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Questions for midterms group5 Presentation Transcript

  • 1. MIDTERM QUESTIONS Jerold I. Saddi June 4, 2012http://jeroldsaddi.blogspot.com/
  • 2. Babble bought a ticket from Ticketworld, whenthe day of the show comes, she noticed that herticket was lost. Babble was undecided whethershe will still go to the concert, buy anotherticket or not. What kind of principle is this? a. Auditing b. Management Accounting c. Behavioural Accounting d. Mental Accounting e. All of the above http://jeroldsaddi.blogspot.com/
  • 3. Mental Accounting refers to the way consumer code, categorize fund or items of value even though there is no logical basis for the categorization. http://jeroldsaddi.blogspot.com/
  • 4. Babble bought a ticket from Ticketworld, whenthe day of the show comes, she noticed that herticket was lost. Babble was undecided whethershe will still go to the concert, buy anotherticket or not. What kind of principle is this? a. Auditing b. Management Accounting c. Behavioural Accounting d. Mental Accounting e. All of the above http://jeroldsaddi.blogspot.com/
  • 5. Mike bought “8 in 1 Whitening soap” from MagicPotions, after 2 weeks he noticed his skinwhitens, therefore Mike is _____?a. Surprisedb. Overwhelmedc. Astonishedd. Satisfiede. None of the Above http://jeroldsaddi.blogspot.com/
  • 6. If performance meets consumer expectations, the consumer is satisfied. http://jeroldsaddi.blogspot.com/
  • 7. Mike bought “8 in 1 Whitening soap” from MagicPotions, after 2 weeks he noticed his skinwhitens, therefore Mike is _____?a. Surprisedb. Overwhelmedc. Astonishedd. Satisfiede. None of the Above http://jeroldsaddi.blogspot.com/
  • 8. Which of the following is not an“other competitive strategies?”a. Market bystandersb. Market challengersc. Market followersd. Market nicherse. None of the above http://jeroldsaddi.blogspot.com/
  • 9. Three “other competitive strategies”a. Market Nichersb. Market Followersc. Market Challengers http://jeroldsaddi.blogspot.com/
  • 10. Which of the following is not an“other competitive strategies?”a. Market bystandersb. Market challengersc. Market followersd. Market nicherse. None of the above http://jeroldsaddi.blogspot.com/
  • 11. This risk occurs when the productfails to performs the consumerexpectation.a. Economic Riskb. Functional Riskc. Social Riskd. Psychological Riske. Financial Risk http://jeroldsaddi.blogspot.com/
  • 12. Functional Risk – the product does nor perform to expectationsFinancial Risk – the product is not worth the pricePsychological Risk – the product affects the mental –well being of the user http://jeroldsaddi.blogspot.com/
  • 13. This risk occurs when the productfails to performs the consumerexpectation.a. Economic Riskb. Functional Riskc. Social Riskd. Psychological Riske. Financial Risk http://jeroldsaddi.blogspot.com/
  • 14. A kind of market follower strategies where the counterfeiterduplicates the leader’s product and packages and sell it toblack market.a. Adapterb. Counterfeiterc. Imitatord. Clonere. All of the above http://jeroldsaddi.blogspot.com/
  • 15. Counterfeiter – duplicates the leader’s productCloner – emulates the leader’s productImitator – copies some things from the leader but differentiates on packagingAdapter – takes the leader products and adapts or improves them. http://jeroldsaddi.blogspot.com/
  • 16. A kind of market follower strategies where the counterfeiterduplicates the leader’s product and packages and sell it toblack market.a. Adapterb. Counterfeiterc. Imitatord. Clonere. All of the above http://jeroldsaddi.blogspot.com/
  • 17. MIDTERM QUESTIONS Jerold I. Saddi June 4, 2012http://jeroldsaddi.blogspot.com/
  • 18. Questions for Midtermsfor Chap 6, 11, 16 TonetteViray June 4, 2012 yourwebsite.com www. http://ph.linkedin.com/in/mabviray
  • 19. The following are the Key Psychological Process that fundamentally influence consumer responses except:a. MOTIVATIONb. PERCEPTIONc. REALIZATIONd. MEMORYe. LEARNING yourwebsite.com www. http://ph.linkedin.com/in/mabviray
  • 20. KEY PSYCHOLOGICALPROCESSES MOTIVATION PERCEPTION LEARNING MEMORY yourwebsite.com www. http://ph.linkedin.com/in/mabviray
  • 21. The following are the Key Psychological Process that fundamentally influence consumer responses except:a. MOTIVATIONb. PERCEPTIONc. REALIZATIONd. MEMORYe. LEARNING yourwebsite.com www. http://ph.linkedin.com/in/mabviray
  • 22. Blank duplicates the leader’sproduct and packages andsells it on the black marketthrough disreputable dealers.a. Counterfeiterb. Clonerc. Imitatord. Adapter www.yourwebsite.com http://ph.linkedin.com/in/mabviray
  • 23. Counterfeiter duplicates the leader’s product and packages and sells it on the black market or through disreputable dealers. www.yourwebsite.com http://ph.linkedin.com/in/mabviray
  • 24. Blank duplicates the leader’sproduct and packages andsells it on the black marketthrough disreputable dealers.a. Counterfeiterb. Clonerc. Imitatord. Adapter www.yourwebsite.com http://ph.linkedin.com/in/mabviray
  • 25. The following are Major Typesof Wholesaler except:a. Superstore, Catalog Showroomb. Merchant, Manufacturersc. Full-Service, Specializedd. Brokers and Agents, Limited Service www.yourwebsite.com http://ph.linkedin.com/in/mabviray
  • 26. Major Wholesaler Typesa. Merchantb. Full-Servicec. Limited Serviced. Brokers and Agentse. Manufacturersf. Specialized www.yourwebsite.com http://ph.linkedin.com/in/mabviray
  • 27. The following are Major Typesof Wholesaler except:a. Superstore, Catalog Showroomb. Merchant, Manufacturersc. Full-Service, Specializedd. Brokers and Agents, Limited Service www.yourwebsite.com http://ph.linkedin.com/in/mabviray
  • 28. Midterm Exam Questions Chapter 6, 11 and 16 Maynard Anthony A. Cruz
  • 29. 1. The following are Levels of Retail Service except:A. Self-serviceB. Automatic serviceC. Self-selectionD. Limited serviceE. Full service
  • 30. The following are Levels of Retail Service except:A. Self-serviceB. Automatic serviceC. Self-selectionD. Limited serviceE. Full service
  • 31. 2. All are forms of Nonstore Retailing except:A. Online sellingB. Buying ServiceC. Direct marketingD. Automatic VendingE. Direct selling
  • 32. All are forms of Nonstore Retailing except:A. Online sellingB. Buying ServiceC. Direct marketingD. Automatic VendingE. Direct selling
  • 33. 3. The Top most part of Maslow’s Hierarchy of Needs is _____.A. Esteem needsB. Social needsC. Physiological needsD. Self-actualization needsE. Safety needs
  • 34. The Top most part of Maslow’s Hierarchy of Needs is _____.A. Esteem needsB. Social needsC. Physiological needsD. Self-actualization needsE. Safety needs
  • 35. 4. Which of these is not a Type of Perceived Risk?A. FunctionalB. SocialC. TimeD. PsychologicalE. None of the Above
  • 36. Which of these is not a Type of Perceived Risk?A. FunctionalB. SocialC. TimeD. PsychologicalE. None of the Above
  • 37. Perceived Risk• Functional• Physical• Financial• Social• Psychological• Time
  • 38. 5. The following are Industry Concept of Competition except:A. Degree of globalizationB. Entry, mobility and exit barriersC. CapitalizationD. Number of sellers and degree of differentiationE. Degree of vertical integration
  • 39. The following are Industry Concept of Competition except:A. Degree of globalizationB. Entry, mobility and exit barriersC. CapitalizationD. Number of sellers and degree of differentiationE. Degree of vertical integration
  • 40. Industry Concept of Competition• Number of sellers and degree of differentiation• Entry, mobility and exit barriers• Cost structure• Degree of vertical integration• Degree of globalization
  • 41. 6. All of these are Market Follower Strategies except:A. CounterfeiterB. ImitatorC. ClonerD. AdapterE. None of the Above
  • 42. All of these are Market Follower Strategies except:A. CounterfeiterB. ImitatorC. ClonerD. AdapterE. None of the Above