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Mastermind Groups Exposed: Success in Affiliate Marketing
 

Mastermind Groups Exposed: Success in Affiliate Marketing

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Although Mastermind Groups sound complicated and mysterious, they are an easy way to network with other Internet marketers regularly to grow your business. Learn why and how to start your own.

Although Mastermind Groups sound complicated and mysterious, they are an easy way to network with other Internet marketers regularly to grow your business. Learn why and how to start your own.

Experience level: Beginner
Target audience: Affiliates/Publishers
Niche/vertical: Mastermind

Eric Nagel, President, Eric Nagel & Associates, Inc. (Twitter @ericnagel) (Moderator)
Todd Farmer, CEO, PerformStreet Media (Twitter @toddfarmer)
Tricia Meyer, Owner, Sunshine Rewards (Twitter @sunshinetricia)

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    Mastermind Groups Exposed: Success in Affiliate Marketing Mastermind Groups Exposed: Success in Affiliate Marketing Presentation Transcript

    • Affiliate Summit West 2012Masterminds GroupsTricia Meyer, MeyerTech, LLC, @SunshineTriciaEric Nagel, Nagel & Associates, @EricNagelTodd Farmer, AffiliateMarketingPlan.com, @toddfarmer
    • Agenda•Mastermind Defined & Myths•Who Can Mastermind?•Why Mastermind?•How We Do It•How To Guide•Tips•Q & A
    • Mastermind Defined• Think and Grow Rich – "for the creation and carrying out of your plan" – "decide what advantages and benefits you may offer the individual members of your group, in return for their cooperation"
    • Mastermind Myths• Not a huge email list• Not a MLM Pitch• Not stuffy group of “intellectuals” discussing problems of the world• No cost (just time)
    • What It Really Is• Tight group of like-minded professionals, who trust and respect one another, and who genuinely aspire to help, motivate and benefit each other.
    • Who Can Mastermind• Groups of: – Merchants – Affiliates – Affiliate Managers• Hybrids – representing each perspective
    • Who Can Mastermind• Specialty Groups: – Sports Affiliates – Coupon Affiliates – Niche Retailers
    • Why Mastermind: Reasons• Socialize – Water cooler• Accountability• Focus• Opportunity identification and vetting• Feedback• Advice
    • Why Mastermind: Reasons• Bounce ideas – No fear of theft – Thoughtful insight, perspective• Review current projects – Feedback, suggestions, ideas, edit• Stay focused – Holding yourself accountable among peers (& GSD)• Consistently make progress• Help each other – Technology, business scalability, justification – Share knowledge and expertise
    • Why Mastermind: Needs• People you can trust – FrieNDA• Respect opinion• Stay focused• Consistency• Make progress• Be responsive• Focus on your members’ needs
    • Why Mastermind: Benefits• Different perspective• Creativity• Constructive criticism• “Look inward”, self-reflection• Kick in the pants!• Show off• Grow together
    • Why Mastermind: Added Benefits• Review of new projects• Copy editing• First people to share, blog, announce, promote, comment• Product Development• Joint Ventures
    • How to Mastermind• Establish Vision, Mission• Set Goals, Priorities• Size of Group• Identify Process• Schedule
    • How to Mastermind: Needs• Trust• Like-Minded People• Diversity• Technology
    • How to Mastermind: Tech• Voice Only• Video Conferencing• Screen Sharing• Skype / Oovoo.com• Google Hangouts• FreeConferenceCall.com
    • How to Mastermind: Tech• Skype
    • How to Mastermind: Tech• Google Hangouts
    • How to Mastermind: Tech• FreeConferenceCall.com
    • How to Mastermind: Tips• Leader• Consistency: – Meeting Time – Technology• Limit commitment – 1 year group, renew as desired.
    • How to Mastermind: Tips• Threats – Anything Non-Productive• Identify problems early• If you spend more time “planning”, you’re not on the same page.
    • How We Do it• Tight, small group. (just 3)• End of week. (Friday, 2 pm)• Round table – normally. – Review goal accomplishments – Discuss current issues• One person focus – monthly.• Always end calls with Goals for Next Week.
    • Following Up• Reminders of previous week’s goals• Unscheduled Check-in – Twitter, Facebook, Skype• Mid-week email check-in
    • How To Guide• Identify prospects• Define Vision, Goals, Schedule, Technology.• Month 1 – 3: – Understanding, – Uncover needs, – Establish cadence, roles and low hanging fruit.• Month 4 – 9: Make major progress• Month 10 – 12: Wind up the year
    • Questions for Our Panel?
    • Contact Information• Tricia Meyer • Todd FarmerTwitter: @SunshineTricia Twitter: @ToddFarmerSunshineRewards.com AffPlan.com AffiliateMarketingPlan.com• Eric NagelTwitter: @EricNagelEricNagel.com