New product development

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A new approach on delivering the concept

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New product development

  1. 1. The Relationship New Product Development AJ GUINTO
  2. 2.  You are the company CompanyThe Company
  3. 3.  The Heart is the relationship that you have to keep with.. Company ProfitabilityThe Company on InnovationImperative
  4. 4.  Your client (The Woman) Company Customer Profitability The Relationship
  5. 5.  Before you make any move, you ask yourself, do I have the budget for it? BudgetBudgeting For New ProductDevelopment
  6. 6.  Am I Responsible Enough? Budget OrganizationOrganizing New ProductDevelopment
  7. 7. Budget BF & GF OrganizationManaging The DevelopmentProcess
  8. 8.  You Consult with Others Interact With Others BF & GFManaging The DevelopmentProcess: Idea Generation
  9. 9.  Think Twice! Interact With Others BF & GF Creativity TechniquesManaging The DevelopmentProcess: Idea Generation
  10. 10.  Think Twice! Interact With Others ENGAGEMENT BF & GF Creativity TechniquesManaging The DevelopmentProcess: Concept Development
  11. 11.  Plan Your Approach! Market Strategy ENGAGEMENT BF & GFManaging The DevelopmentProcess: Concept To Strategy
  12. 12.  Is It Worth it? Business Analysis Market Strategy ENGAGEMENT BF & GFManaging The DevelopmentProcess: Concept To Strategy
  13. 13.  Buy The Ring>Give The Ring> Propose! ENGAGEMENT BF & GF ProductManaging The Development Process:Development To Commercialization
  14. 14.  Buy The Ring>Give The Ring> Propose! adoption ENGAGEMENT BF & GF ProductThe Consumer: Adoption Process
  15. 15. adoption MARRIAGE ENGAGEMENT BF & GF ProductNew Product Development
  16. 16. adoption MARRIAGE ENGAGEMENT BF & GF ProductNew Product Development
  17. 17. adoption FAMILY MARRIAGE ENGAGEMENT BF & GF ProductNew Product Development
  18. 18. adoption RETIREMENT FAMILY MARRIAGE ENGAGEMENT BF & GF ProductNew Product Development
  19. 19. DEATH adoption GROWING OLD FAMILY MARRIAGE ENGAGEMENT BF & GF ProductNew Product Development
  20. 20. Company Customer ProfitabilityNew Product Development: Innovation Imperative

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