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Ref22: Searchers Academy 2.0 Redux


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Presentation for Ref22, a monthly webinar for reference and virtual reference librarians through the Washington State Library. …

Presentation for Ref22, a monthly webinar for reference and virtual reference librarians through the Washington State Library.

Redux of "Searcher's Academy 2.0", a full-day pre-conference at the 2009 Internet Librarian Conference in Monterey, CA.

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  • - “show options” allows faceting to searches “advanced search options”
  • - google squared – shows data in a table, creates fields “squares” and fills them with info (very cool)
  • - google visualization api– motion chart, charts data over time and then animates it
  • - xrank – sort of like trends, shows top celebrities, musicians, etc … what are people interested in or searching for?
  • - uses powerset as a semantic search engine, basically puts wikipedia into bing (but later could do more)– searches all mentions of search, e.g. einstein, in wikipedia and collates them into a single article
  • Displays data in useful, visual ways. Closed data sets, curated by dedicated staff.Tracks search patterns, is responsive to trends.
  • Less useful for analytical data – provides facts and statistics.Shows sources for many queries.
  • Videosurf – tries to convert speech to text, search by famous line – still heavily reliant on titles and metadata – can’t convert irony or body language.PowersetFactz – based on wikipedia and freebase to provide quick answers.Hakia – offers “resumes” for some searches, and credible sites vetted by librarians.
  • TrueKnowledge – first REAL answer engine. Play video:– building semantic networks, api returns structures results to machine-based queries– will actually take your question and return an answer
  • Transcript

    • 1. A recap of the Helpful tools
      and resources
      Of searcher’s academy 2.0
      Ahniwa Ferrari
      Statewide coordinator, ask-wa
      2009 November 10
      Ref22:Searchers’ Academy 2.0Redux
    • 2. Chris Sherman,
      Google – Guardian of the Status Quo
      Some neat features through Google Labs, though.
      Show options, fast flip, city tours, google squared, google trends, google insights for search, google visualization APIs, google flu trends …
      Yahoo! – The Emperor’s New Clothes
      Focusing on what happens “before and after search”, e.g. browsing.
      Bing – Assimilator as Innovator
      Bing Reference, travel, xrank
      Wolfram Alpha – NOT a search engine?
      Closed-source data sets, tough time with natural language, fairly smart sometimes, can do complex computational analysis
    • 3. Google: Show Options
    • 4. Google squared:
    • 5. Google Visualization APIs: browse the gallery, or learn how to
      create your own APIs to show data in new and useful ways.
    • 6. BING! – Bing Is Not Google?
    • 7. Bing Reference: Uses Powerset to pull data
      from Wikipedia, but compiles from multiple
      articles into one “enhanced” article.
    • 8. Wolfram Alpha:Computational Knowledge Engine
    • 9.
    • 10. More Searches …
    • 11.
    • 12. Mary Ellen Bates: Bates Information Service“Digging into the Deep Web”
      Translate your search into Spanish, retrieve pages in Spanish that match your search, and translate them back into English
      Available for other languages too.
      WolframAlpha, more fun with.
      26.22 miles (length of a marathon), 4.8x height of Mount Everest, 3.9x greatest ocean depth (provides interesting comparisons)
      Earthquakes near Japan – provides map with timeline, can facet search by magnitude, time
    • 13. Deepdyve – federated, some free and some pay
      Primarily medical and patent searching – can handle large chunks of text and return relevant results
      Scirus – indexes science-related sites only
      Primarily free, has good advanced search and refine options
      NOT the first place to go for open access journals
      Biznar: semi-random collection of business resources, use as brainstorming search, good faceting
      Mednar: over 60 medical resources, similar to Biznar
      ScienceResearch: searches, OISter, WorldwideScience, e-Print network
      Worldwide Science Web: federation of 61 national science portals and databases
    • 14. Mary Ellen Bates:Searching the Collaborative Web
      Twitter – useful because it is concise, people narrow their thoughts down to core ideas
      Blog search – technorati still best search engine, use authority filter to find more reliable blogs
      Facebook – useful for identifying interest groups and upcoming conferences – tap into groups and see their concerns, interests, questions etc.
      LinkedIn – limit search within X miles of you, search extended networks for subject experts, e.g. “find an expert on the ground” (tends to get good, quick responses)
    • 15. OneRiot searches the
      LINKS that people
      share through social
      media and returns the
      actual web pages.
      Sort by realtime (most
      current), or pulse (most
    • 16. Twitter searches that work
      Monitor live action: “swine flu” or near:denver, within:25mi (based on your stated location)
      Find resources using filter:links
      Highlights of conferences, e.g. #il2009
      Searching at only searches last 7-9 days
      Support #hashtags and @searches
      Provides good advanced search tools
      Search twitter using Google using
      Has a deeper archives, but does not support #hashtags or @, though it may in the near future
    • 17.
    • 18. Marcy Phelps: Cost-Effective Searching – d&b data on 14 million us businesses
      Includes industry reports using SIC codes, market analysis – search patents and trademarks
      Includes guides, manuals, etc – useful for overview of market and competitive information – securities and exchange commission
      Search for info about market competitors, management bios
    • 19. Medical searching
      Pubmed – search abstracts
      Pubmed Central – all full-text and digitized – lots of filter options
      Power tools:
      “Clustering” very useful to get overview of subject, shows different aspects of a search
      Cluster with, carrot2,
      Verticals: specialize by content type / medium, not as broad but goes deeper
      PandiaPowersearch,, UMichGovDocs Center
    • 20.
    • 21. Science Verticals
      Searching is similar in all three, but content very different.
    • 22. Tracks hot trends from numerous sources, good pop culture and news searching tool.
    • 23. Social web tools: – latest buzz on any topic – social media search (download) – track twitter, including hashtags and saved searches on whatever you like
      Use technology:
      Google trends, see trends in a given area (down to city level) – news with analytical results, has hotspots
      Google news archive – handy for creating timelines, find out WHEN something was a hot topic
      Trendrr – tells you what topics were hot, and when
    • 24. Business 2.0 – business conversation search – business podcast directory and search – includes podcast statistics (can search for podcasts, but not within podcast text … yet)
      Technorati – still best for blog search (also – detailed info to neighborhood / zipcode level; find parks, local bands, crime stats, history and more.
    • 25. Science 2.0 – OA site over 500,000 e-prints in physics, math, compsci, quantitative bio, quantitative finance, and statistics
      Invention Dimension ( – potential inventors and innovators, shows who invents what, who holds patents, how to invent, etc. – great OA source of digital resources (now in WorldCat) – gateway to over 1950 scientific websites with high authority (Elsevier) – more than 450million scientific items indexed to date – searches digital libraries of 21 science and tech societies (many available fulltext) – computational science education, science and math, also modeling and simulation tech and animation – global science gateway connecting users to national and international databases and portals – includes info from 15 international member organizations
    • 26. More Science 2.0
    • 27. Legal Resources
      Justia and RECAP: /
      Court dockets, legal blog search, etc… – assessor and public records – tracks federal legislation – listen to supreme court cases being argued – open archive of US Congress – federal regulations from the federal register
    • 28.
    • 29. A recap of the Helpful tools
      and resources
      Of searcher’s academy 2.0
      Ahniwa Ferrari
      Statewide coordinator, ask-wa
      2009 November 10
      Ref22:Searchers’ Academy 2.0Redux