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Using Social Media For Commodity Affiliate Programs

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Affiliate Summit
Affiliate Summit

The document discusses using social media for affiliate marketing. It explains that social media allows marketers to connect with customers based on feelings rather than just facts, which can increase sales. Popular social media sites to utilize include Facebook, YouTube, and Twitter. The document provides several examples of companies that successfully used social media for marketing, including a company that saw an 85% increase in laptop sales through a blogger giveaway campaign.

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Using Social Media with Affiliate Programs Dave Taylor, Principal, Intuitive Systems, LLC http://www. DaveTaylorOnline .com/ (c) 2009 by Intuitive Systems, LLC
The challenge… ,[object Object],(c) 2009 by Intuitive Systems, LLC
It all comes down to placement… (c) 2009 by Intuitive Systems, LLC
Or Is It About Design ,[object Object],[object Object],(c) 2009 by Intuitive Systems, LLC
So how do you differentiate? (c) 2009 by Intuitive Systems, LLC
Why do people decide to buy? ,[object Object],Source: blogs. psychology today.com (c) 2009 by Intuitive Systems, LLC
Influential sites can charge more ,[object Object],[object Object],(c) 2009 by Intuitive Systems, LLC
Ergo, you need… ,[object Object],[object Object],[object Object],[object Object],(c) 2009 by Intuitive Systems, LLC
Become an influence leader (c) 2009 by Intuitive Systems, LLC
Are You An Influencer Already? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],(c) 2009 by Intuitive Systems, LLC
What is Social Media? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Don’t forget blogs and podcasts! (c) 2009 by Intuitive Systems, LLC
What networks to utilize? ,[object Object],[object Object],[object Object],(c) 2009 by Intuitive Systems, LLC
Find your customers online ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],(c) 2009 by Intuitive Systems, LLC
Popular Social Networking Sites (c) 2009 by Intuitive Systems, LLC
By Number of Members Source: http://blog.nielsen.com/nielsenwire/online_mobile/leading-social-networking-sites-still-growing/ (c) 2009 by Intuitive Systems, LLC
What are Up and Coming? (c) 2009 by Intuitive Systems, LLC
Geographic Differences: Digg Source: http://www.ignitesocialmedia.com/2008-social-network-analysis-report/ (c) 2009 by Intuitive Systems, LLC
Geographic Differences: Flickr (c) 2009 by Intuitive Systems, LLC
Geographic Differences: Indianpad (c) 2009 by Intuitive Systems, LLC
Geographic Differences: LiveJournal (c) 2009 by Intuitive Systems, LLC
Geographic Differences: Orkut (c) 2009 by Intuitive Systems, LLC
Geographic Differences: YouTube (c) 2009 by Intuitive Systems, LLC
Geographic Differences: Facebook (c) 2009 by Intuitive Systems, LLC
Facebook Demographics? Source: http://www.ignitesocialmedia.com/2008-social-network-analysis-report/ (c) 2009 by Intuitive Systems, LLC
Exemplary Target Market: Children Primary data source: Businessweek.com (c) 2009 by Intuitive Systems, LLC
The Goal of Your Efforts ,[object Object],[object Object],(c) 2009 by Intuitive Systems, LLC
Is there a Formula for Influence? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],(c) 2009 by Intuitive Systems, LLC
What can you accomplish? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],(c) 2009 by Intuitive Systems, LLC
Benefits of Social Media Marketing (c) 2009 by Intuitive Systems, LLC
How to Engage ,[object Object],[object Object],[object Object],(c) 2009 by Intuitive Systems, LLC
Example: Twitter (c) 2009 by Intuitive Systems, LLC
Example: Blogger Giveaway Source: http://www.gearlive.com/ (c) 2009 by Intuitive Systems, LLC
31 Days of the Dragon Campaign ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],See: http://www.31daysofthedragon.com/ (c) 2009 by Intuitive Systems, LLC
Example: YouTube Videos ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],See: http://www.blendtec.com (c) 2009 by Intuitive Systems, LLC
Example: MySpace ,[object Object],[object Object],[object Object],(c) 2009 by Intuitive Systems, LLC
Example: Facebook ,[object Object],[object Object],[object Object],[object Object],(c) 2009 by Intuitive Systems, LLC
Example: Flickr ,[object Object],[object Object],Source: http://www.flickr.com/photos/acmephoto/ (c) 2009 by Intuitive Systems, LLC
Heck, you can Tweet aff links (c) 2009 by Intuitive Systems, LLC
Thanks! ,[object Object],[object Object],[object Object],[object Object],(c) 2009 by Intuitive Systems, LLC

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