[How technology talks] Journey to Creative

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The presentation of mr.Minh Thuan, Managing Director - DNA Digital, about new position & new trend in Communication: technology-based creative people with title "Creative Technologist".

Mr. Minh Thuan is also giving speeches at Digital Planning Specialist Course of AiiM: http://aiim.edu.vn/khoa-hoc/chuyen-vien-hoach-dinh-digital-digital-planning-specialist/

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  • JW RFID connect online >< offline >< activation ><
  • Excite peopleSeamless brand exp on/offBring new depth of creativity
  • Sophisticated ideaConvicing inspirationClient rejection (money, knowledge, brave)Team capacity
  • Keen eyes on technologyFaith in what you loveNever give upsPush the limitLearn everything[next slide] an inspiration from apple to push the limit of technology and design to give better experience to users.
  • [How technology talks] Journey to Creative

    1. 1. hello. this is all about ME. my journey to CREATIVE, inspired from TECHNOLOGY. NGÔ MINH THUẬN Founder / Managing Director DNA Digital PAST PERFECT: Digital Creative Director Notch
    2. 2. question? facebook.com/thuanngo thuan@byDNA.net
    3. 3. i love creative & technology and anything that is • beautifully crafted, • beautifully made, • beautifully created.
    4. 4. a milestone 10 years of experience in digital 1998-2004 Student University of Polytechnics 2000-2004 Self-learner Web development Engineering Web development HTML / CSS / JS 2001-2004 Self-learner Web design Web development PHP / mySQL Creator of LTOL Community mngr: MoviesBoom, YeuAmNhac, Zidean 2004 Web designer Launch 1st digital campaign in VN 2004-2006 Student Lasalle, S’pore Flash/Web Freelancer 2006-2007 Snr Designer Liquidline 2008-2012 DCD Notch Web design Flash animation Flash development Interactivity Engagement Art knowledge Creativity Design Flash development Portal / Platform Brand knowledge User-generated content UI / UX Strategic planning Creative direction Brand knowledge Digital marketing Digital engagement TECHNOLOGY in mechanical TECHNOLOGY in web programming CREATIVITY in interactivity (flash), platform (user based) CREATIVITY in engagement Brand & Marketing
    5. 5. examples.
    6. 6. why?
    7. 7. challenges.
    8. 8. attitudes.
    9. 9. one more thing…
    10. 10. happy creating! and thank you.

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