Opportunities within Indian Web Aji Issac Mathew Founder, TechShu.com & SEOforClients.com
Let’s not get web wrong <ul><li>It is not just for content </li></ul><ul><li>It is not only about websites </li></ul><ul><...
It is also about <ul><li>Web products </li></ul><ul><li>Web (Networked) </li></ul><ul><li>Beyond PC (Mobile/HandHeld devic...
Understand Web for Web Innovations <ul><li>Connected (Amazingly, do we have another network like web) </li></ul><ul><li>Te...
Crazy buzzer <ul><li>It spreads much faster, making..breaking companies/ideas/.. </li></ul><ul><li>Easy to create buzz </l...
Web is Gold rush <ul><li>Jeff Bezos, Amazon </li></ul><ul><li>Web …. is like 1802 Hurley washing machine </li></ul><ul><li...
Where is the scope of innovation? <ul><li>Filling gap – fulfilling needs & wants, providing solutions (that was previously...
Secret/Myths <ul><li>Cost? </li></ul><ul><li>Technology? </li></ul><ul><li>Knowledge intense? </li></ul><ul><li>Right time...
India Disadvantage <ul><li>Low access to Mentors </li></ul><ul><li>Funds (no/ may be) </li></ul><ul><li>Low Tech community...
India Advantage <ul><li>Undiscovered Local problems </li></ul><ul><li>Successful online business models (Offline / US ) </...
TechShu.com & SEOforClients.com - 360* Web Solutions
TechShu.com & SEOforClients.com - 360* Web Solutions
Setting up a web solution <ul><li>Identify the Problem & Solution </li></ul><ul><li>Requirement: </li></ul><ul><ul><li>Web...
<ul><li>Website </li></ul><ul><ul><li>Domain </li></ul></ul><ul><ul><li>Hosting </li></ul></ul><ul><ul><li>CMS (open sourc...
<ul><li>Promotion </li></ul><ul><ul><li>Search Engine (Organic & PPC) </li></ul></ul><ul><ul><li>Paid Ads (PPC & Others) <...
In Kolkata <ul><li>Startup Saturdays </li></ul><ul><li>OCC </li></ul><ul><li>TIE </li></ul><ul><li>Seeders </li></ul><ul><...
<ul><li>Q & A </li></ul>Thanks, Aji Issac (AjiNIMC) Founder, SEOforClients.com & TechShu.com www.LPIIT.com   - Making you ...
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Let’s Not Get Web Wrong - Opportunities within Indian Web

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This is presentation by AjiNIMC (Founder, TechShu and SEOforClients.com) at BCET during eWeek (Entrepreneurship Week - India, Feb 6-13, 2010)

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Let’s Not Get Web Wrong - Opportunities within Indian Web

  1. 1. Opportunities within Indian Web Aji Issac Mathew Founder, TechShu.com & SEOforClients.com
  2. 2. Let’s not get web wrong <ul><li>It is not just for content </li></ul><ul><li>It is not only about websites </li></ul><ul><li>It is not only about global solutions </li></ul><ul><li>It is not only about PCs </li></ul><ul><li>And a lot other things by which you limit web </li></ul>
  3. 3. It is also about <ul><li>Web products </li></ul><ul><li>Web (Networked) </li></ul><ul><li>Beyond PC (Mobile/HandHeld devices) </li></ul><ul><li>Community </li></ul><ul><li>Faster & Easy Transaction </li></ul><ul><li>Recommendation/Info analysis </li></ul>TechShu.com & SEOforClients.com - 360* Web Solutions
  4. 4. Understand Web for Web Innovations <ul><li>Connected (Amazingly, do we have another network like web) </li></ul><ul><li>Technology Layer / Interface Layer (both optional) </li></ul><ul><li>On-demand / Pushy (both options) </li></ul><ul><li>Easy to Use </li></ul><ul><li>Search across Web </li></ul><ul><li>Growing / Will it ever Die? </li></ul><ul><li>Sharing is Easy, Easier and Easiest </li></ul>TechShu.com & SEOforClients.com - 360* Web Solutions
  5. 5. Crazy buzzer <ul><li>It spreads much faster, making..breaking companies/ideas/.. </li></ul><ul><li>Easy to create buzz </li></ul>TechShu.com & SEOforClients.com - 360* Web Solutions
  6. 6. Web is Gold rush <ul><li>Jeff Bezos, Amazon </li></ul><ul><li>Web …. is like 1802 Hurley washing machine </li></ul><ul><li>Let’s forget Gold for this presentation and focus on 1802 Hurley washing machine </li></ul>TechShu.com & SEOforClients.com - 360* Web Solutions
  7. 7. Where is the scope of innovation? <ul><li>Filling gap – fulfilling needs & wants, providing solutions (that was previously difficult to solve) </li></ul><ul><li>Improving existing solutions </li></ul><ul><li>Understanding new problems & solving it </li></ul><ul><li>Tech stuffs has low life cycle </li></ul><ul><li>Local </li></ul><ul><li>Awareness </li></ul><ul><li>Welfare, Gov, School/College, consumer, everywhere. </li></ul>TechShu.com & SEOforClients.com - 360* Web Solutions
  8. 8. Secret/Myths <ul><li>Cost? </li></ul><ul><li>Technology? </li></ul><ul><li>Knowledge intense? </li></ul><ul><li>Right time? Not for students? </li></ul>TechShu.com & SEOforClients.com - 360* Web Solutions
  9. 9. India Disadvantage <ul><li>Low access to Mentors </li></ul><ul><li>Funds (no/ may be) </li></ul><ul><li>Low Tech community </li></ul><ul><li>Low innovation at Corporate level (its changing) </li></ul>TechShu.com & SEOforClients.com - 360* Web Solutions
  10. 10. India Advantage <ul><li>Undiscovered Local problems </li></ul><ul><li>Successful online business models (Offline / US ) </li></ul><ul><li>Low cost </li></ul><ul><li>Plenty, Plenty and Plenty of Gold </li></ul>TechShu.com & SEOforClients.com - 360* Web Solutions
  11. 11. TechShu.com & SEOforClients.com - 360* Web Solutions
  12. 12. TechShu.com & SEOforClients.com - 360* Web Solutions
  13. 13. Setting up a web solution <ul><li>Identify the Problem & Solution </li></ul><ul><li>Requirement: </li></ul><ul><ul><li>Website (Interface) </li></ul></ul><ul><ul><li>Backend </li></ul></ul><ul><ul><li>Promotion </li></ul></ul><ul><ul><li>Extending the website (Devices/web platforms like FB) </li></ul></ul>TechShu.com & SEOforClients.com - 360* Web Solutions
  14. 14. <ul><li>Website </li></ul><ul><ul><li>Domain </li></ul></ul><ul><ul><li>Hosting </li></ul></ul><ul><ul><li>CMS (open source Wordpress, joomla, drupal) </li></ul></ul><ul><ul><li>JS/CSS/HTML </li></ul></ul><ul><li>Backend </li></ul><ul><ul><li>PHP / DotNet / C / Python / Perl </li></ul></ul><ul><ul><li>MySQL/Any DB </li></ul></ul><ul><ul><li>API & more … </li></ul></ul>TechShu.com & SEOforClients.com - 360* Web Solutions
  15. 15. <ul><li>Promotion </li></ul><ul><ul><li>Search Engine (Organic & PPC) </li></ul></ul><ul><ul><li>Paid Ads (PPC & Others) </li></ul></ul><ul><ul><li>Affiliate marketing </li></ul></ul><ul><ul><li>Social Media </li></ul></ul><ul><ul><li>Brokers / Reviews </li></ul></ul><ul><ul><li>Best Promotion (Viral / Integrated, informational) </li></ul></ul>TechShu.com & SEOforClients.com - 360* Web Solutions
  16. 16. In Kolkata <ul><li>Startup Saturdays </li></ul><ul><li>OCC </li></ul><ul><li>TIE </li></ul><ul><li>Seeders </li></ul><ul><li>Many more …. </li></ul><ul><li>Come, discuss, get mentors, get funds, get incubators, get support & GROW </li></ul>TechShu.com & SEOforClients.com - 360* Web Solutions
  17. 17. <ul><li>Q & A </li></ul>Thanks, Aji Issac (AjiNIMC) Founder, SEOforClients.com & TechShu.com www.LPIIT.com - Making you ready for IT, practical classes TechShu.com & SEOforClients.com - 360* Web Solutions

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