Your SlideShare is downloading. ×
Five Common Challenges in Blogging and How to Overcome Them
Five Common Challenges in Blogging and How to Overcome Them
Five Common Challenges in Blogging and How to Overcome Them
Five Common Challenges in Blogging and How to Overcome Them
Five Common Challenges in Blogging and How to Overcome Them
Five Common Challenges in Blogging and How to Overcome Them
Five Common Challenges in Blogging and How to Overcome Them
Five Common Challenges in Blogging and How to Overcome Them
Five Common Challenges in Blogging and How to Overcome Them
Five Common Challenges in Blogging and How to Overcome Them
Five Common Challenges in Blogging and How to Overcome Them
Five Common Challenges in Blogging and How to Overcome Them
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×
Saving this for later? Get the SlideShare app to save on your phone or tablet. Read anywhere, anytime – even offline.
Text the download link to your phone
Standard text messaging rates apply

Five Common Challenges in Blogging and How to Overcome Them

1,901

Published on

Published in: Technology, Business
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
1,901
On Slideshare
0
From Embeds
0
Number of Embeds
1
Actions
Shares
0
Downloads
7
Comments
0
Likes
0
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide

Transcript

  • 1. Five Common Challenges to Starting and Maintaining a Blog
    • And how you can overcome them
    1
  • 2. OVERVIEW OF PRESENTATION
    • Benefits of Blogging
    • What a Blog Is NOT
    • Five Common Challenges
    • Blogs to Get You Started
    2
  • 3. THE BENEFITS OF BLOGGING
    • Improve your search engine rankings
    • Provide meaningful insight to who you are
    • Establish yourself as a thought leader in your field
    • Build a stronger network
    • Increase opportunities for professional development
    3
  • 4. WHAT A BLOG IS NOT
    • A place for rants and raves
    • A replacement for offline efforts
    • A monologue
    • A tool for everyone
    4
  • 5. COMMON CHALLENGES
    • “ I don’t have anything to write about!”
    • ~Narrow topics/themes based on passion, expertise, audience, and goals
    • ~Read and engage other blogs in your field
    • ~Start with smaller posts
    • Resource: Choosing topics for your next blog post
    • http://www.problogger.net/archives/2008/08/14/how-to-choose-a-topic-for-your-next-blog-post/
    5
  • 6. COMMON CHALLENGES
    • “ I don’t have time to write!”
    • ~Be consistent
    • ~Diversify the kinds of posts you write
    • ~Use other forms of social media for presence
    • ~Do multiple posts at once
    • ~Schedule posts ahead of time
    • Resource: 6 ways to constantly produce quality blog content
    • http://www.socialmediaexaminer.com/6-ways-to-constantly-produce-quality-blog-content/
    6
  • 7. SAMPLE BLOGGING SCHEDULE 7 Plot on a 30 day calendar and pay attention to themes and events that may alter this schedule. Type of Post Type of Content Frequency Tasks Required Interview ~Young social change leader ~Thought leader 1x/month ~Generating list of potential interviews and questions related to their position and interest Recap/Review ~Events ~Resources 1x/month News/Notes ~Interesting links 2x/month Guest posts ~Issue affecting young people in public service ~How-Tos in social media, career development ~Events or Resources 1x/month ~Criteria for participation? ~Contacting people for involvement Editorials ~Issue affecting young people in public service ~How-Tos in social media, career development ~Events or Resources 1x/month ~Staying on top of events/issues ~Blocking out time to write
  • 8. COMMON CHALLENGES
    • “ I’m not going to have any readers.”
    • ~Make it easy to read and share
    • ~Participate in or start blog related projects
    • ~Market your blog
    • ~Link to your work and the work of others
    • Resource: 19 tips for increasing traffic to your blog
    • http://www.socialmediaexaminer.com/19-tips-for-driving-traffic-to-your-blog/
    8
  • 9. COMMON CHALLENGES
    • “ How will I know this is worth it anyway?”
    • Set up tangible measures for yourself based on personal branding goals
    • ~Professional opportunities to speak or consult
    • ~Retweets or shares of posts
    • ~Connections you make offline
    • Resource: The Journalist’s Guide to Maximizing Social Media ROI http://mashable.com/2009/12/02/personal-social-media-roi/
    9
  • 10. COMMON CHALLENGES
    • “ This technology is way over my head!”
    • ~Choosing a platform is mainly about personal preference
    • ~Play around but start small
    • ~Free online tutorials
    • Resource: Blog basics for beginners http://www.blogbasics.com/beginner-tutorials.php
    10
  • 11. BLOGS TO GET YOU STARTED
    • Nonprofit.alltop.com
    • Individual Public Service Bloggers
      • rosettathurman.com | nonprofit and social justice leadership
        • http://www.rosettathurman.com/2010/06/32-nonprofit-philanthropy-blogs-written-by-people-of-color/
      • blackgivesback.com | philanthropy
      • beth.typepad.com | social media and technology
      • createquity.com | art and social justice
      • joannejacobs.com | education
    • The Art of Blogging
      • Problogger.com | http://www.problogger.net/how-to-write-great-blog-content/ | http://www.problogger.net/archives/category/31-days-to-building-a-better-blog/
      • Menwithpens.com
    11 Want more? Look at the links/blogroll sections of these blogs!
  • 12. CONTACT
    • Allison Jones
    • -----
    • social media | social justice | millenial leadership
    • http://www.allisonj.org
    • [email_address]
    12

×