1. Hiring an employee at $10 per hour to blog, create content, and in general work to drive traffic to the sites?
2. Using Google Adwords to drive targeted traffic?
Social Media Optimization vs. Google Adwords Cost per visit Cost Visitors 4¢ $3,600 93,207 SMO 61¢ $1,250 2,057 Adwords
“ By nature, social media is an affiliate platform -- spreading votes of confidence and recommendations by word-of-mouth." - The New Era of Travel Affiliate Marketing , Search Engine Watch, by Elisabeth Osmelosky
My approach is to build organic traffic to a niche and test different affiliates…This is not the popular way to do it…because a lot of people will not put in the time and effort that it takes to build a organic site that will stand the test of time (not spammed to crap) and they want overnight millions. it just is not so. - How To Choose A CPA Affiliate & My 2006 Regrets , ShoeMoney
A recent Universal McCann report showed that content consumption outside of websites has increased 153% in the last 9 months. Overall, 53% of online users are consuming content outside of a publisher's site - through the use of widgets, RSS readers, social networks and mobile devices. - ReadWriteWeb