Grow your company and hire more effectively with
the world’s most advanced professional network.
In this guide, you will learn the ways that LinkedIn can
support and accelerate hiring for your company. Even if
you’re not an experienced recruiting professional, these
tips will help you effectively hire on LInkedIn.
3 Steps to Hiring
Polish your LinkedIn presence
Screen, interview, hire
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Polish your LinkedIn presence
Establish your presence on LinkedIn and prepare to search for candidates.
Tips for defining your ideal candidate
Have a plan
Agree with the hiring manager, hiring committee,
and the HR team what traits are “must have” and
“nice to have” for the role.
The first step is to paint a clear picture of your
ideal candidate. Define the specific skills,
experience, and attributes that would make a
candidate successful in a particular role.
Look at job postings for similar roles to spark ideas
on what to look for in a candidate and how roles
Look to successful employees within your company for
clues on what traits you desire in your next hire.
Write the job description
Put this down on paper to share with candidates and
employees alike. Keep it short and write it with your
audience - your candidates - in mind.
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Find and connect with colleagues on LinkedIn to
maximize your network and increase the chances of
finding a candidate through people you know.
Connect to coworkers, classmates, and all
of your professional contacts on LinkedIn to
extend your reach. You never know who may
connect you to a great hire.
LinkedIn Groups can help you reach specialized
talent pools on LinkedIn. Look for groups
relevant to the role to learn more about the
people you’re trying to recruit.
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What members think of Company Pages.
“I love being able to see who has posted a role and
research the company and its employees all via LinkedIn”
-Moray, Business Development Manager
Establish your company’s presence on LinkedIn
with a free Company Page, which gives potential
hires an easy way to learn more about the company.
To get started, simply upload a logo, banner
image, and a short company description.
Where will you go with xyzCo?
Connect with us to start today.
View all updates »
Get fellow employees connected! Be sure they
add their current position at your company.
All employees and job postings will automatically
appear on the Company Page.
Find inspiration from LinkedIn’s top pages of 2012
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Use LinkedIn to identify and contact quality candidates who match your needs.
Job Posts that leverage your network
Post a job, and let the network find candidates for you.
You don’t need to be a pro.
of job posters are managers, not
Dozens of top candidates.
average applicants for each job post
LinkedIn is great for small business.
of jobs posters are at companies with
50 employees or less
“Simply way more
effective than any
tool we have ever
-Small business CEO
Reach passive candidates.
of applicants discover the opportunity
through LinkedIn recommendations.
For more info on LinkedIn Jobs visit
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Simple tips to get started
Easily identify the perfect candidates by
searching on LinkedIn. Join the many people
who search LinkedIn to find great talent. In 2012,
over 5.7 billion professionally oriented searches
were conducted on LinkedIn.
Find members on LinkedIn who
meet your criteria with basic keyword
Use search filters to zero in on the right
people with a few clicks.
See common connections, background
Reach out when you find the right
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Premium Sourcing on LinkedIn
Search like a pro
You want to reach passive candidates beyond
of your full
See full profiles
for all 200M
One to many
You have a few hours to dedicate to finding and
reaching out to talent.
When does it make sense to use LinkedIn’s Premium
search, instead of a job post, to find candidates?
You have hard-to-fill roles that require unique skill
sets or experience.
Learn more about LinkedIn Talent Solutions
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Once you’ve identified candidates, reach out to them to discuss the opportunity and gauge interest.
If you know someone directly or through a group, you can message them on LinkedIn. LinkedIn Premium
accounts let you reach great candidates outside of your network.
Improve response rates
InMail lets you contact anyone on
LinkedIn, even if you’re not connected.
It’s a great way to start to engage
A great way to improve your InMail
response rate is to mention people
you know in common. Learn how to
craft great InMail messages at
If you don’t get a response to your
InMail message in 7 days, we’ll give you
another InMail to send.
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Screen, Interview, Hire
Quickly build a shortlist and screen top candidates as you take the final steps in making a hire.
Create your shortlist
Easily create a shortlist, screen candidates, and prepare for your final steps in making a hire.
Quickly review candidates
Organize candidate profiles
When you accept applications on
LinkedIn, it’s easier than ever to sort
through candidates. Filter applicants by
company, school, experience, industry,
and function to get a shortlist quickly.
LinkedIn highlights candidates that are
connected to people in your network.
You can contact mutual connections as
a quick reference check.
Keep track of quality candidates during
the interview process. Use profile
organizer to manage relationships with
existing and potential candidates on
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Want someone to
help you hire?
For additional help fulfilling your hiring needs,
you can use LinkedIn to find a recruiting agency
that will get the job done for you.
Agencies typically charge a fee as a percentage
of the annual salary of the role they fill, though
some bill on an hourly basis. Discuss and agree
terms of engagement and cost with an agency
before starting to work with them.
Do your research
Review an agency’s Company Page and website to
discover past and existing clients, and to determine
if they can fulfill your hiring needs.
Leverage the LinkedIn network
There are over 300,000 agency recruiters on LinkedIn, so
try searching to find one that’s right for you. You
may even have connections to recruiting agencies in
your own network. If so, check your references and
determine if they’re the best fit.
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So, that’s it! Ready to get started? Great!
Remember – we’re always here to help!
Just contact us at firstname.lastname@example.org
if you have any questions.