(it starts with your content)
1.
2.
3.
4.
TRACK YOUR
SO THAT YOU CAN
IDEAS
SHARE
THEM.
richexperiencesandlessons...
YOURLIFEISFULLOFSOMANY
SHARE
THEM.
2.WRITELIKE
YOUSPEAK
IF YOU SCRIPT
OUT YOUR
CONTENT,
USEeveryday
language.
INOTHER
WORDS...
BE
YOURSELF!
3.PROVIDE
CLARITY
IF YOU WERE TO SAY...
A
DOGwalked across
the street.
“
Golden
Retriever
ONE PERSON IS
THINKING...
great
dane
ONE PERSON IS
THINKING...
be
clear.
walked
across
the street.”
Bulldog
“The
NOW, YOU ARE
DOING THE
heavy
lifting.
4.SPEAKINTHE
PRESENT
“IS”IS MUCH MORE
POWERFUL THAN
“WAS.”
NEWSBROADCASTERSALWAYS
SPEAKINTHEPRESENTTENSE.
YOU
shoulddothesame.
1.
2.
3.
1.
2.
1.
2.
3.
5.MAKE
threepoints
THE HUMAN
brainworks like this:
i forget.
1,2,3...
AIM
FOR
3
6.BREAK
THINGS UP
pretendachildis
sittinginthebackoftheroom.
it will help you
simplifyyour message.
7. create
'twitterable’
moments
socialmediaisnowthenorm.
youneedto create:
andsmartadvice
Clever headlines, golden nuggets
that’s the stuff that
changesthe world.
itallstartswithyour
content.
bememorable!
ethos3.comethos3.com
Want to be Memorable... it starts with CONTENT
Want to be Memorable... it starts with CONTENT
Want to be Memorable... it starts with CONTENT
Want to be Memorable... it starts with CONTENT
Want to be Memorable... it starts with CONTENT
Want to be Memorable... it starts with CONTENT
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Want to be Memorable... it starts with CONTENT

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Want to be Memorable... it starts with CONTENT

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Want to be Memorable... it starts with CONTENT

  1. 1. (it starts with your content)
  2. 2. 1. 2. 3. 4. TRACK YOUR SO THAT YOU CAN IDEAS SHARE THEM.
  3. 3. richexperiencesandlessons... YOURLIFEISFULLOFSOMANY
  4. 4. SHARE THEM.
  5. 5. 2.WRITELIKE YOUSPEAK
  6. 6. IF YOU SCRIPT OUT YOUR CONTENT,
  7. 7. USEeveryday language.
  8. 8. INOTHER WORDS...
  9. 9. BE YOURSELF!
  10. 10. 3.PROVIDE CLARITY
  11. 11. IF YOU WERE TO SAY... A DOGwalked across the street. “
  12. 12. Golden Retriever ONE PERSON IS THINKING...
  13. 13. great dane ONE PERSON IS THINKING...
  14. 14. be clear.
  15. 15. walked across the street.” Bulldog “The
  16. 16. NOW, YOU ARE DOING THE heavy lifting.
  17. 17. 4.SPEAKINTHE PRESENT
  18. 18. “IS”IS MUCH MORE POWERFUL THAN “WAS.”
  19. 19. NEWSBROADCASTERSALWAYS SPEAKINTHEPRESENTTENSE.
  20. 20. YOU shoulddothesame.
  21. 21. 1. 2. 3. 1. 2. 1. 2. 3. 5.MAKE threepoints
  22. 22. THE HUMAN brainworks like this:
  23. 23. i forget. 1,2,3...
  24. 24. AIM FOR 3
  25. 25. 6.BREAK THINGS UP
  26. 26. pretendachildis sittinginthebackoftheroom.
  27. 27. it will help you simplifyyour message.
  28. 28. 7. create 'twitterable’ moments
  29. 29. socialmediaisnowthenorm.
  30. 30. youneedto create:
  31. 31. andsmartadvice Clever headlines, golden nuggets
  32. 32. that’s the stuff that changesthe world.
  33. 33. itallstartswithyour content.
  34. 34. bememorable!
  35. 35. ethos3.comethos3.com

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