Search Engine Optimization (SEO) Services

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    Search Engine Optimization (SEO) Services - Presentation Transcript

    1. New Media Planman Technologies
      • Search Engine Optimization
      • http://newmedia.planmantechnologies.com
    2. What is SEO?
      • Search Engine Optimization (SEO):
      • Search Engine Optimization means that your site will be make it possible for Search Engines to index and rank it. SEO expert will help your website to improve visibility in Search Engines and generate good ranking result in the search engines e.g. Google, Yahoo etc. Also help to generate traffic on website through SEO.
    3. Benefits
      • Promoting better brand visibility.
      • Increasing visitors, clients and business queries.
      • Cost-effective rates and high Return of Investment (ROI)
      • Making your website both search engine friendly and user friendly
      • Increasing target audience accessibility
      • Providing content rich websites that are attractive to both search engines and customers.
    4. Techniques
      • Keyword Phrases
      • Keyword Density
      • Title & Meta Description Tag
      • Keywords Tag
      • Alt Tags
      • Heading Tag
      • Quality Content
    5. Keyword Phrases
      • Keywords should not really be called keywords though, they should actually be called keyphrases
      • Whenever people search these types of search in Google, Yahoo, MSN etc. “Car Repair Delhi”, “Travel to India”, “SEO Services” these are keyword phrases”
    6. Search of Keyword Phrase
      • Keyword search in Search Engine
    7. Natural and Paid Search
    8. Overview of SEO Services
      • Keyword Research Tool
      • Search Search Engine/Directory Submissions
      • Link Building Services
    9. Keyword Research Tool
      • The Keywords research Tool will help you research appropriate word and phrases to include your web pages meta tags and body text.
      • There are lots of tool with the help of we can research our website keywords
      • Example: Wordtracker , Adword Keyword Suggestion tool
    10. Keyword Research Tool
      • Wordtracker Tool: We can use this tool for selection of keywords for website.
      • Bellow mentioned example how we can choose keywords
    11. Example of Keywords Selection Tool
      • Wordtracker keyword tool
    12. Adword Keyword Tool
      • Advantages
      • Free!
      • Data is from a large sample of Internet searches (including all searches on Yahoo!)
      • Disadvantages
      • Variations of keywords are aggregated (e.g. verb tenses, plural & singular, misspellings)
      • Only a month’s data. No historical archives.
    13. Adword Keywords Suggestion Tool
      • Selection of Keywords
    14. Adword Keywords Suggestion Tool
      • Search your keyword related to your website services in the tool will show you number of traffic with keywords. You have to select right keywords for your website. Wrong keywords make you loss. Extra take care while keywords selection.
    15. Adword Keywords Suggestion Tool
      • Adword keywords suggestion
    16. Search Engines/Directories Submission
      • Example : How to submit Urls in the Search engine and directories.
      • Example of Google.com
      • Please note : Only the top-level page from a host is necessary; you do not need to submit each individual page. Our crawler, Googlebot, will be able to find the rest. Google updates its index on a regular basis, so updated or outdated link submissions are not necessary. Dead links will 'fade out' of our index on our next crawl when we update our entire index.
    17. Search Engines/Directories Submission
      • Submission: Website Url
    18. Directories Submission
      • Directories submission
    19. Link Building Services
      • Link Quality vs Quantity: Link quality is far more important than link quantity; however, as long as the links get indexed any link will likely help make your site seem more authoritative to search engines such as Google and Yahoo!. Reciprocal Link Requests: Most people who request link exchanges are not worth exchanging links with. One Way Links: Directory links, press releases, and related website links can help you build an effective linking campaign without the worries associated with exchanging links with sketchy sites.
    20. Link Building Report
      • Example:
    21. Ranking and Traffic Report
      • Example:
    22. Thanks
      • http://newmedia.planmantechnologies.com

    + ajitchauhanajitchauhan, 8 months ago

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