Crowdsourcing Information in the Era of Web 2.0 - Unicef Innovation Mobile Active

Crowdsourcing Information in the era of Web 2.0 by Ayman Itani aitani@gmail.com on December 2009

Total Mobile Subscribers (Millions) Sources: ITU, Operators, IHS Global Insight

Total Broadband Subscribers (Thous.) Sources: ITU, Operators, IHS Global Insight

Citizen Contribution: Numbers + Entry Modes growth in # of mobile phone subscribers growth in # of broadband subscribers Web 2.0 : Multiple Modes of Entry/Exit: real-time messaging (twitter, sms,...) facebook blogs and feeds email voice

What to Look For In A Platform (build / buy) CALL SMS ( low - fi ) Platform CALL SMS

Case Study 1: Flutracker Rhizalabs: Efforts to Launch: 48 hrs Avg visitors per DAY: 100K User Reps: 80K 192 countries 6 days b4 CDC embedded in 600 news sites Source: flutracker.rhizalabs.com

Case Study 1: Flutracker Rhizalabs: people submitting citations. URL req. doctors / specialists review + post. embed so flexible it was in 600 news sites Source: flutracker.rhizalabs.com

Case Study 2: Surui Carbon Project Source: Josh Knauer http://bit.ly/8OzvGJ

Case Study 3: Info Mgmnt During Crisis: set up a collaborative network to support community at all levels first Italian earthquake in web2.0 organized action for coping with threats caused by natural or human induced disasters government, scientific groups (own procedures & regulations) volunteers: emotional participation -> PROACTIVE collaboration Source: http://instedd.org/evolve

interactive decision support environment to collaborate around streams of info to detect, characterize, and respond to emerging events Source: http://instedd.org/evolve

Case Study 4: Snowtweets Project: receiving and visualizing community-measured snow data from around the planet twitter hashtag #snowtweets combined with: satellite remote sensing estimates numerical simulation models

Mobile Platforms That Matter Source: Karl Good (Truphone) http://bit.ly/4y6grL

Apple’s App Store allows paid apps, with royalty Apple large audience => 1.5Billion downloads multi-country, multi-language everyone making 99c. they bury you. already 98k apps in store allows paid apps, with royalty Apple no clear rules on what not allowed lengthy approval process can’t reply to customer reviews Source: Karl Good (Truphone) http://bit.ly/4y6grL

Nokia’s Ovi Store free application submissions elaborate app store poor search slow store, awkward to naviagate poor billing system app tested twice: symbian + nokia qa user needs ovi account, or web URL Source: Karl Good (Truphone) http://bit.ly/4y6grL

Android Market only charges a one-time $25 fee self-signing apps = quick release sleek mobile search interface self signing attracts rubbish “go live” means immediate “go live” currently small customer base new terms and conditions challenge little moderation of user comments Source: Karl Good (Truphone) http://bit.ly/4y6grL

Sources: www.distimo.com + blog.flurry.com

Recap - What to Look For In A Platform low-tech / hi-tech point of entry / exit interoperability + open platform social media IN + social media OUT visualize data as much as you can allow embedding in news sites, blogs,... volunteer backbone: take emotional participation and change it to PROACTIVE collaboration small Internet footprint Real-Time

HopePhones.org When your old phone is received by the recycling center, it is given a value. This value is used to purchase cell phones for community health workers. Average donated phone in the US is 2-3 cell phones.

Thanks ! Thanks ! Ayman Itani aitani@gmail.com @aymanitani Sources: http://www.flickr.com/photos/jpn/818129552/ http://www.flickr.com/photos/vasta/60530708/ http://www.flickr.com/photos/42376689@N08/3903579020/in/photostream http://www.flickr.com/photos/charuca/2448685976/ http://www.perpetuumsoft.com/sf/en/ims/prgraphics/DBRestyleLogo2000.png

Crowdsourcing Information in the Era of Web 2.0 - Unicef Innovation Mobile Active

by Ayman Itani on Dec 08, 2009

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Crowdsourcing Information in the Era of Web 2.0 - Unicef Innovation Mobile Active — Presentation Transcript