Serve2 Bonner Conf Call2
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Serve2 Bonner Conf Call2 Serve2 Bonner Conf Call2 Presentation Transcript

  • The Bonner Network’s Serve 2.0 Initiative: Applying Social Media Tools for Campus-Community Civic Engagement
    • A Project of the Bonner Foundation and Middlesex County College
    A program of: The Corella & Bertram Bonner Foundation 10 Mercer Street, Princeton, NJ 08540 (609) 924-6663 • (609) 683-4626 fax For more information, please visit our website at www.bonner.org
          • Financial Update
          • Campus News, Updates, etc.
          • Evaluation Strategy
          • SLI Check-In
          • Wrap-up: Ideas for the Future
    Serve 2.0 Sub-grantee Call #2 Agenda
    • Which social media tools can best:
    • Inspire greater numbers of students to engage in service?
    • Be used for student learning and leadership development?
    • Help increase variety, impact, and quality of campus/community partnerships ?
    • Increase communication & coordination on and between campuses and community partners?
    What we want to learn and accomplish...
    • Going broader
    • Recruiting
    • Increasing levels of service
    • Finding new partners
    • Going deeper
    • Improving education
    • Higher quality placements
    • New forms of civic work
    • Connecting & leveraging
    • Across campuses
    • Across partners
    • Across issues
    • Across projects
    Social Change Health Poverty Environment Education Reflection Readings Policy Non-profits Government Higher Educaton Communities Sharing Inspiration & What Works Connecting Service to Solutions Students From Best Practice to Common Practice Staff & Faculty Partners Elected Officials Policy Makers Building a movement: around civic engagement community building diversity international perspective spiritual exploration social justice
    • One (or a few) issues
    • Combination of social media tools
    • Integrated approach with goals for:
      • student engagement
      • student development
      • partner capacity building and impact
      • campus coordination & expansion of civic engagement
    • $1,500 - $2,000 per campus
    Serve 2.0 Subgrants: Integration of Social Media Around an Issue
  • Serve 2.0 Subgrantees Campus Issue (Partner) Face-to-Face Strategies Web-Tools Mentioned Amherst College Youth/ education (schools) Train-the-trainers program, training manual Facebook, Videos, YouTube, Blog, Meebo, Wiggio, Bebo, Jing, Ning, Slide, flickR College of Saint Benedict Homelessness (non-profits serving homeless) Hunger Banquet, Empty Bowls, campus-wide events Facebook, Videos, YouTube, Wikis Concord University Homelessness (non-profits serving homeless) Service Trips, National Coalition, CBR/PolicyOptions Issue Briefs Facebook, Videos, YouTube, Blog Davidson College Multiple Issues (student campaign) Change Challenge (student campaign) Videos, YouTube, Wiki, Blog, Campus Website Guilford College Immigration/Refugees (Diversity) Site-based team work, Issue Briefs Facebook, Videos, YouTube, Wiki, Podcasts Hamilton College Immigration/Refugees (Diversity) Policy Forum, Issue Briefs Videos, YouTube, Wiki, Blog, Podcasts Pfeiffer University Youth/ education (schools) Site-based team work Facebook, Videos, YouTube, Wiki, Blog, Twitter, MySpace, Google Docs Ripon College Africulture/Food/ Economic Development City organizing strategy (Main Street), issue campaign Twitter, Change.org, StumbleUpon, Google Calendar, flickR Stetson University Youth/ education (youth-serving nonprofit) Site-based team work Facebook, Videos, YouTube, Wiki The College of New Jersey Multiple Issues (site-based teams) Site-based team work Videos, YouTube, Wiki, Blog Tusculum College Diversity (non-profit) Skits, community partner workshops Videos, YouTube, Blog UC Berkeley Youth/ education (schools) Site-based team work (20 sites) Facebook, Videos, YouTube, Wiki, Google Maps, Volunteer Match, Facebook Plug-In to be created University of Louisville Arts / Diversity (museum) Intern Seminar (skills) Facebook, Videos, YouTube, Wiki, Blog, Google Apps, MySpace, Twitter, flickR, museum portal University of New Mexico Youth/ education (youth-serving nonprofits) NM Civic Engagement program Videos, YouTube, Wiki, Blog, Wiggio, Google Apps, Picasa, Blogspot, Campus Website
  • Serve 2.0 Subgrantees Each campus’s plan is on the Serve 2.0 Resource Wiki. Google Maps let us see these schools and partners on a map.
  • Serve 2.0 Subgrantees
    • What’s Up?
        • Highlights of what you’ve been working on
        • Events, new technology?
    • Going broader
    • Recruiting
    • Increasing levels of service
    • Finding new partners
    • Going deeper
    • Improving education
    • Higher quality placements
    • New forms of civic work
    • Connecting & leveraging
    • Across campuses
    • Across partners
    • Across issues
    • Across projects
    Social Change Health Poverty Environment Education Reflection Readings Policy Non-profits Government Higher Educaton Communities Sharing Inspiration & What Works Connecting Service to Solutions Students From Best Practice to Common Practice Staff & Faculty Partners Elected Officials Policy Makers Building a movement: around civic engagement community building diversity international perspective spiritual exploration social justice
    • Going Broader
        • How can social media tools be used in the context of campus civic engagement? (Baseline Pre/Post Campus Survey, Focus Groups)
        • Can online lead to offline? (Online Student Survey, Progress Updates)
    Evaluation: What are we trying to learn?
    • Going Deeper
        • How/are students affected by their leadership role in an issue-based project using social media as an organizing tool? (Semesterly Pre/Post Online Student Leader Survey)
        • Do Community Partners feel better able to meet their mission as a result of grant activities? (Community Partner Surveys)
    Evaluation: What are we trying to learn?
    • Connecting & Leveraging
        • Does the use of social media by Bonner Programs connect people & organizations not previously connected? (Progress Updates, Student Leader Survey, Community Partner Surveys)
        • Can social media tools help to leverage higher education's assets for community partnerships? (Progress Updates, Community Partner surveys)
        • What social media tools are most effective when used by a campus at supporting service? Why? Under what conditions?  (Progress Updates, Conversations with Fdn staff, Focus Groups, Community Partner Surveys)
    Evaluation: What are we trying to learn?
      • Student Leader Surveys - Coordinated by CIRCLE, at the beginning and end of each semester starting in the Fall of 2009
      • Community Partner Surveys - June 2009*, Jan 2010*, June 2010*, Jan 2010 (each campus will do this twice: the final and only one of these asterisked dates)
      • Progress Updates -
          • Part 1 - LASSIE - Due to Corporation - June 2009, Jan 2010, June 2010, Jan 2011
          • Part 2 - Survey Monkey - Due June 2009, Jan 2010, June 2010, Jan 2011
      • Baseline Post-Survey (2011)
      • Discussion at SLI - June 2009, June 2010
    Evaluation: Proposed Timeline
      • LASSIE is CNCS’ program information collection system
      • See attachment that came in your email this morning
      • You will be asked to answer the questions on pages 4 to 11
      • Includes questions about WHO is doing service, WHAT service they are doing, and how many HOURS is being contributed
    Evaluation: Progress Update - Part #1: LASSIE
      • How LASSIE will work:
        • The system will be ready by early May
        • Ari and Abby will put your contact information into the online system
        • The system will email you a username and password
        • You can go into the system itself and complete the survey by June 1, 2009
        • The questions will match what you received today via email, so you know what will be asked
    Evaluation: Progress Update - LASSIE Continued
  • Evaluation: Progress Update - LASSIE Continued
      • Less Numbers, More Substance
      • Online at: http://www.surveymonkey.com/s.aspx?sm=_2bM3Jq2ArIuAwmBObSRjlIA_3d_3d
      • To be completed by June 1, 2009
      • Questions about how your use of social media is going, what are challenges that have arisen, etc.
      • Example: What factors are contributing to what you would deem as “successful” use of social media? What is contributing to making this successful strategy possible? (Example: there’s a student who is taking on the technical coordination. This student wouldn’t be able to do this if we did not have the funds to pay them.)
    Evaluation: Progress Update - Part #2: Survey Monkey
  • Evaluation: Progress Update - Part #2: Survey Monkey
      • Focused on:
            • Understanding how the issue-based project is contributing to their mission
            • How using social media is working
            • Whether the project is developing new or stronger connections for them (to students, other orgs, others on campus, etc.)
            • Whether the project (or any indirect result of it) is leveraging additional resources for the organization
    Evaluation: Community Partner Survey
      • The partners from 4-5 campuses will be surveyed this May
      • Consent will be required
      • It will be short!!!
      • Question: If we offer that people can either complete an online survey OR be mailed a survey, will that work?
    Evaluation: Community Partner Survey - Continued
          • Update
          • Questions?
          • Other comments
    SLI Check-In
          • General Questions?
          • Suggestions for Call Topics, or other Serve 2.0 campus networking ideas?
          • Other comments
    Ideas for the Future