©	  AIPMM	  2013 www.aipmm.com @AIPMMAIPMM	  Webinar	  Serieswww.aipmm.com	  Friday, April 26, 13
©	  AIPMM	  2013 www.aipmm.com @AIPMMFriday, April 26, 13
©	  AIPMM	  2013 www.aipmm.com @AIPMMFounded	  1998Largest	  Product	  Management	  professional	  groupProvides	  profess...
©	  AIPMM	  2013 www.aipmm.com @AIPMM•One	  “Too	  Busy	  To	  Plan”	  DVD	  program	  	  	  	  	  	  	  	  	  	  ($97	  v...
©	  AIPMM	  2013 www.aipmm.com @AIPMMToday’s	  SpeakerModerator:	  Hector	  Del	  Cas@llo,	  PMP,	  CPM,	  CPMMPresenter:	...
©	  AIPMM	  2013 www.aipmm.com @AIPMMFEATURED	  PRESENTATIONFriday, April 26, 13
TOO	  BUSY	  TO	  PLAN?Friday, April 26, 13
HOW WILLYOUA.C.T?Friday, April 26, 13
In	  preparing	  for	  battle	  I	  have	  always	  found	  that	  plans	  are	  useless,	  but	  planning	  is	  indispen...
MULTI-TASKING:THE PROBLEMImage Courtesy of OnlineCollege.orgFriday, April 26, 13
MULTI-TASKING:IMPACTImage Courtesy of OnlineCollege.orgFriday, April 26, 13
MULTI-TASKING:IMPACTImage Courtesy of OnlineCollege.orgFriday, April 26, 13
WHAT GETS IN THE WAY?I would plan, but.....Friday, April 26, 13
TIME TOMAKE THEDONUTS!Working in yourbusiness!Image courtesy of Dunkin DonutsFriday, April 26, 13
TIME TOTHINKWhat do you do?Why do you do it?Image Courtesy of danielfoster437Working ON your businessFriday, April 26, 13
84%13%3%Do Goals Work?No Goals Not Written Clear, Written2x Income10X Income!STUDY OF HARVARDMBAS 1979-1989Friday, April 2...
Take 120 secondsWrite down 3 goals“QUICK LIST” METHODFriday, April 26, 13
WHAT’S ON YOUR LIST?Friday, April 26, 13
IS KNOWLEDGEENOUGH?Image Courtesy of matteo.marettoImage Courtesy of a.saligaFriday, April 26, 13
Knowledge: Change is neededMotivation: Why change?Skills: How to changeOpportunity: Reminder to change.CHANGE IS HARD!Frid...
BABY STEPSFriday, April 26, 13
SNOWBALL EFFECTVideo Courtesy of DRU!one snowflake at a timeFriday, April 26, 13
ASSIGNMENT #13 SMALL THINGSFriday, April 26, 13
ASSIGNMENT #2WRITE IT DOWNFriday, April 26, 13
HOW	  CAN	  I	  HELP	  YOU?Tom@BrightHillGroup.com240-­‐668-­‐4799Too	  Busy	  To	  Plan	  -­‐	  From	  Overwhelmed	  to	 ...
©	  AIPMM	  2013 www.aipmm.com @AIPMMQ&AModerator:	  Hector	  Del	  Cas@llo,	  PMP,	  CPM,	  CPMMPresenter:	  	  Tom	  Coo...
©	  AIPMM	  2013 www.aipmm.com @AIPMMUpcoming	  CoursesCourse	  &	  Loca@on Dates Days TimeACPM®	  Cer@fica@on	  Prep	  Cou...
©	  AIPMM	  2013 www.aipmm.com @AIPMMUpcoming	  CoursesCourse	  &	  Loca@on Dates TimeCPM®	  Cer@fica@on	  Prep	  Course	  ...
©	  AIPMM	  2013 www.aipmm.com @AIPMMFor	  More	  Informa:on	  About•AIPMM	  membership	  benefits•Cer:fica:on	  courses	  i...
©	  AIPMM	  2013 www.aipmm.com @AIPMMPlease	  Join	  Us	  Again!AIPMM	  Webinar	  Series:	  	  Making	  Smarter	  Decision...
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Webcast: Too Busy To Plan, Tom Cooper

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Thanks everyone who participated in this webcast from The Association of International Product Marketing and Management (AIPMM).

Most of us are overwhelmed. Distractions are abundant, and most of us fall prey to them from time to time. Sadly, science tells us that this “busy-ness” kills the success of our plans and priorities!

Tom Cooper discusses why busyness kills the success of your plans and priorities!

Key Takeaways from participating in this webinar:
• Keys to reducing busy-ness
• Keys to finding focus beyond the current fire
• Keys to focusing on what is wildly important
You will leave this hands-on session with at least two new ideas about planning and priorities. You will scale down your frustrations and begin to focus on what is wildly important.

Download the handout here: http://slidesha.re/10RoiL0.

About the Speaker:
Tom Cooper, father of 7, knows something about feeling too busy to plan. Over more than 20 years he has worked as a technology leader in product management and project management in companies from startups to Fortune 500. He has seen no plans, good plans and bad ones, too. Tom works with teams to help them focus on what is wildly important and begin to take steps toward making that a reality. In this hands-on session, he will help participants identify what they should work on first - and they will leave with a clear and specific action plan about how to get there!

About AIPMM
The AIPMM is the hub of all things product management. It is where product professionals go for answers. With members in over 65 countries, it is the worldwide certifying body of product team professionals.

It is the world's largest professional organization of product managers, brand managers, product marketing managers and other product team professionals who are responsible for guiding their organizations, or clients, through a constantly changing business landscape.

AIPMM's certification programs are internationally recognized because they allow product professionals to demonstrate their expertise and provide corporate members an assurance that their product management and marketing teams are operating at a high competency level.

Visit www.aipmm.com.

Upcoming Webinars: http://aipmm.com/aipmm_webinars/
Subscribe: http://www.aipmm.com/subscribe
LinkedIn: http://www.linkedin.com/company/aipmm
Membership: http://www.aipmm.com/join.php
Certification: http://aipmm.com/html/certification
Articles: http://www.aipmm.com/html/newsletter/article.php

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Webcast: Too Busy To Plan, Tom Cooper

  1. 1. ©  AIPMM  2013 www.aipmm.com @AIPMMAIPMM  Webinar  Serieswww.aipmm.com  Friday, April 26, 13
  2. 2. ©  AIPMM  2013 www.aipmm.com @AIPMMFriday, April 26, 13
  3. 3. ©  AIPMM  2013 www.aipmm.com @AIPMMFounded  1998Largest  Product  Management  professional  groupProvides  professional  development  and  cer:fica:on• Cer:fied  Product  Manager• Cer:fied  Product  Marke:ng  Manager• Agile  Cer:fied  Product  Manager• Cer:fied  Innova:on  LeaderFriday, April 26, 13
  4. 4. ©  AIPMM  2013 www.aipmm.com @AIPMM•One  “Too  Busy  To  Plan”  DVD  program                    ($97  value)  Par:cipate  and  Win!Friday, April 26, 13
  5. 5. ©  AIPMM  2013 www.aipmm.com @AIPMMToday’s  SpeakerModerator:  Hector  Del  Cas@llo,  PMP,  CPM,  CPMMPresenter:    Tom  Cooper,  PrincipalBrightHill  Group  LLCtom@brighthillgroup.comwww.brighthillgroup.com  Friday, April 26, 13
  6. 6. ©  AIPMM  2013 www.aipmm.com @AIPMMFEATURED  PRESENTATIONFriday, April 26, 13
  7. 7. TOO  BUSY  TO  PLAN?Friday, April 26, 13
  8. 8. HOW WILLYOUA.C.T?Friday, April 26, 13
  9. 9. In  preparing  for  battle  I  have  always  found  that  plans  are  useless,  but  planning  is  indispensable.-­‐-­‐  Dwight  D.  EisenhowerImage  public  domain  -­‐  US  archivesFriday, April 26, 13
  10. 10. MULTI-TASKING:THE PROBLEMImage Courtesy of OnlineCollege.orgFriday, April 26, 13
  11. 11. MULTI-TASKING:IMPACTImage Courtesy of OnlineCollege.orgFriday, April 26, 13
  12. 12. MULTI-TASKING:IMPACTImage Courtesy of OnlineCollege.orgFriday, April 26, 13
  13. 13. WHAT GETS IN THE WAY?I would plan, but.....Friday, April 26, 13
  14. 14. TIME TOMAKE THEDONUTS!Working in yourbusiness!Image courtesy of Dunkin DonutsFriday, April 26, 13
  15. 15. TIME TOTHINKWhat do you do?Why do you do it?Image Courtesy of danielfoster437Working ON your businessFriday, April 26, 13
  16. 16. 84%13%3%Do Goals Work?No Goals Not Written Clear, Written2x Income10X Income!STUDY OF HARVARDMBAS 1979-1989Friday, April 26, 13
  17. 17. Take 120 secondsWrite down 3 goals“QUICK LIST” METHODFriday, April 26, 13
  18. 18. WHAT’S ON YOUR LIST?Friday, April 26, 13
  19. 19. IS KNOWLEDGEENOUGH?Image Courtesy of matteo.marettoImage Courtesy of a.saligaFriday, April 26, 13
  20. 20. Knowledge: Change is neededMotivation: Why change?Skills: How to changeOpportunity: Reminder to change.CHANGE IS HARD!Friday, April 26, 13
  21. 21. BABY STEPSFriday, April 26, 13
  22. 22. SNOWBALL EFFECTVideo Courtesy of DRU!one snowflake at a timeFriday, April 26, 13
  23. 23. ASSIGNMENT #13 SMALL THINGSFriday, April 26, 13
  24. 24. ASSIGNMENT #2WRITE IT DOWNFriday, April 26, 13
  25. 25. HOW  CAN  I  HELP  YOU?Tom@BrightHillGroup.com240-­‐668-­‐4799Too  Busy  To  Plan  -­‐  From  Overwhelmed  to  DoneAction  Oriented  Strategy Becoming  a  Person  of  InfluenceLong  Term  Planning Positive  Attitude  Matters Simple  Keys  to  Effective  Project  ManagementFrom  Hotshot  To  Head  Honcho  -­‐  Moving  From  Expert  To  LeaderBalancing  Competing  PrioritiesFocus  -­‐  the  key  to  long  term  successEffective  Meeting  ManagementHow  to  Deliver  Feedback  That  Changes  BehaviorFailing  Forward  -­‐  From  Failure  To  SuccessDelegation  -­‐  When  and  HowHow  To  Hold  Team  Members  Accountable  To  DeliverIncreasing  Trust  On  Your  TeamResolving  Conflict  On  Your  TeamNegotiating  With  Leaders How  To  Get  People  To  Want  To  Work  For  YouHow  To  Grow  And  Develop  Team  MembersConflict  Resolution Everyone  Communicates,  Few  ConnectFriday, April 26, 13
  26. 26. ©  AIPMM  2013 www.aipmm.com @AIPMMQ&AModerator:  Hector  Del  Cas@llo,  PMP,  CPM,  CPMMPresenter:    Tom  Cooper,  PrincipalBrightHill  Group  LLCtom@brighthillgroup.comwww.brighthillgroup.com  Friday, April 26, 13
  27. 27. ©  AIPMM  2013 www.aipmm.com @AIPMMUpcoming  CoursesCourse  &  Loca@on Dates Days TimeACPM®  Cer@fica@on  Prep  Course  &  ExamMcLean,  VA        May  13,  2013 M 8:30  am  –  5  pmCPM®  Cer@fica@on  Prep  Course  &  ExamMcLean,  VA  May  14-­‐15,  2013 T,  W 8:30  am  –  5  pmCPMM®    Cer@fica@on  Prep  Course  &  ExamMcLean,  VA  May  16-­‐17,  2013 Th,  F 8:30  am  –  5  pmRegister  for  these  courses  here:  hep://bit.ly/Y9val2.Addi:onal  courses  are  available  in  Aus:n,  San  Jose,  and  Seaele.  Friday, April 26, 13
  28. 28. ©  AIPMM  2013 www.aipmm.com @AIPMMUpcoming  CoursesCourse  &  Loca@on Dates TimeCPM®  Cer@fica@on  Prep  Course  &  ExamAmman,  JordanSingaporeMay  6-­‐7,  2013May  27-­‐29,  20138  am  –  5  pm8  am  –  5  pmCPMM®    Cer@fica@on  Prep  Course  &  ExamAmman,  JordanSingapore  May  8-­‐9,  2013May  30-­‐Jun  1,  20138  am  –  5  pm8  am  –  5  pmFollow  the  links  provided  to  get  more  informa:on  regarding  these  courses.Friday, April 26, 13
  29. 29. ©  AIPMM  2013 www.aipmm.com @AIPMMFor  More  Informa:on  About•AIPMM  membership  benefits•Cer:fica:on  courses  in  your  area•How  to  prepare  to  take  a  cer:fica:on  exam•Defining  the  right  product  strategy  &  innova:on  strategy  to  grow  your  businessHector Del Castillo, PMP, CPM, CPMMTransforming products to wealth for technology-based organizations.TMhmdelcastillo [at] aipmm.comFriday, April 26, 13
  30. 30. ©  AIPMM  2013 www.aipmm.com @AIPMMPlease  Join  Us  Again!AIPMM  Webinar  Series:    Making  Smarter  Decisions  About  Your  Products,  May  3,  12  p.m.  ETBuilding  and  Growing  an  Amazing  Product  Management  Team,  May  10,  12  p.m.  EThYp://aipmm.com/aipmm_webinars/Global  Product  Management  Talk:  hep://www.blogtalkradio.com/prodmgmealkStay  Informed!NewsleYer:                  hep://www.aipmm.com/subscribeLinkedIn:                           hep://www.linkedin.com/company/aipmmMembership:            hep://www.aipmm.com/join.phpCer@fica@on:               hep://aipmm.com/html/cer:fica:on/Friday, April 26, 13

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