We create executive sales presentations for
smaller companies looking to win large
customers.




                Winning ...
A little introduction...

Many small-to-medium-sized
businesses (SMBs) struggle
with selling to the Fortune 1,000,
the fol...
Meet Michael Scott, Regional Sales Manager




Dunder Mifflin and
Michael Scott
(Steve Carrell) are
from hit sitcom
The Of...
Meet Michaelʼs Sales Challenge



                          Michael MUST win the
                          $100K Atlanta C...
Meet Michael's Worst Nightmare


Katherine Stone,
Atlanta Colaʼs Director
of Paper Purchasing.
Sheʼs stressed and
yells at...
Meet Michael's Options

  1                             2




      Create Presentation            Hire The Agile
      Mi...
What's the
difference?


          © 2010 The Agile Institute | www.theagileinstitute.com   7
Let's find out (1 of 2)


               1




                       Create
                    Presentation


          ...
The Result
 Wasting                                                                   Message
most viewed                 ...
The Result

                         We're the best


       • We use DTPA in our paper

      • We have lowest prices in ...
Let's find out (2 of 2)


              2




                   Hire Agile

                          © 2010 The Agile In...
The Result                 Main idea in most                               Direct customer
                             vi...
The Result
   We offer the greatest value
   Research says we can save you 89% more.

     Customers save nearly twice as ...
Why the
difference?


      © 2010 The Agile Institute | www.theagileinstitute.com   14
We have a unique set of communication
  skills...

Information
   Design
                        Sales &
                 ...
...and the tools, people, and experience to create
     presentations that win MORE business.
  We have the best research ...
Want to Give Us a Try?
If so, take The Agile CVD Challenge™. Send us a presentation
  for FREE improvement tips and how we...
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Winning the BIG Sale (Keynote)

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  • Winning the BIG Sale (Keynote)

    1. 1. We create executive sales presentations for smaller companies looking to win large customers. Winning the BIG Sale. © 2010 The Agile Institute | www.theagileinstitute.com
    2. 2. A little introduction... Many small-to-medium-sized businesses (SMBs) struggle with selling to the Fortune 1,000, the following, we hope, is a funny look at how we can help.
    3. 3. Meet Michael Scott, Regional Sales Manager Dunder Mifflin and Michael Scott (Steve Carrell) are from hit sitcom The Office. © 2010 The Agile Institute | www.theagileinstitute.com 3
    4. 4. Meet Michaelʼs Sales Challenge Michael MUST win the $100K Atlanta Cola contract to save his branch. © 2010 The Agile Institute | www.theagileinstitute.com 4
    5. 5. Meet Michael's Worst Nightmare Katherine Stone, Atlanta Colaʼs Director of Paper Purchasing. Sheʼs stressed and yells at salespeople who waste her time. © 2010 The Agile Institute | www.theagileinstitute.com 5
    6. 6. Meet Michael's Options 1 2 Create Presentation Hire The Agile Michaelʼs team Institute creates the sales Our team creates the presentation. sales presentation. © 2010 The Agile Institute | www.theagileinstitute.com 6
    7. 7. What's the difference? © 2010 The Agile Institute | www.theagileinstitute.com 7
    8. 8. Let's find out (1 of 2) 1 Create Presentation © 2010 The Agile Institute | www.theagileinstitute.com 8
    9. 9. The Result Wasting Message most viewed not customer area focused We're the best Not clear why this matters • We use DTPA in our paper • We have lowest prices in the world Not believable • We are #1 in customer service Who says so even if true Distracting designs Hard to read colors © 2010 The Agile Institute | www.theagileinstitute.com 9
    10. 10. The Result We're the best • We use DTPA in our paper • We have lowest prices in the world • We are #1 in customer service THIS PRESENTATION MIGHT COST MICHAEL THE SALE...AND HIS JOB! © 2010 The Agile Institute | www.theagileinstitute.com 10
    11. 11. Let's find out (2 of 2) 2 Hire Agile © 2010 The Agile Institute | www.theagileinstitute.com 11
    12. 12. The Result Main idea in most Direct customer viewed area benefit We offer the greatest value Research & Research says we can save you 89% more. Analysis support Customers save nearly twice as message much when they switch to Dunder 89% Less distracting design Dunder Savings Source: 3rd party study © 2010 The Agile Institute | www.theagileinstitute.com 12
    13. 13. The Result We offer the greatest value Research says we can save you 89% more. Customers save nearly twice as much when they switch to Dunder 89% Savings Dunder Source: 3rd party study This presentation has a better chance of impressing Katherine, winning the sale...and saving Michaelʼs branch. © 2010 The Agile Institute | www.theagileinstitute.com 13
    14. 14. Why the difference? © 2010 The Agile Institute | www.theagileinstitute.com 14
    15. 15. We have a unique set of communication skills... Information Design Sales & Marketing Research & Plain Analysis Language Writing Graphic Design © 2010 The Agile Institute | www.theagileinstitute.com 15
    16. 16. ...and the tools, people, and experience to create presentations that win MORE business. We have the best research tools, such as Dun & Brad Street, Bloomberg, and Lexus Nexis, to give credible support to your sales message. Our team consists of researchers, consultants, writers, information designers, and graphic artists - the skills you need to make your presentation better than your competitors. From our experience creating hundreds of presentations, we’ve developed a unique method (The CVD Method™) that has helped clients win over $5 million worth of business - and yes we can give references. © 2010 The Agile Institute | www.theagileinstitute.com 16
    17. 17. Want to Give Us a Try? If so, take The Agile CVD Challenge™. Send us a presentation for FREE improvement tips and how we may be able to help you win millions more in large customer sales. Yes No Email a sales Email us presentation. feedback. Click aj@theagileinstitute.com © 2010 The Agile Institute | www.theagileinstitute.com 17

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