+ Follow

• 1,762 views

Understanding your customer is at the heart of excellent product management, brand management and marketing. However, it is far more common to see companies focusing on the innovation, development and ...

Understanding your customer is at the heart of excellent product management, brand management and marketing. However, it is far more common to see companies focusing on the innovation, development and marketing of products they feel compelled to create. The result is a market full of mediocrity. It is a popular strategy though. We see it continually executed across industries, platforms, markets, economies, countries. However, there is a different path. Journey with us as we take the road less traveled.

Accessibility

• View text version

Categories

• Business & Mgmt

Tags

anthropology conference product management product marketing

Upload Details

Uploaded via SlideShare as Adobe PDF

Usage Rights

© All Rights Reserved

Flagged as inappropriate Flag as inappropriate

Flag as inappropriate

Select your reason for flagging this presentation as inappropriate. If needed, use the feedback form to let us know more details.

None Pornographic Defamatory Illegal/Unlawful Spam Other Terms Of Service Violation Cancel

File a copyright complaint

3 Embeds 20

http://www.slideshare.net	16
http://cindyfsolomon.blogspot.com	3
http://jujo00obo2o234ungd3t8qjfcjrs3o6k-a-sites-opensocial.googleusercontent.com	1

Statistics

Favorites

2

Downloads

10

Comments

1

Embed Views

20

Views on SlideShare

1,742

Total Views

1,762