Provokes “safe” terror -- roller coaster effect atmosphere more important than plot
Allows safe exploration of the dark side of humanity
Gives readers a place where they can face their own fears
Provides an escape from the horrors of real life
Validates belief in the supernatural
Many similarities with fantasy fiction – attracts similar readers
Check Boundaries: Important to ask horror readers how they feel about violence, gore and sex in their stories. Horror runs the gamut from extremely tame to the deliberate gross-out. Also check for a particular sub-genre the patron may enjoy, such as vampire fiction or ghost stories, etc.
DO NOT LET PEOPLE WALK AWAY WITH ONE BOOK! EVER! Refer to web page and bookmark RA tools. Even when you’re busy, they can guide patrons. Keep a display of current genre and by-the-numbers bookmarks handy for both staff and patrons. (preferably near to where the books are located and at the Reference Desk).
Use the month of October for easy marketing to your patrons.
Keep a read-alike bookmark handy for patrons who ask for Stephen King, Dean Koontz and Anne Rice
Make suggestions when placing reserves on the hot new titles for these authors.
Another idea is to do a display to coincide with the opening of a popular horror movie.
Horror for people who don’t like horror: Ray Bradbury Something Wicked This Way Comes Daphne DuMaurier Rebecca Shirley Jackson The Haunting of Hill House Edgar Allan Poe Tom Tryon Harvest Home Oscar Wilde Picture of Dorian Gray see also Ghost Stories authors list