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Guide To Networking at Affiliate Summit West 2010
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Guide To Networking at Affiliate Summit West 2010


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Tips for networking at the Affiliate Summit West 2010 conference, taking place January 17-19, 2010 in Las Vegas.

Tips for networking at the Affiliate Summit West 2010 conference, taking place January 17-19, 2010 in Las Vegas.

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  • 1. Affiliate Summit West 2010 Guide to Networking Shawn Collins, Co-founder, Affiliate Summit
  • 2. Define Your Goals
    • You can’t get ROI if you don’t identify the targeted “R”.
  • 3. Stay in the Conference Hotel
    • Rio All-Suite Hotel & Casino: $99 - $169 per night.
    • Informal networking all over the hotel before and after conference hours.
    • SOLD OUT! Be an early bird next time.
  • 4. Target List of Attendees
    • Review list of attending companies.
    • Seek out people in the Social Network.
    • Set up meetings in Las Vegas.
    • Search Google images for people and create a discreet compilation of headshots of your targets.
  • 5.
  • 6. Map Out Exhibitors
  • 7. Business Cards
  • 8. Read FeedFront Magazine
  • 9. Prepare for Networking Opportunities
    • Affiliate Meet Market
    • Affiliate Showcase
    • Exhibit Hall
    • Vertical Exchange
    • Meals
    • Ask the Experts
    • Affiliate Karaoke
  • 10. Pre-Engage
    • Become part of the conversation with industry leaders.
      • Call in to podcasts.
      • Post comments to blogs.
      • Send feedback to newsletters.
      • Respond in forum threads.
      • Add them on Twitter, Facebook, etc.
  • 11. Follow on Twitter #asw10
  • 12. Speakers on Twitter @affiliatetip/asw10-speakers
  • 13. Name Badges
    • Color coded for type of attendee.
    • Figure out the color of the people you want to meet when you check-in.
  • 14. Perfect Your Elevator Speech
    • An elevator pitch (or elevator speech) is a brief overview of an idea for a product, service, or project. The pitch is so called because it can be delivered in the time span of an elevator ride (say, thirty seconds or 100-150 words). - Wikipedia
  • 15. Do Your Homework
    • Want to meet a speaker… read their bio on the Affiliate Summit site.
    • Looking for a rep from a certain company… read up on their recent news and “About Us” page.
  • 16.
  • 17. Be Memorable!
    • The way you dress.
    • Opening lines.
    • Presence at the show as a sponsor.
  • 18. K.I.S.S. Method
    • Keep It Simple, Stupid.
    • Surgical strike – be focused and concise.
    • Leave the details for later.
  • 19. Follow Up
    • All the networking is for naught if you don’t follow up.
    • Forget e-mail and phone – lead off with a hand-written note.
  • 20. See you in Las Vegas!
    • Any questions? Contact us…
      • [email_address]
      • 417-2SUMMIT (278-6648)