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Writing Pages to Rank in the Search Engines
Writing Pages to Rank in the Search Engines
Writing Pages to Rank in the Search Engines
Writing Pages to Rank in the Search Engines
Writing Pages to Rank in the Search Engines
Writing Pages to Rank in the Search Engines
Writing Pages to Rank in the Search Engines
Writing Pages to Rank in the Search Engines
Writing Pages to Rank in the Search Engines
Writing Pages to Rank in the Search Engines
Writing Pages to Rank in the Search Engines
Writing Pages to Rank in the Search Engines
Writing Pages to Rank in the Search Engines
Writing Pages to Rank in the Search Engines
Writing Pages to Rank in the Search Engines
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Writing Pages to Rank in the Search Engines

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This presentation is from Affiliate Summit West 2014 (January 12-14, 2014 in Las Vegas, NV). Session description: Have you heard a rumor that Google hates affiliate sites? Learn to create SEO friendly …

This presentation is from Affiliate Summit West 2014 (January 12-14, 2014 in Las Vegas, NV). Session description: Have you heard a rumor that Google hates affiliate sites? Learn to create SEO friendly pages.

Published in: Business, Technology, Design
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  • 1. Adam Riemer @Rollerblader www.AdamRiemer.me
  • 2. Pandas can be cute and cuddly….
  • 3.  Pandas can also attack & kill your Content!
  • 4.  Penguins might look sweet and friendly...
  • 5.  But penguins live in bad neighborhoods and ruin your reputation, value and links!
  • 6.  Humming birds love princesses, flowers and...
  • 7.  Spread rumors, ignore you and don’t stay put!
  • 8.    Content Links Content again @Rollerblader www.AdamRiemer.me
  • 9.   Title Tag – 70 characters Meta tags ◦ Description 156 ◦ keywords 3  Word count – 300 – 500 minimum H tags –  Images  Videos – Viewbix.com, OneLoad.com  ◦ Create a tree to look at ◦ Outline your posts ◦ Name them ◦ Upload and save them ◦ Alt and title tags (links and images) ◦ ◦ ◦ ◦ Rich snippets Screen shots Naming structures and links Video sitemaps, Closed captioning, Transcribe them, Multiple sizes, Responsive @Rollerblader www.AdamRiemer.me
  • 10.  Backlinks – What are good and what are bad? ◦ Neighborhood from the sites ◦ Neighborhood on your site ◦ Your server and IP address  Do follow vs. No follow ◦ Your site ◦ Other sites   Natural links vs. unnatural Internal links @Rollerblader www.AdamRiemer.me
  • 11.   What is the goal of your page? What is the intent of the visitor? ◦ Should you create more than one page based on intent?   How have you helped the visitor? Have you given a way to share this content? ◦ Is the share accessible by Google?   What questions have you answered that other sites haven’t provided a solution for? What modifiers have you used and have you not used? @Rollerblader www.AdamRiemer.me
  • 12.    What networks are relevant for your topic? ◦ B2B ◦ B2C ◦ Both Will it send signals back to Google? Does the traffic convert into sales? ◦ Add in a redirect or custom url with a custom affiliate link to each share button so everything is trackable. ◦ What other SEO attributes are social site having an affect on?      Bounce rate Pageviews Unique vs. return visitors Pages per visit Time per page @Rollerblader www.AdamRiemer.me
  • 13.      Keyword Density Tags and categories if you’re blogging Full urls in your css vs. shortened urls Breadcrumbs Navigation ◦ Is it image or text based    Authorship tags for Google Internal linking structures What else? @Rollerblader www.AdamRiemer.me
  • 14. Adam Riemer @Rollerblader www.AdamRiemer.me

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