Social Networking Skills

Grow Your Impact Influence
and Income
Social Networking Skills

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www.social-networking-bible.com
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Element in Your Online Community
Bring your social networking skills
to a new level! The more valued a
member of your community feels,
the more likely they are to stick
around and get involved.

Greet Personally Every New Member
Try to engage a newcomer to begin a
conversation, send them community
guidelines, last newsletters,
introduce them into community in
the same way as you were
welcomed.
If you had a VIP arrangement in a 5
star hotel when a specially assigned
person explains you what you can do
and where during your stay.

Interview your influential
members, you can do it either via
video or audio podcast or just
send them questions via e-mail.
Your members will get to know
each other better, and the
interview subject will feel special
about being chosen to be
interviewed.
Make Interviews With Your Members

Use your social networking skills by
rewarding members who contribute
great content to the community by
placing them either on a Leader Board
section or by giving them credits.
Stimulate active contribution and
engagement so that members feel
passionate about the community.
Acknowledge members contribution.

You can identify leaders and form
the Advisory Board or Panel of
Expert groups. Invite in these
groups only people who can give
you real good advise how to go
forward with the community.
Have individual conversations with
members, not necessarily on line.
Create a Support Group

When your community grows, it’s
all too easy to forget those that
helped it become a success.
Never forget those early members,
but at the same time, don’t forget
the newer ones, either.
You don’t need to obsess over this
– just remember things about
members and mention them every
now and again when relevant.
Remember your members

If you don’t see a member for a
while, ask after them. Drop them a
line – make them know that you’ve
noticed their absence.
Make sure they’re OK. Get other
members to ask after them, too.
Ask about your members

A common mistake is to give the superstars
of your community moderator privileges.
You should be choosing people that have
the right blend of respect and maturity –
this shouldn’t be a popularity contest.
Instead, give the superstars of your
community unique titles, ranks or badges.
Make sure they are marked out as special,
and make sure the community knows why
they’ve been marked out.
Give them prestigious titles

This could mean moderator privileges,
but I believe that if you can limit the
number of people with administrator
powers to you alone, you should.
Give members ‘responsibility’ over
specific sections of your community.
Give them tasks and objectives – put
them in charge of recruiting new
members (make sure they don’t spam).
Give them responsibility.

To newcomers and Encourage people
to introduce themselves into
community and say hi.
Have a Periodic Update

To bring the social skills in your company
to a common denominator you might
consider creating formal procedures and
policies in this area.
The major idea is to design a community
management process that you can put in
writing, so you can delegate the process to
somebody else.
Another argument for creating a good
documented process is when you want to
sell your community,
Creating Formal Procedures

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