Your Career and Networking v. 2.0Use social media to enhance your brand,conduct a job search and expand your careerpossibilities!FacebookYouTubeLinkedInTwitterTIP: do your homework and be “professionally” accessibleonline – you need a social media footprint!
Social Media Statistics• Facebook – 1.06 billion active users; 680 million mobile users; 50million pages; 10 million apps• Flickr – 75 million users• Foursquare – 25 million users; 1 million businesses• Google+ - 343 million active users• Linkedin – 200 million users• Pinterest – 25 million users• Twitter – 500 million total users; 200 million active users• YouTube – 800 million users; 4 billion daily viewsSOURCE: http://expandedramblings.com/index.php/resource-how-many-people-use-the-top-social-media/
But I’m on Linkedin already …•2 million+ employers; 150+ industries•60,000+ alumni groups•International• So, what are you doing onLinkedin?
Who do you know and how will they know you?Aisha GhoriDirector, Career ServicesThe Chicago School of Professional Psychology325 North Wells Street, Suite 313Chicago, Illinois firstname.lastname@example.orgConnectwith us on
Reach out!Write a personal message; don’t usedefault messagesConsider who you already know
Linkedin Complete your profile; aim for 100% upload your resume/CV request recommendations) Keep everything professional Respond to group requests or discussions Use the search feature – remember some users can seewho viewed their profile Invite others and get invited
LinkedinTo Do:1. Professional Photo (head shot please)2. Headline (aka … your brand)Shall we practice?3. Summary – what’s in your toolkit?4. The big picture – volunteer, causes and more5. Recommendations anyone?6. There’s an app for that!7. Go for 100%
Linkedin Bonuses• So, what’s your brand? Build and showcase via Linkedin• Promote your organization or services• Warm contacts• Need help? Get answers and provide information• Research & practice netiquette in your networld• Google yourself today!
To update or not?• What will you say?• How often?• Any ideas?• Sections: Organizations, Causes, Courses, Oh my!
Become a frequent flyer on Linkedin! Post updates Upload items and add new sections Post a question Search for answers Reply to questions and requests Look up individuals before you meet Follow organizations/employers Add new connections Join groups15
Groups!Why Groups? Spread your brand! Connect more!How to find and join Groups: Groups DirectoryoFeaturedoSearcho Join/request to join – many are freeo Alumni groups are great!oCreate a group16
The LI job searchView connections and employment informationReview discussions and jobs being shared; find andshare answersGet weekly/daily updatesReview new employment information for contacts(new jobs mean old jobs are available)http://www.linkedin.com/studentjobs17
Social Media and youTWITTERIs tweeting for you? Social or professional … can it be both? Some people tweet jobs http://twitjobsearch.comAcademic journals and more!Hold on to your name• http://paper.li/depaulcareerctr
Facebook Many organizations have profiles Recruiters and HR can use this tool to find or snoopon talent Who are your friends? Maximize privacy settings Remember, if it is out there, someone can see it!
YouTube Post videos of presentations and/or skills youare using (create your portfolio) Research organizations (view marketingcampaigns, guestlectures, culture, values, causes)
Questions? Don’t get LinkedOut!Aisha Ghoriaishaghori@gmail.comThank you!