Successful web projects
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Successful web projects

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The presentation talks about the various elements which are required to achieve successful projects for web-customers.

The presentation talks about the various elements which are required to achieve successful projects for web-customers.

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Successful web projects Presentation Transcript

  • 1. Successful Web-Projects, Web-Portals or private sites Kontakt Creating a website with Joomla is as easy as having fun adding Think Network GmbH your pictures to Flickr or editing and publishing your videos with Rüdesheimer Str. 15 80686 München your Mac. You just do it and it is there. The easy of use the Joomla Telefon: +49.89.55271433 CMS provides is amazing and for professional web solution www.ThinkNetwork.com developers scary. How often have you already heard the question: "It's so easy even my son can do it and for this you want so much money?". This session is directed to customers as well as web agencies and solution developers and will explain common pitfalls and wrong assumptions while preparing and planing your web based projects. 30. Mai. 2010 © Think Network GmbH, München. Alle Rechte vorbehalten 1
  • 2. Overview 1. Let‘s start at the beginning 2. CMS Solutions 3. The different roles 4. How to implement 5. Are we done? 30. Mai. 2010 © Think Network GmbH, München. Alle Rechte vorbehalten 2
  • 3. CMS Solutions are the key? ! World wide there are more than 1000 different CMS solutions ! Additionally you will find far more individual solutions ! There is a difference between - Enterprise Content Management - Web Content Management ! There are many solutions but which one fits? 30. Mai. 2010 © Think Network GmbH, München. Alle Rechte vorbehalten 3
  • 4. Content = Articles, or is this something different? 30. Mai. 2010 © Think Network GmbH, München. Alle Rechte vorbehalten 4
  • 5. Content = Articles, or is this something different? 30. Mai. 2010 © Think Network GmbH, München. Alle Rechte vorbehalten 4
  • 6. Content = Articles, or is this something different? 30. Mai. 2010 © Think Network GmbH, München. Alle Rechte vorbehalten 4
  • 7. Content = Articles, or is this something different? 30. Mai. 2010 © Think Network GmbH, München. Alle Rechte vorbehalten 4
  • 8. Content = Articles, or is this something different? 30. Mai. 2010 © Think Network GmbH, München. Alle Rechte vorbehalten 4
  • 9. Content = Articles, or is this something different? 30. Mai. 2010 © Think Network GmbH, München. Alle Rechte vorbehalten 4
  • 10. What‘s roles and responsibilities within the project? 30. Mai. 2010 © Think Network GmbH, München. Alle Rechte vorbehalten 5
  • 11. What‘s roles and responsibilities within the project? Idea & Implementation 30. Mai. 2010 © Think Network GmbH, München. Alle Rechte vorbehalten 5
  • 12. What‘s roles and responsibilities within the project? Idea & Implementation Articles & Pictures 30. Mai. 2010 © Think Network GmbH, München. Alle Rechte vorbehalten 5
  • 13. What‘s roles and responsibilities within the project? Idea & Implementation Articles & Pictures Editing & Structure 30. Mai. 2010 © Think Network GmbH, München. Alle Rechte vorbehalten 5
  • 14. What‘s roles and responsibilities within the project? Idea & Implementation Articles & Pictures Editing & Structure Workflow & Administration 30. Mai. 2010 © Think Network GmbH, München. Alle Rechte vorbehalten 5
  • 15. What the CMS can‘t do for you ! Create innovative content ! Optimize the integration of media, structure and people ! There is no CMS for all requirements ! Not all CMS are the solution for your requirements ! CMS solutions are more often than we expect 30. Mai. 2010 © Think Network GmbH, München. Alle Rechte vorbehalten 6
  • 16. Implement your websites the easy way ! Don‘t treat your website project differently ! Use the advantages of the technology ! Get it done and visible 30. Mai. 2010 © Think Network GmbH, München. Alle Rechte vorbehalten 7
  • 17. Separation between navigation & content ! Use paper and pencil ! Think about your content ! Think about your navigation 30. Mai. 2010 © Think Network GmbH, München. Alle Rechte vorbehalten 8
  • 18. Borders in our mind 30. Mai. 2010 © Think Network GmbH, München. Alle Rechte vorbehalten 9
  • 19. Borders in our mind 30. Mai. 2010 © Think Network GmbH, München. Alle Rechte vorbehalten 9
  • 20. Buzz - Words ! SEO: Search Engine Optimization ! Analytics ! Usability ! UI: User Interface ! AdWords ! AdSense ! Social Marketing ! Blogger & Press Relationships Quelle: http://seo-dns.com/en/sem/seo/ 30. Mai. 2010 © Think Network GmbH, München. Alle Rechte vorbehalten 10
  • 21. Are we done? ! There must be always one person in charge of the content ! Try to get a consistent layout, image styles and ! Implementing your website will not stop after it is released! ! Your design will become old - your content not ! Pay attention to your users and the people talking about your website 30. Mai. 2010 © Think Network GmbH, München. Alle Rechte vorbehalten 11
  • 22. Vielen Dank Questions? Answers ... more? alex.kempkens@thinknetwork.com http://twitter.com/akempkens https://www.xing.com/profile/Alex_Kempkens 30. Mai. 2010 © Think Network GmbH, München. Alle Rechte vorbehalten 12