New Frontier: Web Based Software and Free Digital Storage It’s web-based and it’s free

Why is everything free? Advertising, Marketing, Branding and Brand Extension 2 tiers of service: Free > ads ---- Paid > no ads Software as a Service (SaaS) model What’s Hot & What’s Not: Trends in Technologies and Services in Libraries ARLIS/NA May 4, 2008 75% of all U.S. Adults, 92% of all 18-29 year olds* *Pew Internet & American Life Project: Who’s online http://www.pewinternet.org/trends/User_Demo_2.15.08.htm

Advertising, Marketing, Branding and Brand Extension

What’s Hot & What’s Not: Trends in Technologies and Services in Libraries ARLIS/NA May 4, 2008 More Power = More More speed Excess capacity The ability to offer larger scale services

It is frequently referred to as Cloud Computing but the definition of just what is exactly is in flux. All this power gives rise to multiple uses for all this computing power. A capacity for widely distributed networks, supplying supercomputer access through the internet is the most general definition. What’s Hot & What’s Not: Trends in Technologies and Services in Libraries ARLIS/NA May 4, 2008

It enabled the creation of free to the consumer content based information services such as: Google Books, Flickr, iTunes, Internet Archive and YouTube Added capacity in the various datacenters has created ever cheaper storage. One of the offshoots of this technology is a transformation of software into web-based applications. What’s Hot & What’s Not: Trends in Technologies and Services in Libraries ARLIS/NA May 4, 2008

The ability to word process, edit images and store personal data and information will transform how we use the internet. We can become cyber-nomads. Without any tangible personal financial investment. What’s Hot & What’s Not: Trends in Technologies and Services in Libraries ARLIS/NA May 4, 2008

http://digitaldaily.allthingsd.com/20071218/saas-study/ What’s Hot & What’s Not: Trends in Technologies and Services in Libraries ARLIS/NA May 4, 2008

Web-Based Email What’s Hot & What’s Not: Trends in Technologies and Services in Libraries ARLIS/NA May 4, 2008

Word Processing Google http://docs.google.com/ Zoho http://www.zoho.com/ Star Office (download needed, through Google Pack) What’s Hot & What’s Not: Trends in Technologies and Services in Libraries ARLIS/NA May 4, 2008

Google http://docs.google.com/

Zoho

http://www.zoho.com/

Star Office (download needed, through Google Pack)

What’s Hot & What’s Not: Trends in Technologies and Services in Libraries ARLIS/NA May 4, 2008 3 Products Offered Workspace

What’s Hot & What’s Not: Trends in Technologies and Services in Libraries ARLIS/NA May 4, 2008 Products Offered Storage

What’s Hot & What’s Not: Trends in Technologies and Services in Libraries ARLIS/NA May 4, 2008 pack.google.com Products Offered

Image Editing What’s Hot & What’s Not: Trends in Technologies and Services in Libraries ARLIS/NA May 4, 2008 See: http://tinyurl.com/4wg43l

Storage http:// www.getgspace.com/index.html Gspace – Firefox extension What’s Hot & What’s Not: Trends in Technologies and Services in Libraries ARLIS/NA May 4, 2008 http:// skydrive.live.com / http:// www.fileqube.com / http:// www.flipdrive.com /

http:// www.getgspace.com/index.html

Gspace – Firefox extension

What’s Hot & What’s Not: Trends in Technologies and Services in Libraries ARLIS/NA May 4, 2008 Proceed with Caution Free isn’t Free Read the Service Agreements and Privacy Policies Look for Opt-in and Opt-out buttons during sign-up Create a separate email address/es POOF!

http://tinyurl.com/5jcvfu or http:// www.smpl.org/classes/WebImageEditing/ARLISCites.htm For links and citations go to: Adina Lerner Santa Monica Public Library [email_address]