Teaching Facebook Generation


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  • My students admitted “Facebook stalking” me.
  • Student to Teacher Ratio, 50 min classes 2 times a week, cost of paper/copies/books, students/teachers in multiple locations.
  • Huge Audience/forum for expressing ideas.
  • This part is still largely theoretical and there are possible downsides. Perhaps not the best, but neither is the modern keyboard. And we don’t have to teach the technology.
  • I’m not sure these are all bad things…just new things. Keep personal, personal. Facebook stalking.
  • Part of our job as teachers is to ensure students acquire skills that help them succeed beyond college.
  • Part of our job as teachers is to try to develop socially conscious students, who become active in local or global issues.
  • Has created a forum, a space for activism to take place. The standard 5 page position papers for college courses are becoming a thing of the past with very little use in the public sphere. Provides a real audience. Authentic writing.
  • Teaching Facebook Generation

    1. 1. ERIK NICOLAI JOHNSON ARIZONA STATE UNIVERSITY Teaching ESL/EFL Writing to the Facebook Generation
    2. 2. What I teach <ul><li>First Year Composition Hybrid </li></ul><ul><ul><li>Writing skills for success in college </li></ul></ul><ul><ul><ul><li>Persuasion </li></ul></ul></ul><ul><ul><ul><li>Research </li></ul></ul></ul><ul><ul><ul><li>Analysis </li></ul></ul></ul><ul><ul><ul><li>Documentation </li></ul></ul></ul><ul><ul><ul><li>Audience </li></ul></ul></ul><ul><ul><li>Writing skills for success beyond college </li></ul></ul><ul><ul><ul><li>Formal letters </li></ul></ul></ul><ul><ul><ul><li>Digital correspondence </li></ul></ul></ul><ul><ul><ul><li>Social Media </li></ul></ul></ul><ul><ul><ul><li>Presentation skills </li></ul></ul></ul>
    3. 3. Where and Who I Teach <ul><li>Arizona State University </li></ul><ul><ul><li>Largest U.S. public university campus (55, 552—2009-2010) </li></ul></ul><ul><ul><li>Research I university </li></ul></ul><ul><li>International Students </li></ul><ul><ul><li>Lines blurred between EFL/ESL students </li></ul></ul><ul><ul><li>Very diverse (15-20 different countries) </li></ul></ul><ul><ul><li>Engineering, Business </li></ul></ul><ul><ul><li>18-20 years </li></ul></ul>
    4. 4. The Facebook Generation <ul><li>Have grown up with MySpace/Facebook </li></ul><ul><li>Seem like social media experts </li></ul><ul><li>Often unaware of how they present themselves in social media </li></ul><ul><li>Often unaware of the permanent nature of social media </li></ul>
    5. 5. Why use digital tools? <ul><li>Class sizes </li></ul><ul><li>Time constraints </li></ul><ul><li>Financial constraints </li></ul><ul><li>Physical constraints </li></ul>
    6. 6. Why social networks? <ul><li>Studies show that students that connect with other students are more likely to do better in their coursework </li></ul><ul><li>(Heiberger and Harper, 2008) </li></ul><ul><li>Teachers can leverage the digital generation’s favorite social media to enhance that sense of connection </li></ul>
    7. 7. Facebook Facts <ul><li>More than 400 million active users </li></ul><ul><li>50% log on to Facebook every day </li></ul><ul><li>More than 5 billion pieces of content (web links, news stories, blog posts, notes, photo albums, etc.) shared each week </li></ul><ul><li>Average user has 130 friends on the site (sends 8 requests per month) </li></ul><ul><li>Average user spends more than 55 minutes per day on Facebook </li></ul><ul><li>Average user writes 25 comments on Facebook content each month </li></ul><ul><li>Average user is a member of 13 groups </li></ul>
    8. 8. International Growth <ul><li>More than 70 translations available on the site </li></ul><ul><li>About 70% of Facebook users are outside the United States </li></ul><ul><li>BBC recently spent tens of thousand of dollars to train its employees to use Facebook (Revoir, 2010) </li></ul>
    9. 9. Significance? <ul><li>The digital generation spends a great deal of the day on Facebook. </li></ul><ul><li>By connecting students to their courses, they may spend more time connecting to the course, content and ideas. </li></ul><ul><li>Readily available peer support </li></ul><ul><li>The technology is relevant </li></ul><ul><li>Everyone is on Facebook </li></ul>
    10. 10. Possible Downsides <ul><li>The informal nature of Facebook may cause some disconnect from scholarship when posting ideas and questions on the Facebook course wall </li></ul><ul><li>(“Yo dude, ’sup with the low grade?”). </li></ul><ul><li>A subcurrent of conversation will arise around a course, often with faculty uninvolved and unaware of the activity. </li></ul><ul><li>Creates yet another electronic site for instructors to learn, check, incorporate into pedagogy and support. </li></ul>
    11. 11. Important Reasons for Teaching Facebook <ul><li>Workplace </li></ul><ul><li>Activism </li></ul>
    12. 12. Workplace <ul><li>Social Media and the workplace are becoming integrated. </li></ul><ul><li>Many employers expect young college graduates to be experts in social media. </li></ul><ul><li>Students must learn the difference in writing a news release, a blog post, a Twitter update, or generating content for a Facebook fan page. </li></ul><ul><li>Businesses are filling social media knowledge gaps by hiring students with these skills </li></ul><ul><li>(Young, 2009) </li></ul>
    13. 13. Print Activism
    14. 14. Digital Activism
    15. 15. Get on board!
    16. 16. References <ul><li>Course App: http://www.facebook.com/apps/application.php?id=2791815712 </li></ul><ul><li>EDUCAUSE (2008). 7 things you should know about...Facebook. Retrieved May 22, 2008 from: http://net.educause.edu/ir/library/pdf/ELI7017.pdf </li></ul><ul><li>Heiberger, Greg and Harper, Ruth (2008). Have you Facebooked Astin lately? In Reynol Junco and Dianne M. Timm (Eds). Using Emerging Technologies to Enhance Student Engagement. San Francisco: Jossey-Bass. </li></ul><ul><li>Meta-Activism (2010). http://meta-activism.org/ </li></ul><ul><li>Revoir, Paul (2010). BBC lavishes thousands of pounds to teach employees to use Facebook. Daily Mail.com. Retrieved March 10, 2010 from: http://www.dailymail.co.uk/news/article-1257487/BBC-lavishes-thousands-pounds-teaching-staff-use-Facebook </li></ul><ul><li>Young, Elaine (2009). Teaching the Facebook Generation. Businessweek. http://www.businessweek.com/bschools/content/nov2009/bs2009115_016982.htm </li></ul>