9 milion USIM GAMING CONTENT AGGREGATORS MOBILE 1.0
    • TOP 10 JAVA GAMES VF ITALY – JUNE 1/15 GAME PUBLISHER 1 Fifa World Cup 2010 EA Mobile 2 Who Wants To Be Millionaire 2010 Glu Mobile 3 Texas Hold’em Poker Gameloft 4 Prince of Persia: Sands of Time Gameloft 5 GIOCHI DI MENTE (BRAIN GAMES) Player X 6 Tetris EA Mobile 7 Championship Manager Scudetto 2010 Player X 8 Avatar Gameloft 9 Bubble Bobble Evolution EA Mobile 10 Need for Speed Shift EA Mobile
    • MOBILE APP STORES
    •  
    • TOP 10 PAID iPHONE GAMES ITALY – JUNE 20 GAME PUBLISHER 1 Fifa World Cup 2010 EA Mobile 2 Fruit Ninja Halfbrick 3 Tiger Woods Golf 2010 EA Mobile 4 Connect 4 EA Mobile 5 Hungry Shark Future Games of London 6 Angry Birds Rovio/ClickGamer 7 Super Laser: The Allen Fighter EpicForce Entertainment 8 Cluedo EA Mobile 9 Doodle Jump Lima Sky 10 Pro Zombie Soccer Chillingo
    • MOBILE GAMING IN ITALY
      • 300K monthly downloads on-portal (Wind+Vodafone+3+TIM)*
      • Java Games market generated 35 milion in the 2009 (on-portal and off-portal)*
      • 10 milion unique mobile internet users
      • Over 2 milion iphone and ipod touch units sold
      • Over 60.000 iPad sold in the first 2 months (250k within 2011)*
      • Games in the Mobile App Stores generated 2 milion in the 2009*
      • * Estimated figures
    •  
    • Mobile Web DIGITALFUN & MOBILE A REAL CROSS PLATFORM SERVICE
    • AL IN NUMBERS…
    • OTHER MOBILE GAMES
    • WEB OPEN PLATFORMS SOCIAL NETWORKS
    • SOCIAL NETWORKS WORLD MAP 2 BILLION USERS
      • EUROPE: +150m users
      • ITALY: 4° country in Europe with 16 milion MAU
      • SOUTH EUROPE (Italy, France, Turkey and Spain): the biggest audience in the euro zone with 64milion MAU
      EUROPEAN FACEBOOK USERS – JUNE 2010
    • TOP 10 VIDEOGAMES IN ITALY - 2009 GAME PUBLISHER 1 Pro EVOLUTION SOCCER 2010 Konami 2 FIFA 10 EA 3 WII Sport Resorts Nintendo 4 Call of Duty : Modern Warfare 2 Activision 5 Assassin’s Creed II Ubisoft 6 Wii Fitness Plus Nintendo 7 Pokemon Platino Nintendo 8 Resident Evil 5 Capcom 9 Mario & Sonic Olympic Winter Games Sega 10 The Sims 3 EA
    • E DIGITALFUN & FACEBOOK FANTABOOK – A FANTASY FOOTBALL GAME
    • E DIGITALFUN: SPORT & VINCI SPORTS & WIN: A BETTING GAME
    • E DIGITALFUN: MY FOOTBALL TEAM
      • FantaBook:
      MY FOOTBALL TEAM
    • E DIGITALFUN: FACEBOOK RECAP DIGITALFUN ON FACEBOOK: STATS DigitalFun reached 6% of the FB c.b. in Italy
    • NEXT FRONTIER SPAIN TURKEY NEXT FRONTIER
    • REAL LIFE MECHANICS IN GAMING CONTESTS WII FITNESS GUITAR HERO DANCE DANCE REVOLUTION WII SPORTS MIMETIC INTERFACE GAMES REAL LIFE MECHANICS IN GAMING CONTESTS: HARDWARE
    • REAL LIFE MECHANICS IN GAMING CONTESTS RECOGNITION GAMES REAL LIFE MECHANICS IN GAMING CONTESTS: SOFTWARE
    • Q1 2010 TOP 20 CONSOLE CHART - ITALY
    •  
    • A SUBARBS EMPTY ONE-ROOM FLAT
    • A FULLY FURNISHED PENTHOUSE
    • REAL CITY AND DISTRICTS IMPACT THE GAMEPLAY
    • Fabio Viola Founder @ Mobile Idea s.r.l. and DigitalFun s.r.l. Teacher @ IULM University (Milan) – Digital Entertainment MBO Mob: +39 3315789157 Skype: fabio.viola1 www.linkedin.com/in/fabioviola www.slideshare.net/akiraa ABOUT ME