PPC Management in 2009


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  • About SearchForce:
    SearchForce provides a scalable web-based PPC technology to effectively manage complex global paid search marketing campaigns across multiple search engines. Through sophisticated algorithms based on proven financial modeling techniques, SearchForce optimizes bidding to maximize click-through traffic, conversion performance, and profits.

    A privately held company, SearchForce is headquartered in San Mateo and has a sales office in New York City. For more information, visit www.searchforce.com or call 650-235-8777.

    search engine marketing, paid search software, bid management, ppc management, ppc bid management, bid, PPC, pay per click, searchforce, SEM, paid campaigns, bidding tool, search engine strategies, sem tools, bid optimization, CPA, traffic, bid strategies
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PPC Management in 2009

  1. 1. www.searchforce.com SearchForce A Smarter Approach to Search Marketing Pay-per-click (PPC) advertising is more complex every Work Smarter, Not Harder With SearchForce, one person can manage day. The stakes are higher, with bigger budgets, and multiple accounts and millions of key - greater sales expectations. words, all in less than 30 minutes a day. If you are an advertising agency, this With more riding on your PPC advertising Many of our clients find that our software means you can easily handle more clients programs than ever before, you need the delivers 30% to 50% higher returns over without having to find and hire skilled best tools to deliver optimal results. their previous PPC campaign management search marketers. And, corporate cam - methods. While results vary from custom - paign managers can grow their campaigns SearchForce’s bid management and er to customer, the reasons why they save without adding a lot of extra work, or algorithmic framework applies a highly are consistent. paying large agency fees. sophisticated and quantitative approach, Reach Your Goals to help you determine how best to spend We designed our software with your your advertising dollars. profitability in mind. SearchForce’s Our smart search marketing technology smarter search technology uses highly takes the unique business objectives Maximize Your Returns sophisticated statistical and machine of each advertiser into consideration. What could you do with a 30% increase learning techniques that give our clients SearchForce automatically helps you: in your PPC marketing budget? the best possible return on their PPC investment. • Reduce your conversion costs. You’ll spend less to acquire new customers. • Improve your return on investment. Maximize the profitability of all your PPC campaigns. • Get more traffic. Optimize your campaigns to attract the greatest number of qualified visitors. • Put your brand on top. Increase your brand exposure by appearing at the top of paid search results. • Support your local offices. Set and achieve di erent goals for each region. From a centralized dashboard you can evaluate the e ectiveness of your campaigns on a real-time basis.