What The Heck Is A Website Nowadays

What the Heck is a Website Nowadays? Shashi Bellamkonda Head of Social media Strategy/ Social Media Swami Network Solutions LLC

Online Tools Used by Small Business
Network Solutions – University of Maryland Small Business Success index http://growsmartbusiness.com

Online Presence Strategy
Your personal brand
Connecting with customers
Community outreach
Get new business

Web Sites: Your Online Brand Presence AOL in 1996 10 year old in 2008 July 28, 2009 Prince William County Greater Manassas Chamber

Social Media - Another Way to Build Online Presence If chips can have a page so can you Twitter is not only for celebrities July 28, 2009 Prince William County Greater Manassas Chamber

Blogs - Web presence Channel
Thought leadership
Share experiences and value w/ community
SEO
Provide capture point for marketing initiatives
Influence the media
Crisis PR
And much, much more

Online Selling becoming Easier
Add a Paypal Or Google CheckOut button to a web site
Amazon
Ebay
Network Solutions Ecommerce
Etsy

Key Takeaway
Have your own branded web presence
Build as your needs grow
Expand it by making use of channels like Social media
Tips
Start early
Update regularly
User experience trumps anything else
Keep it simple

About Network Solutions
Domains
Find-a-domain services
Certified Offer
Backorder
Premium Domains
Domain Web Forwarding
Private Registration
Communication
Business E-mail
Secure E-mail
Sell Online
E-commerce website packages
E-commerce Tools Merchant Account
Do It For Me E-Commerce Website Design Service
Marketing
Search Engine Optimization
Pay Per Click Advertising
Optimized Press Releases
Directory Services: Monster Marketplace & ThinkLocal
Enhanced Business Listings
Link Building
Content Creation
Security
SSL Certificate
PC Security
Small Business Lifecycle
Websites
Website Hosting
Statistics and Website tools
Professional Website Design Services
Professional Logo Design Services
Mobile Websites
PR Measurement Summit June 2009 We service over 3 million SMB customers and manage 7.5 million domain names.

Questions ?
Shashi Bellamkonda [email_address]
Small Business Success Index
http://GrowSmartBusiness.com
Network Solutions Blog : http://blog.networksolutions.com

Are Websites Dead? Kelly Harman, President, Zephyr Strategy www.z3strategy.com

About Zephyr
Zephyr Strategy offers practical, sales-driven marketing and strategic planning services to companies in the U.S. and abroad. We help our clients integrate Web 2.0 technologies with proven, sales-driven strategies to make them more effective in winning new business and expanding their existing customer base.
Past & present clients include:

Are websites dead? Events Collaborative Tools Wikis Audio Blogs Photos Videos Social Networks Microblogs & SMS Email Outreach

Carry your brand promise through to your site

Build it smart
Design is last
Use Open Source Tools

Use outside resources

Promoting your business
What was old is new again.

Contact Info
Kelly Harman President, Zephyr Strategy 703-594-1152 ph [email_address] linkedin.com/in/kellyharman

What the Heck is a Web Site Nowadays? Melanie Mitchell SVP, Search Marketing Strategy Are Affiliate Web Sites Dead?

Who Am I?
Not me =
Online Marketer over 10 years
Recently went agency side
Bug eyed goldfish freak me out

Are Affiliate Web Sites Dead? What they should be What they shouldn’t be

Where Do You Fit In?
Plenty of FREE tools to use to find opportunities
Keyword Research
Google
https://adwords.google.com/select/KeywordToolExternal
SEO Book
http://tools.seobook.com/keyword-tools/seobook/
Microsoft AdCenter
http://adlab.microsoft.com/Keyword-Forecast/

Keyword Research
Google
SEO Book
Microsoft AdCenter
Keyword Trends
Google Trends
http://google.com/trends
Keyword Forecast
Twist: Twitter Trends
http://twist.flaptor.com/

Keyword Research
Google
SEO Book
Microsoft AdCenter
Keyword Trends
Google Trends
Keyword Forecast
And More…
Quintura
http://quintura.com/
Keyword List Generator
http://tools.seobook.com/keyword-list/generator.php
Google Sets
http://labs.google.com/sets

Keyword Research
Google
SEO Book
Microsoft AdCenter
Keyword Trends
Google Trends
Keyword Forecast
And More…
Quintura
http://quintura.com/
Keyword List Generator
http://tools.seobook.com/keyword-list/generator.php
Google Sets
http://labs.google.com/sets
Opportunities are everywhere. . .

Question…

Where Is Your Audience?
Social Media visitors convert at lower rates than search visitors, but are key to branding, awareness & loyalty .
Links can help with SEO Ranking leading to more visibility .

Have A Social Media Strategy
Listen
Prepare
Find the People
Set Rules of Engagement
Define Your Strategy
Engage
Go Offline
Measure Success

Thoughts To Take With You Use Data to Find Opportunities Do Your Research Have A Social Media Strategy Provide Value to the Community Rinse and Repeat

Thank You!
Melanie Mitchell
SVP, Search Marketing Strategy, Digitas
Twitter: http://twitter.com/MelanieMitchell
LinkedIn: http://linkedin.com/MelanieMitchell

Are Websites Dead? Ramon Ray , Editor, http://smallbiztechnology.com

Ramon Ray
Technology Evangelist,
Editor of Smallbiztechnology.com and
Author of Technology Solutions for Growing Businesses (Amacom).

10 key take aways
Focus on the customer
Have a plan
Easy to remember name
Easy navigation
Informative
Security
Easy customer contact
Fresh content
Be found
Be simple - KIS

What The Heck Is A Website Nowadays

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