Building Niche Affiliate Sites That Produce Revenue

Affiliate Summit East 2010 Building Niche Affiliate Sites that Produce Revenue Evan Weber CEO, Experience Advertising, Inc.

Why is Niche Site Building a Good Strategy? Allows you to focus on a theme and run with it - craft your site's content easier in a niche you are familiar with. Visitors like themed sites in their favorite niches (ex. pets, parenting, dating, gardening). Builds up a following of like-minded individuals - Email list, RSS subscribers, Twitter followers, Facebook Fans, Bookmarks Great opportunity for community building - Forum, Social Network (Ning.com)

Getting You Niche Site Online Fast! Use available content management platforms - build WordPress sites with custom themes then add affiliate banners Host multiple sites or blogs or use free hosting - Free site builders, Blogger.com, Wordpress.com. Add Plug-ins to improve functionality - SEO, Social Networking, Bookmarking Leverage Product Feeds - Feature select products from Merchant catalog. (PopShops, Datafeedfile, Datafeedr, Amazon)

10 Ways to Increase Free Traffic to Your Site 1. Build Organic Traffic - Post fresh content, articles, blog posts, Tags 2. Posting Frequency - Several times a day works best 3. Target obscure, less competitive keyword phrases , i.e. long-tail 4. Syndicate your RSS feeds - Robin Good; manual RSS submission 5. Social Bookmark all your articles and posts - Digg, Delicious 6. Post your content to Twitter, Facebook, et al - Ping.fm 7. Incoporate social sharing features - Facebook Like button, Wibiya 8. Post good comments on related blogs - Google Blog Search 9. Submit articles to article directories - EzineArticles.com 10. Join related forums - set-up signature links and post!

Make Sure You Capitalize on Your Traffic Place Banners Prominently - display the best performing creatives, use banners with coupon codes, hyperlink text in posts Capture Visitor Data - Newsletter sign-ups (aweber), Facebook connect, RSS, Twitter, Facebook Fans. Then you can market to those users by sending deals, promotions, and coupons. Calls-to-Action - Merchant reviews, Product recommendations. Content doesn't have to "sell" the merchant. Pay-Per-Call - Get paid for generating 800 number calls. Promote Coupon Codes - Exclusive coupons, Vanity coupons, monthly expiring deals, replace with new deals monthly/seasonal Increase Your Chances to Convert - Experiment with banner placements, expect greatness from your Advertisers/Merchants

Getting the Most Out of Your Relationships Build great relationship with Merchants - talk to them to learn more about the products or services. Get More Money - Most Advertisers can pay out more so ask for a higher commission once you're producing. Ask what Resources the Advertiser can provide - i.e. content, keyword research, other parts of their site to link to. Ask for Free Samples of Products to Review - Nice Perk. GET MORE MONEY FROM YOUR ADVERTISERS!

Thank you for Attending! Evan Weber [email_address] 954-662-8010

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Building Niche Affiliate Sites That Produce Revenue

by Affiliate Summit on Aug 23, 2010

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Building Niche Affiliate Sites That Produce Revenue — Presentation Transcript