Digital Curation what it means to affiliates <ul><li>Scott Jangro </li></ul><ul><li>Affiliate Summit West 2012 </li></ul>
Why are you here?
Photo:  Boston Public Library What is Digital Curation?
Photo:  Magnify.net Photo:  MasterNewMedia.org
 
Why is Curation Important Necessary Critical?
Random Specific Curation Information Discovery Spectrum
Aggregation is not Curation Photo:  thehaas
Choose a Topic Photo:  desiitaly
Create a Profile of Your Ideal Fan Photo:  bobjagendorf
Discover Great Content and Organize it Photo:  uwehermann
Publish and Distribute Photo:  cazatoma
Engage With Your Audience Photo:  stijnbokhove
What audience  can you build?
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Digital Curation: What it Means to Affiliates

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As consumers of content online, we know that there is simply too much of it. How do we know we’re reading the best information? That’s the role of a curator, and many of us are curators already.

Experience level: Beginner
Target audience: Affiliates/Publishers
Niche/vertical: Content

Scott Jangro, President, MechMedia, Inc. (Twitter @jangro)

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Digital Curation: What it Means to Affiliates

  1. 1. Digital Curation what it means to affiliates <ul><li>Scott Jangro </li></ul><ul><li>Affiliate Summit West 2012 </li></ul>
  2. 2. Why are you here?
  3. 3. Photo: Boston Public Library What is Digital Curation?
  4. 4. Photo: Magnify.net Photo: MasterNewMedia.org
  5. 6. Why is Curation Important Necessary Critical?
  6. 7. Random Specific Curation Information Discovery Spectrum
  7. 8. Aggregation is not Curation Photo: thehaas
  8. 9. Choose a Topic Photo: desiitaly
  9. 10. Create a Profile of Your Ideal Fan Photo: bobjagendorf
  10. 11. Discover Great Content and Organize it Photo: uwehermann
  11. 12. Publish and Distribute Photo: cazatoma
  12. 13. Engage With Your Audience Photo: stijnbokhove
  13. 14. What audience can you build?
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