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.hack - An Analog Book of Consumer-Generated Media Created by Video Game Enthusiasts in an Online Community Marketing Program

by Founder and CEO at Affinitive on Jun 01, 2007

  • 6,538 views

The following hardcover book contains content that was created by a group of passionate video game fans as part of the "Altimit Corporation" enthusiast community. Members were encouraged to ...

The following hardcover book contains content that was created by a group of passionate video game fans as part of the "Altimit Corporation" enthusiast community. Members were encouraged to participate in "challenges" which engaged fans with not only the game, but also the brand, subsequently helping to spread the word both online and offline. "Employees" of the Altimit Corporation helped create original graphics, ideas, videos, banners, IM icons, and more for Namco Bandai's game .hack//G.U. Volume 1.

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110 of 13 previous next Post a comment

  • karadagli nusret at nusret The following hardcover book contains content that was created by a group of passionate video game fans as part of the ’Altimit Corporation’ enthusiast community..
    http://www.yuregininsesi.com
    3 years ago
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  • affinibob Bob T, Founder and CEO at Affinitive [ users became fans as they were engrossed in the world of .hack ]

    [ Term ]
    07.2006 - 12.2006

    [ Members ]
    5,348

    [ Results ]
    68,143 member interactions
    3,748 units of .hack branded consumer-generated content
    6 years ago
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  • affinibob Bob T, Founder and CEO at Affinitive [ users were then told to use wanted posters to spread the word about tri-edge in real life ] 6 years ago
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  • affinibob Bob T, Founder and CEO at Affinitive [ he could be anywhere ] 6 years ago
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  • affinibob Bob T, Founder and CEO at Affinitive [ users sketched, colored, and designed their own versions of tri-edge, bringing him to life ] 6 years ago
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  • affinibob Bob T, Founder and CEO at Affinitive [ fans show off their .hack dedication with photos of their collections ] 6 years ago
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  • affinibob Bob T, Founder and CEO at Affinitive part ii [ starting a mystery ]

    [ users were sent on a quest throughout the internet, finding clues and solving riddles which led to one common enemy ]
    6 years ago
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  • affinibob Bob T, Founder and CEO at Affinitive [ users created their own images of tri-edge after learning about mysterious 'coma' victims ] 6 years ago
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  • affinibob Bob T, Founder and CEO at Affinitive part v [ fandom revived ] 6 years ago
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  • affinibob Bob T, Founder and CEO at Affinitive part iv [ making tri-edge real ] 6 years ago
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.hack - An Analog Book of Consumer-Generated Media Created by Video Game Enthusiasts in an Online Community Marketing Program .hack - An Analog Book of Consumer-Generated Media Created by Video Game Enthusiasts in an Online Community Marketing Program Presentation Transcript