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Professor David Grayson
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Professor David Grayson






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    Professor David Grayson Professor David Grayson Presentation Transcript

    • SERVICES FOR A GOOD LATER LIFE – DAVID GRAYSON : Chairman Housing 21 and Director of Doughty Centre for Corporate Responsibility, Cranfield School of Management
    • Good later life “ Where the physical, social, emotional and spiritual needs of older people are addressed in a safe and caring environment, with dignity and the maximum opportunities for independence and choice.”
    • Happiness is…….
      • G iving,
      • R elating to other people,
      • E xercising the body,
      • A ttending to the world around and
      • T eaching yourself something fresh
      • S ource: The New Economics Foundation 2010
    • Live Active Competition 2011
    • Live Active Competition 2011
    • Live Active Competition 2011
    • Live Active Competition 2011
    • Second Half Network Cranfield University ’ s Doughty Centre, Volans and Accenture ’ s interest and locus is where ageing overlaps with sustainability and entrepreneurship – particularly where all three spaces intersect. The aim of the Second Half network is to offer actionable solutions to demographic change through interdisciplinary, intergenerational debate
    • Case Study: Hush Farms
      • Hush Farms is an UnLtd Engage Award Winner and received a package of funding and support to develop the Hush Farms concept which uses farming, training and conservation activities to encourage a fresh outlook on life.
      • Visitors to Hush Farms' rural sites in East Devon are able to take time out in the countryside to learn new skills, build confidence and have a great time in the process.
      • Hush Farms enables participants to get qualifications for work and offers services to assist dealing with issues such as depression, anxiety, stress and low morale. Its impact on participants has been transformative and it operates as a successful social enterprise, bringing a new lease of life into the community.
      • “ Yadi jinda rahne ke liye jiyoge
      • to mer jayoge, Agar sikhne ke liye
      • jiyoge tow amarho jaoge ”
      • “ Live as if you were to die tomorrow,
      • Learn as if you were to live forever ”
      • Mahatma Gandhi
    • www.encore.org/thebigshift
    • Cindy: “ I used the computer to Skype my son in the Domenican Republic ” Margret : “ I used the internet to contact my local MP ” Get Digital
    • Jean: “ I used the internet to get cooking recipes ” Nials: “ I used to be a reporter till I went blind, I can write again using a voice recognition programme ” Get Digital