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Partnering for Profits – Joint Ventures Uncovered!
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Partnering for Profits – Joint Ventures Uncovered!

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In today’s market, it’s virtually impossible to be an expert at everything. Learn ways to partner with others and use the relationships you already have to free up your time and make more …

In today’s market, it’s virtually impossible to be an expert at everything. Learn ways to partner with others and use the relationships you already have to free up your time and make more money.

Experience level: Intermediate
Target audience: Affiliates/Publishers
Niche/vertical: Joint venture

Beau Blackwell, Client Knowledge Guru, ClickBank (Twitter @beaublackwell)

Published in: Business, Economy & Finance

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Transcript

  • 1. Partnering for Profits Joint Ventures Uncovered © 2011 Beau Blackwell
  • 2. Why Joint Ventures? © 2011 Beau Blackwell
  • 3. Avoid “Lone Wolf Syndrome” © 2011 Beau Blackwell
  • 4. Bigger & Better Opportunities• New niches• Wider reach• Additional expertise © 2011 Beau Blackwell
  • 5. Shortcut to Success• You don’t have to be an expert at everything• 6 degrees of separation• Force multiplier effect © 2011 Beau Blackwell
  • 6. Shared Risk © 2011 Beau Blackwell
  • 7. The Many Forms of Joint Venture Partnerships © 2011 Beau Blackwell
  • 8. The Classic• Affiliate promotions & cross promotions © 2011 Beau Blackwell
  • 9. Full Partnerships• Product Development – Subject Matter Expert + Marketer – Product Owner + Copywriter or Designer – Marketer + Software Developer © 2011 Beau Blackwell
  • 10. Multi-Partner Business• Membership Sites• Coaching/Training• Events• Licensing © 2011 Beau Blackwell
  • 11. JV Brokering• Get paid to make connections © 2011 Beau Blackwell
  • 12. How to Find JVOpportunities © 2011 Beau Blackwell
  • 13. Online Gathering Places• JVNotifyPro• Forums – Warrior Forum – WickedFire – NicheChoppers – Industry-specific – Private/paid forums © 2011 Beau Blackwell
  • 14. Face to Face• Mastermind Groups• Events © 2011 Beau Blackwell
  • 15. Referrals © 2011 Beau Blackwell
  • 16. The Secret Weapon: Facebook!  JV with this guy © 2011 Beau Blackwell
  • 17. How to Get Started © 2011 Beau Blackwell
  • 18. Preparation• What are your goals? – New niches – Increased revenue – More passive income – Long term partnership• What DON’T you want? © 2011 Beau Blackwell
  • 19. Preparation• Create a “resume” – Understand your skills and what you can bring to a partnership – Have a record of past successes – Have an elevator speech • Be able to describe who you are and what you can do in 30 seconds or less © 2011 Beau Blackwell
  • 20. Preparation• Think through your “dream project” – What does it look like? – How would the partnership operate? – What’s the timeframe? • How soon would you be ready to start working together, and what kind of duration? © 2011 Beau Blackwell
  • 21. Identify Potential Partners• Current contacts• Six degrees of separation – Who do your contacts know?• People with complimentary skills – Forum members, Mastermind group members © 2011 Beau Blackwell
  • 22. Identify Potential Partners• Don’t always go for the big fish!• Look around for people at or just above your level• Consider working with smart, ambitious people below your level © 2011 Beau Blackwell
  • 23. Approaching JV Partners © 2011 Beau Blackwell
  • 24. Develop Rapport First• Do your homework• Help first, ask later• Good fit > Good opportunity © 2011 Beau Blackwell
  • 25. Make Your Case• What’s in it for them?• Be open to negotiation• Be specific & honest about what you can bring © 2011 Beau Blackwell
  • 26. Make Your Case• No response? – Be polite but persistent – Keep adding value and helping them, don’t harass• If they say no? – Be professional, don’t burn any bridges © 2011 Beau Blackwell
  • 27. How to Effectively Manage JVs © 2011 Beau Blackwell
  • 28. Start Small• Trial projects – Launch one product or promotion together before getting more formal © 2011 Beau Blackwell
  • 29. Get Specific• The devil’s in the details• Lay out roles, responsibilities, scope of the partnership and potential exit strategy © 2011 Beau Blackwell
  • 30. Get Specific• Detail payment splits• Pre-plan for common scenarios – Refunds, chargebacks, outside partnerships• Use reliable tracking tools – ClickBank JV contracts, bookkeeping – www.bit.ly/clickbankjv © 2011 Beau Blackwell
  • 31. Get Legal• Don’t rely on a “gentleman’s (or lady’s)agreement”• Long-term partnerships require clear legal documentation, so work with a lawyer © 2011 Beau Blackwell
  • 32. In Conclusion:Be Cool. Make Money. © 2011 Beau Blackwell
  • 33. Contact MeEmail: bbb@clickbank.comFacebook: www.facebook.com/beaublackwellInterwebs: www.beaublackwell.com © 2011 Beau Blackwell