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Social Media Risks And Rewards   Jivan Manhas
 

Social Media Risks And Rewards Jivan Manhas

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This session will explore the potential risks in using social networking and user-generated content for marketing campaigns, and will give practical suggestions to help marketer's campaigns succeed.

This session will explore the potential risks in using social networking and user-generated content for marketing campaigns, and will give practical suggestions to help marketer's campaigns succeed.

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  • this was a good presentation and would love to see it expanded on further as social media marketing explodes .
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    Social Media Risks And Rewards   Jivan Manhas Social Media Risks And Rewards Jivan Manhas Presentation Transcript

    • Social Media Risks and Rewards Jivan Manhas, President, Advaliant, a division of MediaTrust
    • The Role of Social Media within Performance Marketing
      • Social Media Promotion
        • Flickr Example
        • Social Network Example
      • Reputation Marketing
      • Conclusion: Social Media Integrity
    • Social Network Example
    • Social Media Example
    • Reputation Marketing Example
    • Social Media Integrity
      • User Experience
      • Quality and accuracy of the advertisement and website
      • Quality of the product or service.