Mobile User Experience & Monetizing


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seminar ELINFO COMPETETITION 2013 “Kontribusi Teknologi untuk Kemajuan Pendidikan Indonesia” Universitas Negeri Yogyakarta.

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Mobile User Experience & Monetizing

  1. 1. Mobile UX & Monetizing Presented By ARIF AKBARUL HUDA Friday, 1 Desember 2013 @UNY
  2. 2. Arif Akbarul Huda Penulis Mobile Apps Developer (android) Trainer @omayib 75278432
  3. 3. Recommended for you Available on book store Coming soon beginning 2014
  4. 4. Smartphone?
  5. 5. Key Smartphone Features Operating System Apps High-speed data access Messaging high-resolution touchscreens and web browsers sensors
  6. 6. ABOUT FACT
  7. 7. 91% of all people on earth have a mobile phone 56% of people own a smart phone 50% of mobile phone users, use mobile as their primary Internet source 80% of time on mobile is spent inside apps 72% of tablet owners purchase online from their tablets each week Source :
  8. 8. which better?
  9. 9. The winner !
  10. 10. Android version
  11. 11. new KitKat Host Card Emulation for NFC Printing framework Storage access framework Low-power sensors SMS provider Full-screen Immersive mode Transitions framework Chromium WebView Screen recording RenderScript NDK Bluetooth HOGP and MAP IR Blasters Closed captioning settings RTL features Security enhancements Tools for analyzing memory use
  12. 12. How to start building mobile apps ?
  13. 13. Kind of apps,_HTML5,_or_Hybrid:_Understanding_Your_Mobile_Application_Development_Options
  14. 14. Development environment
  15. 15. Best practice : learning by example web | | and more..... Ebook book |
  16. 16. SHARE IT!
  17. 17. Mobile UI & UX
  18. 18. Which look better ?
  19. 19. components mobile user experience
  20. 20. Functionality ● ● ● Prioritize and present core features Offer relevant mobile-only functionality (ex barcode scanning and image recognition) Ensure that fundamental features and content are optimized for mobile Information Architecture ● ● ● Present links to the main features and content on the landing page, prioritized according to the user’s needs Enable mobile users to navigate to the most important content and functionality in as few taps or key presses as possible Use concise, clear, consistent and descriptive labels for navigation items and links
  21. 21. Content ● ● Ensure that content is mobile appropriate ( Image size ) Ensure that primary content is presented in a format supported on the target device ( no flash download) Design ● ● ● ● Remember the sayings “Mobilize, don’t miniaturize” Design for glanceability and quick scanning Maintain visual consistency with other touchpoints and experiences Consider both portrait and landscape orientations in the design process
  22. 22. User Input ● ● ● Limit input to essential fields Display default values wherever possible Match to keyboard type
  23. 23. Mobile Context ● ● ● Use device features and capabilities to anticipate and support the user’s context of use Accommodate for changes in context based on the time of day and when the user is using the app Use location to identify where the user is and to display relevant nearby content and offers
  24. 24. Mobile Monetize ?
  25. 25. Contoh revenue admobs
  26. 26. Promo …
  27. 27. Recommended Apps for you!